CustomerSure
CustomerSure is a Voice of Customer platform for collecting feedback and turning it into tracked action.
What CustomerSure is
CustomerSure is a Voice of Customer platform for collecting feedback and turning it into tracked action. It supports branded NPS, CSAT, CES, and custom-metric surveys delivered by email or SMS. Analytics track performance and identify satisfaction drivers, themes, and topics; AI features analyze text for sentiment and risks, classify themes, and produce summaries and recommendations. Teams can use real-time alerts and action management to assign and follow responses through resolution. The platform names Salesforce, Zendesk, and Power BI among its integrations, and offers a REST API for feedback data and automated requests. Reporting includes exportable regulator-ready reports and automatically logged audit trails. CustomerSure describes its security as GDPR-compliant and UK-hosted, with access controls and encryption. SMS is billed separately by volume, and prices exclude VAT where applicable.
Good
- Supports NPS, CSAT, CES, and custom surveys.
- AI analyzes sentiment, risks, themes, and feedback text.
- Action workflows track responses through resolution.
- Every licence includes ongoing support and expert help.
Watch out
- SMS is billed separately based on volume.
- Prices exclude VAT where applicable.
Who it suits
CustomerSure is aimed at regulated, service-driven organisations, including financial services, housing, healthcare, and utilities. It may suit teams that need feedback analysis alongside assigned, monitored follow-up actions.
Verdict
CustomerSure brings survey collection, feedback analysis, and response tracking together for regulated service organisations. Consider the starting price and separate SMS charges when assessing fit.
Plans and prices
From CustomerSure's own pricing page, checked 2 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| CX Starter | £1,999 a month | 30 users · 30 active surveys · 5,000 emails per month · 20 sites or teams · 1 brand · £1999 / mo |
| CX Platinum | Priced on request | 200+ users · 150+ active surveys · 25,000+ emails per month · 150+ sites or teams · 5+ brands · advanced AI insights · multilingual surveys · fine-grained permissions · bespoke dashboards · Let’s tailor it together. |
| CX Pro | — | 30–200 users · 30–150 active surveys · 5,000–25,000 emails per month · 20–150 sites or teams · 1–5 brands · advanced AI insights · multilingual surveys · fine-grained permissions · £2000 – £7999 / mo |
The facts
Each one read from CustomerSure's own pages, with the date it was checked.
What it does
- Action workflows
- Teams can use real-time alerts and action management to assign, track and monitor responses through resolution.checked 2 Oct 2026
- AI
- AI features analyze feedback text, detect sentiment and risks, classify themes, and generate summaries and recommendations.checked 2 Oct 2026
- Analysis
- Its analytics track performance metrics and identify satisfaction drivers, themes and topics.checked 2 Oct 2026
- API
- CustomerSure provides a REST API for integrating feedback data and automating feedback requests.checked 2 Oct 2026
- Compliance
- The product page says it is aligned with FCA, Ofwat, Ofgem, TSM and CQC standards.checked 2 Oct 2026
- Feedback collection
- It supports branded surveys for NPS, CSAT, CES and custom metrics, with email and SMS delivery.checked 2 Oct 2026
- Integrations
- The product page names Salesforce, Zendesk and Power BI as examples of CRM, service and BI integrations.checked 2 Oct 2026
- Pilot
- CustomerSure says it offers a risk-free pilot that usually lasts around one month and focuses on one area of a business.checked 2 Oct 2026
- Pricing limits
- SMS is billed separately based on volume, and prices exclude VAT where applicable.checked 2 Oct 2026
- Purpose
- CustomerSure is a Voice of Customer platform that helps organisations collect feedback and turn it into action.checked 2 Oct 2026
- Reporting
- The platform offers exportable regulator-ready reports and automatically logged audit trails.checked 2 Oct 2026
- Security
- CustomerSure states that it is GDPR-compliant, UK-hosted, and uses access controls and encryption.checked 2 Oct 2026
- Support
- Every licence includes ongoing support, best-practice guidance and expert help.checked 2 Oct 2026
- Target users
- CustomerSure describes itself as a platform for regulated, service-driven organisations, including financial services, housing, healthcare and utilities.checked 2 Oct 2026
The company
- Founded
- 2010checked 28 Sep 2026
- Headquarters
- Newcastle upon Tyne, United Kingdomchecked 28 Sep 2026
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