Sprinklr Marketing Analytics
Sprinklr Marketing Analytics is a web and API product for bringing marketing activity and audience conversations into one analytics view.
What Sprinklr Marketing Analytics is
Sprinklr Marketing Analytics is a web and API product for bringing marketing activity and audience conversations into one analytics view. Its dashboard combines owned, paid, and earned data, including social posts, advertisements, and conversations. Teams can compare organic, boosted, and total results, then review those results alongside changes in mentions and sentiment. Similar launches can be compared to find recurring performance patterns for future planning. Listed capabilities include real-time data refresh, spend tracking, custom dashboards, and CRM reporting. Analytics integrations include Adobe Analytics, Adjust, AppsFlyer, and Tableau, while Sprinklr says its broader integrations connect engagement, sales, marketing, advertising, and customer-care software. The product is positioned for global marketing, creative, and media teams. Sprinklr was founded in 2009 and is headquartered in New York City. Pricing is on request; the product page offers a demo request and does not state public self-service pricing or trial terms. Security listings include SOC 1 Type II, SOC 2 Type II, PCI-DSS, ISO 27001, and FedRAMP.
Good
- Combines owned, paid, and earned data
- Real-time data refresh
- Custom dashboards and spend tracking
- Compares performance with mentions and sentiment
- Integrates Adobe Analytics, Adjust, AppsFlyer, and Tableau
Watch out
- Pricing is available on request
- No public trial terms are stated
- Enterprise product requires a demo or contact
Who it suits
It suits global marketing, creative, and media teams that need unified campaign, spend, audience, and CRM reporting. Teams planning comparable launches may value its cross-launch analysis.
Verdict
Sprinklr Marketing Analytics focuses on connecting campaign performance with audience conversation signals. Its real-time, integrated reporting is aimed at large marketing operations rather than self-service buyers.
Plans and prices
From Sprinklr Marketing Analytics's own pricing page, checked 11 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Sprinklr Marketing Analytics | Priced on request | Enterprise product; request a demo or contact Sprinklr for details |
The facts
Each one read from Sprinklr Marketing Analytics's own pages, with the date it was checked.
What it does
- Analytics integrations
- Sprinklr lists Adobe Analytics, Adjust, AppsFlyer, and Tableau among its integrations.checked 11 Oct 2026
- Audience signals
- The product lets teams compare post and ad performance with changes in mentions and sentiment.checked 11 Oct 2026
- Availability
- The product page offers a demo request and does not state public self-service pricing or trial terms.checked 11 Oct 2026
- Data view
- The dashboard brings together owned, paid, and earned data, including social posts, ads, and conversations.checked 11 Oct 2026
- Integration scope
- Sprinklr says its integrations connect the platform with software used across engagement, sales, marketing, advertising, and customer care.checked 11 Oct 2026
- Intended users
- Sprinklr describes Sprinklr Marketing as a campaign management solution for global marketing, creative, and media teams.checked 11 Oct 2026
- Launch analysis
- Teams can compare similar launches, identify recurring performance patterns, and apply those findings to future launches.checked 11 Oct 2026
- Performance comparison
- Teams can compare organic, boosted, and total performance to assess the additional reach and engagement from boosting.checked 11 Oct 2026
- Privacy
- Sprinklr says it asks customers to enter into a Data Processing Addendum that addresses GDPR requirements, including Standard Contractual Clauses.checked 11 Oct 2026
- Purpose
- Unified Analytics brings marketing activity and audience conversations together to help teams understand brand impact.checked 11 Oct 2026
- Security
- Sprinklr says it maintains SOC 1 Type II, SOC 2 Type II, PCI-DSS, and ISO 27001 certifications, as well as FedRAMP authorization.checked 11 Oct 2026
- Support
- Sprinklr provides a Help Center with Sprinklr Marketing and reporting and analytics guidance.checked 11 Oct 2026
The company
- Company
- Sprinklr says it was founded in 2009 and is headquartered in New York City.checked 11 Oct 2026
- Founded
- 2009checked 28 Sep 2026
- Headquarters
- New York, New York, USAchecked 28 Sep 2026
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