Listrak
Listrak is a cross-channel marketing platform designed for retailers and ecommerce brands.
What Listrak is
Listrak is a cross-channel marketing platform designed for retailers and ecommerce brands. It combines customer data and identity resolution with engagement across email, mobile SMS/MMS/RCS, push notifications, web, and social audiences. Its data tools unify zero- and first-party information into a customer view for targeting and real-time activation. Journey automation covers welcome and activation, cart and browse abandonment, loyalty, post-purchase, replenishment, product alerts, transactional messages, and custom events. Listrak Intelligence includes AI-powered recommendations, predictive segmentation, send-time optimization, and dynamic content. Experience Builder supports personalized popups, targeting, landing pages, preference centers, and experimentation. Reporting covers campaign results, journey engagement and conversions, deliverability, revenue impact, and split tests. Integrations include commerce platforms, CRMs, CDPs, loyalty, reviews, and payment providers; developer tools include REST APIs, JavaScript integrations, and webhooks. Listrak was established in 1999 and is headquartered in Lititz, Pennsylvania. Pricing is tailored to the program and provided by contacting Listrak or requesting a demo; no trial terms are listed. The company lists 24/7 technical phone support and weekday live chat.
Good
- Supports email, mobile, push, web, and social audiences.
- Journey automation includes abandonment and replenishment messages.
- Reporting covers engagement, conversions, and revenue impact.
- REST APIs, JavaScript integrations, and webhooks are available.
Watch out
- Pricing details require contacting Listrak or requesting a demo.
- No trial terms are listed.
- Experience Builder pricing is tailored to the program.
Who it suits
Listrak suits retailers and ecommerce brands seeking cross-channel customer engagement and automated journeys. Its integrations and developer tools may also suit teams connecting commerce, CRM, or customer data systems.
Verdict
Listrak brings data, personalization, automation, and reporting together for retail-focused marketing. Buyers will need to contact the company for pricing and assess its integrations against their systems.
Plans and prices
From Listrak's own pricing page, checked 10 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Experience Builder | Priced on request | Standard, Plus, and Premium tiers · pricing tailored to your program |
| Listrak platform | Priced on request | Pricing details provided by contacting Listrak or requesting a demo |
The facts
Each one read from Listrak's own pages, with the date it was checked.
What it does
- AI and personalization
- Features include AI-powered product and content recommendations, predictive segmentation, send-time optimization, and dynamic content.checked 10 Oct 2026
- AI features
- Listrak Intelligence includes AI-powered product and content recommendations, predictive segmentation, an SMS assistant, replenishment, send-time optimization, dynamic content, and coupon management.checked 9 Oct 2026
- Analytics
- Reporting includes campaign, journey, mobile, email, deliverability, and revenue performance measurements.checked 10 Oct 2026
- Authentication
- The security policy describes SAML single sign-on, mandatory two-factor authentication for platform login, and account lockout after repeated failed attempts.checked 10 Oct 2026
- Automation
- Journey Hub supports cross-channel journeys and triggered campaigns, including abandonment and replenishment messaging.checked 10 Oct 2026
- Channels
- The platform supports email, SMS, MMS, RCS, push notifications, web, and social audiences.checked 10 Oct 2026
- Compliance support
- Listrak says its team provides strategic guidance, compliance expertise, and ongoing support to clients.checked 9 Oct 2026
- CRM integrations
- multiplechecked 20 Sep 2026
- Customer data
- Listrak unifies customer data and identities into profiles used for segmentation and cross-channel activation.checked 10 Oct 2026
- Customer journeys
- Yeschecked 20 Sep 2026
- Developer access
- Developer tools include REST APIs, JavaScript website integrations, webhooks, and developer documentation.checked 10 Oct 2026
- Email automation
- Yeschecked 20 Sep 2026
- Email compliance
- The email platform page lists compliance support for GDPR, CCPA, CAN-SPAM, and evolving privacy requirements.checked 10 Oct 2026
- Integrations
- Listrak lists Shopify Plus, Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, loyalty, CRM, CDP, review, and payment integrations.checked 10 Oct 2026
- Journey automation
- Journey automation includes welcome and activation, cart and browse abandonment, loyalty and post-purchase journeys, replenishment, product alerts, transactional messages, and custom events.checked 9 Oct 2026
- Lead capture forms
- Yeschecked 20 Sep 2026
- Lead scoring
- Yeschecked 20 Sep 2026
- Personalization tools
- Experience Builder supports personalized popups, real-time targeting, content customization, experimentation, landing pages, and preference centers.checked 9 Oct 2026
- Product
- Listrak is a cross-channel marketing platform purpose-built for retailers and ecommerce brands.checked 10 Oct 2026
- Security
- The security policy states that platform and API communications use HTTPS with TLS 1.2 and data at rest is encrypted with AES-256.checked 10 Oct 2026
- Security and scale
- Listrak says its owned infrastructure delivers billions of cross-channel messages and is designed for reliability, security, and scalability.checked 9 Oct 2026
The company
- Company history
- Listrak says it was established in 1999.checked 10 Oct 2026
- Headquarters
- Listrak lists its headquarters at 100 West Millport Road, Lititz, Pennsylvania 17543.checked 9 Oct 2026
Money
- Pricing and trial
- The opened official pages direct visitors to talk to an expert or get a demo and do not state plan prices or trial terms.checked 9 Oct 2026
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