The Mailchimp homepage
Score7.0
Rank#3 of 189
PriceFree
Free planYes
Runs onWeb, iOS, Android

Summary

Mailchimp is an email marketing service with web, iOS, and Android access. Its listed tools include email marketing, automation, audience segmentation, landing pages, and A/B testing. It also supports custom domains, popups, sticky bars, and a WordPress plugin, with 300 native integrations listed. The free plan costs $0.00 per month and allows 250 contacts, 500 emails per month, 250 emails per day, one audience, and one seat. Essentials starts with 500 contacts and 5,000 monthly emails, three audiences, three seats, and automation flows of up to four steps. Standard starts with 500 contacts and 6,000 monthly emails, five audiences and seats, and support for up to 100,000 contacts. Premium starts with 10,000 contacts and 150,000 monthly emails, and includes unlimited audiences and seats, with support for up to 200,000 contacts. Prices for the paid plans are not listed here. Mailchimp was founded in 2001 and is headquartered in Atlanta, USA.

Who it is for

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

What is good

  • Free plan includes 250 contacts and 500 monthly emails.
  • Includes automation, audience segmentation, and landing pages.
  • Lists 300 native integrations.
  • Offers web, iOS, and Android access.

What to know first

  • Free plan is limited to 250 contacts.
  • Free plan allows 500 emails per month and 250 per day.
  • Paid plan prices are not listed.

Verdict

Mailchimp combines campaign tools with automation, segmentation, and landing pages across web and mobile. Review the free plan's contact and sending limits, and note that paid prices are not provided here.

Mailchimp plans and pricing

All plans
Free Free billed monthly 250 contacts · 500 emails per month · 250 emails per day · 1 audience · 1 seat mailchimp.com · 20 Sept 2026
Essentials Not published 500 contacts at starting tier · 5,000 emails per month at starting tier · 3 audiences · 3 seats · Up to 4 automation flow steps mailchimp.com · 20 Sept 2026
Essentials Not published 500 contacts at starting tier · 5,000 emails per month at starting tier · 3 audiences · 3 seats · Up to 4 automation flow steps mailchimp.com · 20 Sept 2026
Standard Not published 500 contacts at starting tier · 6,000 emails per month at starting tier · 5 audiences · 5 seats · Up to 100,000 contacts mailchimp.com · 20 Sept 2026
Standard Not published 500 contacts at starting tier · 6,000 emails per month at starting tier · 5 audiences · 5 seats · Up to 100,000 contacts mailchimp.com · 20 Sept 2026
Premium Not published 10,000 contacts at starting tier · 150,000 emails per month at starting tier · Unlimited audiences · Unlimited seats · Up to 200,000 contacts mailchimp.com · 20 Sept 2026

Compared on email marketing software

Free plan
Yesmailchimp.com
A/B testing
Yesmailchimp.com
Landing pages
Yesmailchimp.com

Facts

Free plan
Yesmailchimp.com · 20 Sept 2026
Subscriber limit
500mailchimp.com · 20 Sept 2026
Monthly send limit
5000mailchimp.com · 20 Sept 2026
Email automation
Yesmailchimp.com · 20 Sept 2026
Audience segmentation
Yesmailchimp.com · 20 Sept 2026
Landing pages
Yesmailchimp.com · 20 Sept 2026
A/B testing
Yesmailchimp.com · 20 Sept 2026
Native integrations
300mailchimp.com · 20 Sept 2026

Company

Founded
2001mailchimp.com · 23 Sept 2026
Headquarters
Atlanta, USAmailchimp.com · 23 Sept 2026

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Sources