Best Customer Journey Analytics Software in 2026
Updated
In short: Fullstory is ranked #1 of 33 as of 4 October 2026, ahead of Teradata VantageCloud and Semrush. The best-ranked option with a free plan is Teradata VantageCloud. The lowest first paid tier on this page is Weberlo Customer Journey Analytics at $39/mo.
To understand how people move between channels and what happens over time, customer journey analytics tools offer several kinds of analysis to compare. The ranking begins with Journey Insight by Alterian, SAS Customer Intelligence 360, and Fullstory, followed by Traceflow and Weberlo Customer Journey Analytics. Check channel coverage and journey mapping alongside cohort and retention analysis to see which perspectives are represented. Data import sources, export, and identity resolution are also listed, offering comparison points for data handling and connected activity. Free-plan availability and paid-from pricing help frame the cost options.
33 customer journey analytics software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
#1 Fullstory Top pick · 7.1 Free plan · Free
#2 Teradata VantageCloud Runner-up · 7.0 Free plan · Free
#3 Semrush Also great · 6.9 
- Free planFree trial AndroidapiiOSWeb
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free planFree trial apiLinuxself-hostedWeb
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free plan Web
- Free plan
- Yes
- Paid from
- 249 /mo
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms$249/mofirst paid tier About Journey Insight by AlterianVisit site - Free plan api
- Free plan
- Yes
- Paid from
- 420 /mo
RecognisedDocumentedFree planPlatforms$420/mofirst paid tier About QualtricsVisit site - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free plan apiWeb
- Free plan
- Yes
- Channel coverage
- cross-channel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms - AndroidapiiOSself-hostedWeb
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
- Cohort analysis
- Yes
RecognisedDocumentedFree planPlatforms - WebWindowsmacOSiOSAndroid
- Free plan
- No
RecognisedDocumentedFree planPlatforms$75/mofirst paid tier About Genesys Cloud CXVisit site - AndroidapiiOSWeb
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms - apiWeb
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
- Cohort analysis
- Yes
RecognisedDocumentedFree planPlatforms - apiWebRecognisedDocumentedFree planPlatforms
- WebiOSAndroidRecognisedDocumentedFree planPlatforms
- Web
- Free plan
- No
- Channel coverage
- omnichannel
- Journey mapping
- Yes
RecognisedDocumentedFree planPlatforms$85/mofirst paid tier About Talkdesk CX CloudVisit site - apiWeb
- Free plan
- No
- Paid from
- 39 /mo
- Channel coverage
- cross-channel
- Journey mapping
- Yes
- Identity resolution
- Yes
- Cohort analysis
- Yes
RecognisedDocumentedFree planPlatforms$39/mofirst paid tier About Weberlo Customer Journey AnalyticsVisit site - apiWeb
- Free plan
- No
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms - Free trial apiWeb
- Free plan
- No
- Channel coverage
- omnichannel
- Journey mapping
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
RecognisedDocumentedFree planPlatforms€2,000/mofirst paid tier About cxomniVisit site - Web
- Free plan
- No
- Paid from
- 55 /mo
RecognisedDocumentedFree planPlatforms$55/mofirst paid tier About Zendesk GuideVisit site - Web
- Journey mapping
- Yes
- Cohort analysis
- Yes
RecognisedDocumentedFree planPlatforms - api
- Free plan
- No
- Paid from
- 999 /mo
RecognisedDocumentedFree planPlatforms$999/mofirst paid tier About WoopraVisit site -
- Free plan
- Yes
- Channel coverage
- cross-channel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms -
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
- Channel coverage
- omnichannel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms - Free trial apiWeb
- Channel coverage
- cross-channel
- Journey mapping
- Yes
- Identity resolution
- Yes
RecognisedDocumentedFree planPlatforms
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which customer journey analytics software is ranked first on Everything Xiaomi?
Fullstory is ranked #1 of 33 with a score of 7.1. Teradata VantageCloud is second and Semrush third.
How many of these have a free plan?
7 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Weberlo Customer Journey Analytics has the lowest first paid tier we found: $39/mo.
How is this list ranked?
Ranked on what each maker publishes: documentation depth, a free tier and the platforms it runs on. Paid placements never change a rank.