18.3
HubSpot Marketing Hub is marketing automation software for lead generation and campaign work.
Free planAndroidiOSWeb
Best Campaign Management in 2026
Campaign management tools help plan, automate and measure marketing messages across channels. This category covers services with options such as web, API, iOS, Android, self-hosting and browser extensions. If you work from a Xiaomi, Redmi or POCO phone, check for an Android app and what it can do before choosing. Then compare web access, other platform support, campaign channels, workflows and reporting.
27.9
CoSchedule Social Calendar helps users create, schedule, publish, and measure social media activity from a shared calendar.
Free planAndroidiOSWeb
37.6
Mautic is an open-source marketing automation suite for creating campaigns, managing leads, and sending marketing or transactional email.
Free planWebAPISelf-hosted
- 4
Microsoft Dynamics 365 Sales
AndroidiOSWebAPI7.6 - 5
Oracle Responsys
Oracle Responsys is a SaaS campaign-management platform for B2C marketing teams.
AndroidiOSWebAPI7.3From $2 a year - 6
ActiveCampaign
ActiveCampaign is a marketing platform for coordinating customer journeys across email, WhatsApp, SMS, websites, push notifications, forms, and landing pages.
AndroidiOSWeb7.2 - 7
Braze
AndroidiOSWebAPI7.0 - 8
Insider One
Insider One is a paid customer engagement platform for marketing teams, with web, Android, iOS, and API platforms listed.
AndroidiOSWebAPI6.8 - 9
Customer.io
AndroidiOSWeb6.7From $100 a month - 10
WebEngage
WebEngage is a marketing automation suite for consumer businesses that combines customer data, analytics, personalization, and engagement channels.
AndroidiOSWebAPI6.7 - 11
Bloomreach Engagement
WebAPI6.6 - 12
Salesforce Marketing Cloud Engagement
Salesforce Marketing Cloud Engagement is a paid platform for email, SMS, push notifications, and cross-channel customer journeys.
WebAPI6.6From $2,000 a month - 13
Zeta Marketing Platform
Zeta Marketing Platform brings paid, owned and earned media together to help businesses acquire, grow and retain customers.
AndroidiOSWebAPI6.6 - 14
Adobe Campaign
Adobe Campaign combines online and offline customer data to automate personalized outbound campaigns across email, SMS, push notifications, direct…
AndroidiOSWebAPI6.5 - 15
Adobe Marketo Engage
Adobe Marketo Engage is a paid marketing automation platform for campaigns and customer data across marketing and sales.
WebAPI6.5 - 16
Optimove
Optimove is a customer experience platform for consumer brands that brings customer data, AI decisioning, multichannel campaigns, personalization,…
AndroidiOSWebAPI6.5 - 17
Iterable
AndroidiOSWebAPI6.4 - 18
Listrak
Listrak is a cross-channel marketing platform designed for retailers and ecommerce brands.
WebAPIExtension6.3 - 19
Oracle Responsys
WebAPI6.1From $2 a year - 20
SAS Customer Intelligence 360
SAS Customer Intelligence 360 is an AI-powered customer engagement platform for marketers and customer-experience teams.
AndroidiOSWebAPI6.1 - 21
Ortto
Ortto is a web-based marketing automation service from Ortto, a company founded in 2015 and headquartered in Sydney, New South Wales, Australia.
Web5.9From $199 a month - 22
HCL Unica Interact
HCL Unica Interact is an enterprise marketing personalization platform that decides which offers to present at inbound touchpoints in real time.
WebAPISelf-hosted5.5 - 23
Sprinklr Marketing Analytics
Sprinklr Marketing Analytics is a web and API product for bringing marketing activity and audience conversations into one analytics view.
WebAPI5.4 - 24
Aprimo
Aprimo is a digital asset management platform for organizing, finding, and sharing content.
API5.3 - 25
5.1
Choosing well
Check phone and platform access
Start by checking for an Android app and whether it supports the tasks you need. Web access can help on a phone or computer, while iOS, API, self-hosted and extension options suit different setups.
Do not assume a platform label means feature parity. Confirm the functions available on Android, web or any other platform you plan to use.
Compare free and paid terms
A free plan can let you begin without a subscription, while a free trial gives temporary access to paid features. Check which option applies and what is included before moving campaign work.
Compare the listed Paid from value where available. A pricing-on-request model, as shown for Adobe Journey Optimizer Web Personalization and HCL Unica Interact, requires a quote.
Match channels and automation
Compare the campaign channels a tool supports with the places you communicate. Review automation workflows to see whether they fit your planned sequences and triggers.
Audience segmentation can help organize recipients by the groups your campaigns need. Check how the tool represents and manages those segments.
Review testing and reports
If you plan to compare message variants, check the A/B testing field. Analytics and reporting indicate how campaign results are presented for review.
Look at these fields together with the channels and workflows, so the reporting matches the campaigns you intend to run.
Check included contacts
Included contacts affect how a plan fits your audience. Compare the contact allowance with your expected use and review how it changes between free and paid plans.
Questions people ask
Do these campaign tools have Android apps?
Android availability varies. Check the platform details for the tool and confirm that its Android app supports the campaign tasks you need.
Can I use a campaign tool in a browser?
Web is one of the platforms represented in this category. Check the individual tool's platform listing and browser feature coverage.
Are free plans available?
A free plan is offered by items in this category, and a free trial is also offered by items. Check the tool's plan details for terms.
What should I compare besides price?
Compare campaign channels, automation workflows, audience segmentation, A/B testing, analytics and reporting, and included contacts.
Can I connect a campaign tool through an API?
API is one of the platform options represented here. Verify the specific tool's API availability and what it can access before choosing it.