HubSpot Marketing Hub is marketing automation software for lead generation and campaign work.
Best Customer Journey Orchestration Software in 2026
When customer interactions span multiple touchpoints, orchestration tools help marketers coordinate what happens along a journey. Compared on orchestration mode and real-time triggers, the options show different ways to structure journeys and respond to activity. Active journey limits and mobile app journeys help you gauge scope, while supported channels and web personalization indicate which touchpoints are…
OneSignal is a messaging platform for reaching audiences through mobile and web push, email, in-app messaging, RCS, SMS, and Live Activities.
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Oracle Responsys
Oracle Responsys is a SaaS campaign-management platform for B2C marketing teams.
AndroidiOSWebAPI7.3From $2 a year - 5

CleverTap
CleverTap is a customer engagement platform for building and optimizing cross-channel customer experiences.
AndroidiOSWebAPI7.2From $85 a month - 6

Braze
AndroidiOSWebAPI7.0 - 7

Klaviyo
Klaviyo is a web marketing platform for communicating with customers across email, SMS, RCS, mobile push, WhatsApp, and social marketing.
Free planWeb7.0Free plan - 8

Insider One
Insider One is a paid customer engagement platform for marketing teams, with web, Android, iOS, and API platforms listed.
AndroidiOSWebAPI6.8 - 9

Customer.io
AndroidiOSWeb6.7From $100 a month - 10

WebEngage
WebEngage is a marketing automation suite for consumer businesses that combines customer data, analytics, personalization, and engagement channels.
AndroidiOSWebAPI6.7 - 11

Bloomreach Engagement
WebAPI6.6 - 12
Salesforce Marketing Cloud Engagement
Salesforce Marketing Cloud Engagement is a paid platform for email, SMS, push notifications, and cross-channel customer journeys.
WebAPI6.6From $2,000 a month - 13
Selligent
Selligent is a marketing automation platform for enterprise businesses, with tools for personalized campaigns across email, mobile, and other digital channels.
AndroidiOSWebAPI6.6 - 14
Zeta Marketing Platform
Zeta Marketing Platform brings paid, owned and earned media together to help businesses acquire, grow and retain customers.
AndroidiOSWebAPI6.6 - 15
6.5 - 16

Optimove
Optimove is a customer experience platform for consumer brands that brings customer data, AI decisioning, multichannel campaigns, personalization,…
AndroidiOSWebAPI6.5 - 17

Connectif
Connectif is a marketing automation platform for eCommerce that builds campaigns around customer data.
AndroidiOSWebAPI6.4 - 18
Iterable
AndroidiOSWebAPI6.4 - 19

Airship Experimentation
Airship Experimentation provides testing and measurement tools for optimizing app and web experiences against specific goals.
AndroidiOSWebAPI6.3 - 20

Listrak
Listrak is a cross-channel marketing platform designed for retailers and ecommerce brands.
WebAPIExtension6.3 - 21

Netcore Customer Engagement
Netcore Customer Engagement is a paid marketing automation and customer engagement platform for B2C brands.
AndroidiOSWebAPI6.3 - 22

Actito
Actito is a customer engagement and marketing automation platform for creating personalised journeys across channels.
WebAPI6.2From €21,000 a year - 23

Cordial
Cordial is a cross-channel marketing platform that helps brands use customer data to personalize messages.
AndroidiOSWebAPI6.1 - 24

Oracle Responsys
WebAPI6.1From $2 a year - 25
Xtremepush
Xtremepush is a CRM and loyalty marketing platform that collects and unifies player data in real time for personalized campaigns.
AndroidiOSWebAPI6.1

