Best Salon Marketing Software in 2026
Updated
In short: Belliata is ranked #1 of 42 as of 4 October 2026, ahead of WellnessLiving and FollowThrough. The best-ranked option with a free plan is WellnessLiving. The lowest first paid tier on this page is Barberly at $9/mo.
Client outreach for a salon can involve campaigns, booking connections, and loyalty efforts. Compare booking integration and campaign automation, then consider client segmentation and the availability of email and SMS campaigns. Loyalty tools offer another point of comparison, while free-plan availability and paid-from pricing can help you weigh cost. FollowThrough, Belliata, and Lumidara appear at the start of the ranking, followed by Salonist and Demandforce. Check these listed features against the booking processes and communication channels your salon uses to reach clients.
42 salon marketing software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
#1 Belliata Top pick · 7.3 Free plan · $20/mo
#2 WellnessLiving Runner-up · 7.2 Free plan · $35/mo
#3 FollowThrough Also great · 7.1 Free plan · $29/mo
- Free plan AndroidiOSmacOSWebWindows
- Free plan
- Yes
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
RecognisedDocumentedFree planPlatforms$20/mofirst paid tier About BelliataVisit site - Free planFree trial AndroidiOSWeb
- Free plan
- No
- Paid from
- 62 /mo
RecognisedDocumentedFree planPlatforms$35/mofirst paid tier About WellnessLivingVisit site - Free planFree trial AndroidapiiOSWeb
- Free plan
- Yes
- Paid from
- 29 /mo
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
- Campaign automation
- advanced
RecognisedDocumentedFree planPlatforms$29/mofirst paid tier About FollowThroughVisit site - Free planFree trial AndroidiOSWeb
- Free plan
- Yes
- Paid from
- 39 /mo
RecognisedDocumentedFree planPlatforms$39/mofirst paid tier About SalonAppVisit site - Free planFree trial AndroidiOSWeb
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms$59/mofirst paid tier About SalonistVisit site - Free plan Web
- Free plan
- Yes
- Paid from
- 9 /mo
RecognisedDocumentedFree planPlatforms$30/mofirst paid tier About TersaviaVisit site - Free trial AndroidiOSmacOSWebWindows
- Free plan
- No
- Paid from
- 9 /mo
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
- Campaign automation
- basic
RecognisedDocumentedFree planPlatforms$9/mofirst paid tier About BarberlyVisit site - Free trial AndroidiOSWebWindows
- Free plan
- No
- Paid from
- 29 /mo
RecognisedDocumentedFree planPlatforms$29/mofirst paid tier About DaySmart SalonVisit site - Free trial AndroidapiiOSWeb
- Free plan
- No
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
- Campaign automation
- advanced
RecognisedDocumentedFree planPlatforms₹999/mofirst paid tier About CleomitraVisit site - Free trial AndroidiOSWeb
- Free plan
- No
- Paid from
- 24 /mo
RecognisedDocumentedFree planPlatforms$28/mofirst paid tier About GlossGeniusVisit site - WebWindowsmacOSiOSAndroid
- Free plan
- No
RecognisedDocumentedFree planPlatforms - Free trial AndroidiOSWeb
- Free plan
- No
- Paid from
- 49 /mo
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
RecognisedDocumentedFree planPlatforms$49/mofirst paid tier About VanopaVisit site - AndroidiOSWeb
- Free plan
- No
- Paid from
- 143 /mo
RecognisedDocumentedFree planPlatforms$140,176/mofirst paid tier About BoulevardVisit site - WebWindowsmacOSiOSAndroid
- Free plan
- No
RecognisedDocumentedFree planPlatforms - AndroidiOSWeb
- Free plan
- No
- Paid from
- 160 /mo
RecognisedDocumentedFree planPlatforms$160/mofirst paid tier About SalonBizVisit site - Free trial AndroidapiiOSWeb
- Free plan
- No
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
- Campaign automation
- advanced
RecognisedDocumentedFree planPlatforms$20/mofirst paid tier About Simple SalonVisit site - Free trial AndroidiOSWeb
- Free plan
- No
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
- Campaign automation
- advanced
RecognisedDocumentedFree planPlatforms£20.75/mofirst paid tier About BeuVisit site - Free trial AndroidiOSWeb
- Free plan
- No
- Paid from
- 29.99 /mo
RecognisedDocumentedFree planPlatforms$29.99/mofirst paid tier About BooksyVisit site - WebiOSAndroid
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free trial Web
- Free plan
- Yes
- Paid from
- 10 /mo
- Booking integration
- Yes
- SMS campaigns
- Yes
- Email campaigns
- Yes
- Campaign automation
- basic
RecognisedDocumentedFree planPlatforms$10/mofirst paid tier About LumidaraVisit site - Free trial AndroidiOSWeb
- Free plan
- No
RecognisedDocumentedFree planPlatforms - Free trial AndroidiOSWeb
- Free plan
- No
RecognisedDocumentedFree planPlatforms$416.67/mofirst paid tier About SaloniorVisit site - WebiOSAndroid
- Free plan
- No
RecognisedDocumentedFree planPlatforms$10/mofirst paid tier About MangomintVisit site - WebiOSAndroid
- Free plan
- No
- Paid from
- 79 /mo
RecognisedDocumentedFree planPlatforms$79/mofirst paid tier About MindbodyVisit site - WebiOSAndroid
- Free plan
- No
RecognisedDocumentedFree planPlatforms
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which salon marketing software is ranked first on Everything Xiaomi?
Belliata is ranked #1 of 42 with a score of 7.3. WellnessLiving is second and FollowThrough third.
How many of these have a free plan?
6 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Barberly has the lowest first paid tier we found: $9/mo.
How is this list ranked?
Ranked on what each maker publishes: documentation depth, a free tier and the platforms it runs on. Paid placements never change a rank.