Braze
7.8#20 in marketing automation softwareAndroidiOSWebAPI
VisitBraze vs HubSpot Marketing Hub
HubSpot Marketing Hub
9.1#1 in marketing automation softwareFree planFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Braze | HubSpot Marketing Hub |
|---|---|---|
| Customer journeys | Yes | Yes |
| Email automation | Yes | Yes |
| Founded | 2011 | 2006 |
| Free plan | Braze states that it does not offer a free plan at this time. | Yes |
| Headquarters | New York, New York, USA | Boston, MA, USA |
| Integrations | Braze Alloys technology partners include Segment, Shopify, Snowflake, Zendesk, and Zapier. | HubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress. |
| Lead capture forms | Yes | Yes |
| Lead scoring | Yes | Yes |
Braze plans
- Braze EnterprisePriced on request
- Braze GoPriced on request
- Braze ProPriced on request
- Braze SelectPriced on request
HubSpot Marketing Hub plans
- FreeFree
- Starter$7 a month
- Professional$890 a month
- Enterprise$3,600 a month
Pick Braze if…
You want what its maker publishes above — check its page for the details.
Pick HubSpot Marketing Hub if…
Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access