Braze
The facts below are what the maker publishes about Braze, checked and dated. Our editors have not written about it yet.
Plans and prices
From Braze's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Braze Enterprise | Priced on request | Everything in Braze Pro · enterprise-grade orchestration, infrastructure, and governance · advanced experimentation with BrazeAI Agent Console |
| Braze Go | Priced on request | Core Braze features and functionality · pricing scales with Monthly Active Users (MAU) · contract includes Profiles, Action Credits, and CX Services |
| Braze Pro | Priced on request | Everything in Braze Select · predictive AI capabilities · AI personalized recommendations · expanded dashboard user group administration · Message Prioritization |
| Braze Select | Priced on request | Everything in Braze Go · increased orchestration capabilities · enhanced security features and user provisioning |
The facts
Each one read from Braze's own pages, with the date it was checked.
What it does
- AI capabilities
- Braze lists generative AI, BrazeAI Operator, Agent Console, Intelligence Suite, personalized paths and variants, winning paths and variants, and Content Optimizer among its features.checked 8 Oct 2026
- Built-in controls
- Braze lists two-factor authentication, SAML and single sign-on, security settings and event logs, and granular permissions as trust and infrastructure features.checked 8 Oct 2026
- Customer journeys
- Yeschecked 20 Sep 2026
- Email automation
- Yeschecked 20 Sep 2026
- Integrations
- Braze Alloys technology partners include Segment, Shopify, Snowflake, Zendesk, and Zapier.checked 8 Oct 2026
- Journey orchestration
- Braze includes campaigns and Canvases, engagement testing and experimentation, frequency capping, rate limiting, templates, media management, locations, and geofences.checked 8 Oct 2026
- Lead capture forms
- Yeschecked 20 Sep 2026
- Lead scoring
- Yeschecked 20 Sep 2026
- Messaging channels
- The platform supports email, push notifications, SMS, MMS, RCS, WhatsApp, KakaoTalk, LINE, in-app messages, banners, Content Cards, landing pages, audience sync, and webhooks.checked 8 Oct 2026
- Pricing basis
- Pricing scales with Monthly Active Users, and contracts include a Platform Edition, MAUs and Profiles, Action Credits, and CX Services.checked 8 Oct 2026
- Security
- Braze states it holds ISO 27001 certification renewed on August 29, 2025, and completed a Type 2 SOC 2 examination for Security and Availability covering July 1, 2024 to June 30, 2025.checked 8 Oct 2026
- Support
- Braze offers support and service plans, including 24x7x365 customer support for the world's leading brands.checked 8 Oct 2026
- What it does
- Braze describes itself as a customer engagement platform that uses first-party data to personalize and automate lifecycle marketing campaigns.checked 8 Oct 2026
- Who it is for
- Braze says it supports companies at every stage, from startups launching engagement programs to scaling businesses and large global enterprises.checked 8 Oct 2026
Where it runs
- Data platform
- Braze Data Platform unifies, activates, and distributes data from sources such as warehouses, digital properties, and backend systems in real time.checked 8 Oct 2026
- Supported platforms
- Braze documentation lists SDK integrations for web, iOS, Android, and additional environments including Flutter, React Native, Unity, Cordova, and .NET MAUI.checked 8 Oct 2026
The company
- Founded
- 2011checked 23 Sep 2026
- Headquarters
- New York, New York, USAchecked 23 Sep 2026
Money
- Free plan
- Braze states that it does not offer a free plan at this time.checked 8 Oct 2026
- Trial
- Braze offers a free trial described on its trial page as lasting 14 days.checked 8 Oct 2026
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