17.5
Yotpo Reviews collects customer reviews, photos, and videos and displays them to help shoppers make purchase decisions.
Free planWebAPISelf-hosted
Best Merchant Marketing Software in 2026
Merchant marketing software helps plan and run customer campaigns across email, SMS and other marketing channels. Tools in this category can also include campaign automation, loyalty programs and ecommerce integrations. Compare free-plan access, starting paid price and trial terms. Check platform support before you choose: services in this category can be web-based, offer Android or iOS access, provide an API or…
27.1
Shopify is a hosted commerce platform for businesses selling through web, mobile, social channels, and marketplaces.
Web
37.1
Free planWebAPI
- 4
Klaviyo
Klaviyo is a web marketing platform for communicating with customers across email, SMS, RCS, mobile push, WhatsApp, and social marketing.
Free planWeb7.0Free plan - 5
Sendlane
Sendlane is a retention marketing platform for direct-to-consumer merchants and eCommerce brands, covering email, SMS, reviews, and forms.
WebAPI7.0From $100 a month - 6
Bluecore
Bluecore combines shopper identity, behavioral data and product information to personalize retail experiences across email, SMS, websites and paid media.
AndroidiOSWebAPI6.8 - 7
Privy
Privy is an email and SMS marketing platform for ecommerce brands that want to capture leads, send campaigns, and encourage repeat sales.
WebAPI6.7From $24 a month - 8
Bloomreach Engagement
WebAPI6.6 - 9
Ometria
Ometria is a customer data and experience platform built exclusively for retail brands.
AndroidiOSWebAPI6.6 - 10
Rejoiner
WebAPI6.6From $25 a month - 11
Retainful
Free planWeb6.5From $14 a month - 12
Attentive
Attentive is a business messaging platform for personalized, two-way customer communication and ecommerce relationship management.
Free planWebAPI6.4Free plan - 13
ContactPigeon Predictive Insights
ContactPigeon Predictive Insights helps retailers identify valuable shoppers, spot churn risk, personalize recommendations, and trigger customer journeys across channels.
WebAPI6.4From $50 a month - 14
Listrak
Listrak is a cross-channel marketing platform designed for retailers and ecommerce brands.
WebAPIExtension6.3 - 15
Sailthru
Sailthru is a paid cross-channel marketing platform for personalized customer experiences across email, web, and mobile.
AndroidiOSWebAPI6.2 - 16
Cordial
Cordial is a cross-channel marketing platform that helps brands use customer data to personalize messages.
AndroidiOSWebAPI6.1 - 17
Dotdigital
Dotdigital is a marketing platform that brings customer data, campaign tools, and cross-channel activity together.
WebAPI5.8 - 18
Drip
Drip is a web-based email marketing service from Drip, a company founded in 2012 and headquartered in Minneapolis, Minnesota, US.
Web5.4 - 194.6
Choosing well
Compare plan and trial terms
Check whether a free plan is available, then review the paid starting price when it is listed. Pricing may be provided on request instead of as a public figure.
A free trial can give you time to assess campaign setup before paying. Check the trial length and what remains available after it ends.
Match your marketing channels
Compare support for email campaigns, SMS campaigns and the marketing channels your business uses. A service may focus on one channel or combine several.
Look for campaign automation if you want scheduled or trigger-based messages rather than manual sends.
Check loyalty features
If repeat purchasing matters, compare loyalty-program support alongside campaign tools. Confirm that the loyalty features fit the way you manage customers and rewards.
Review ecommerce integrations
Ecommerce integrations can connect marketing activity with your store. Check the integrations listed for the platform and whether an API is available for a custom connection.
Choose a platform that fits
Check whether the service runs on the web, Android or iOS, and whether it offers a browser extension, API or self-hosted option.
Android availability can differ in what you can manage from a phone. Confirm the app or mobile experience supports the tasks you plan to handle away from a desktop.
Questions people ask
Is Android access available for merchant marketing software?
Android is among the platforms represented in this category, but support differs by service. Check the platform details for the tool you are considering.
Can I find a free plan?
A free plan is offered by items in this category. Review what the plan includes and compare it with paid features before choosing.
Do these tools offer free trials?
A free trial is offered by items in this category. Trial length and terms vary, so check the specific listing before starting.
Which campaign types can I compare?
The comparison covers email campaigns, SMS campaigns, campaign automation and broader marketing channels.
Can these services connect to an online store?
Ecommerce integrations are part of the comparison. Check the integrations or API options for the service you want to connect.