17.7
Brand24 is a media monitoring and social listening tool for tracking brand, competitor, and topic conversations across social media and the wider web.
AndroidiOSWeb
Best Social Media Monitoring in 2026
Social media monitoring tools organize activity from supported networks around monitoring queries, real-time alerts, sentiment analysis, history and report exports. Platform options in this category include web, API, iOS, Android, self-hosted and macOS. If phone access matters, check for an Android app and confirm what it can do. Compare supported networks, query limits, alert timing, sentiment features, history…
27.2
BrandMentions is a web service for monitoring brand mentions, reputation, news, and links, with sentiment analysis and alerts.
Web
37.2
Mentionlytics is a social listening and brand-monitoring platform for tracking online conversations about brands, products, and competitors.
WebAPI
- 4
Awario
Awario is a web service for monitoring mentions across social networks, websites, news, and other online sources.
Web7.0From $29 a month - 5
Meltwater Social Listening
Meltwater Social Listening monitors conversations across social networks, online news, forums, Reddit and other digital sources in a connected workflow.
AndroidiOSWebAPI7.0 - 6
Synthesio
Synthesio provides social and search intelligence for turning digital consumer data into business insights.
WebAPI6.9From $0.01 a month - 7
Social Searcher
Social Searcher is a web-based tool for finding and monitoring publicly available social content.
Free planWeb6.8Free plan - 8
Determ
AndroidiOSWeb6.7From €99 a month - 9
Syften
Syften monitors public conversations for signs of buying interest, including recommendation requests, competitor complaints, switching discussions,…
WebAPI6.7From $29.95 a month - 10
Octolens
Octolens monitors brand and competitor mentions across more than 15 platforms, filters them with AI, and sends results to teams.
WebAPI6.5From $159 a month - 11
Konnect Insights Social Listening
Konnect Insights Social Listening monitors brand, product, and competitor conversations across social networks, news, forums, and reviews.
WebAPI6.3From $39 a year - 12
Lucidya
Lucidya is an AI-native customer experience management suite for customer engagement and issue resolution.
WebAPI6.3From $125 a month - 13
Simplify360 Location Reviews
Simplify360 Location Reviews is a paid web platform for businesses managing reviews across multiple locations and teams.
Web6.3 - 14
Harken
Harken monitors keywords, brands, or products across online sources and brings mentions, sentiment, and themes together in a local dashboard.
Free planWebSelf-hosted6.2Free plan - 15
Sprinklr Social Listening
Sprinklr Social Listening monitors social and digital conversations for brand signals, trends, and potential crises.
WebAPI6.2 - 16
Brandwatch Listen
Brandwatch Listen monitors online conversations about brands, products, and competitors, helping teams identify trends and track mentions.
WebAPI6.1 - 17
6.1 - 18
6.1From $199 a month - 19
YouScan
Web6.0From $499 a month - 20
Pulsar
Web5.9 - 21
Quid (formerly NetBase Quid)
Quid is a web-based platform for analyzing social media, news, reviews and other forms of market and company data.
WebAPI5.9 - 22
OpenMagpie
OpenMagpie is an open-source social listening tool that identifies online conversations relevant to a user's description, so they can respond while a thread is active.
Free planSelf-hosted5.8Free plan - 23
Keyhole
Keyhole is a paid social listening and analytics product now available within the Muck Rack platform after its acquisition.
WebAPI5.7 - 24
5.5 - 25
Locobuzz
iOSWeb5.0
Choosing well
Check Android and other platforms
Start by checking whether the product has an Android app that covers the tasks you need. Web access is also listed in this category, with API, iOS, self-hosted and macOS options available across the list.
Confirm whether mobile access is native or whether you will use a browser, API or another platform.
Match networks, queries and alerts
Compare the supported social networks and the number or type of monitoring queries a tool allows. Real-time alerts matter when you need prompt notice of activity.
Sentiment analysis can add a tone view to collected mentions. Check how that feature is presented before relying on it.
Review history and exports
History retention determines how far back you can review activity. Report exports help when results need to be shared or moved into another workflow.
Check the retention period and export formats listed for the product you are considering.
Compare plans and trials
Use the free-plan and paid-from fields to set a starting budget, then check what features sit behind a paid plan. Harken lists a free plan.
BuzzSumo lists pricing from $199 per month on annual billing and a 30-day trial. Keyhole lists a 14-day trial, while Brandwatch Listen and Germin8 show pricing on request.
Questions people ask
Do social media monitoring tools have Android apps?
Android is a listed platform for this category. Check the individual product page to confirm app availability and mobile features.
Which platforms can these tools run on?
Listed platform options include web, API, iOS, Android, self-hosted and macOS. Availability differs by product.
What features should I compare?
Compare supported networks, real-time alerts, sentiment analysis, history retention, monitoring queries and report exports.
Are free plans or trials available?
Free plans and free trials appear as comparison fields. Harken lists a free plan; BuzzSumo and Keyhole list trials.
Are prices always shown publicly?
Pricing varies. BuzzSumo lists a starting price, while Brandwatch Listen and Germin8 show pricing on request.