Best Market Research Software in 2026
Updated
In short: SurveyToGo is ranked #1 of 57 as of 4 October 2026, ahead of Conjointly and DataLion. The best-ranked option with a free plan is Conjointly. The lowest first paid tier on this page is Qualitati at €7.50/mo.
Market research software can support different ways of gathering and examining responses, so match the listed capabilities to the questions your research needs to answer. Advanced segmentation and conjoint analysis are worth comparing alongside panel access and reporting level. Response limits and user seat limits describe capacity considerations for a study and its team, while free plan and Paid from details help you assess listed costs. The ranking starts with Qualtrics, QuestionPro, and Appinio, followed by Conjointly and Sawtooth Software. Consider the scope of your research, the people who need access, and which of these comparison criteria matter most to your work.
57 market research software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
#1 SurveyToGo Top pick · 6.8 
#2 Conjointly Runner-up · 6.7 
#3 DataLion Also great · 6.7 Free plan · €100/mo
- Free trial AndroidapiiOSself-hostedWebWindows
- Free plan
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms - Free planFree trial apiWeb
- Free plan
- Yes
- Panel access
- Yes
- Conjoint analysis
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms - Free planFree trial apiself-hostedWeb
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms€100/mofirst paid tier About DataLionVisit site - Free plan apiself-hosted
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms$36/mofirst paid tier About LimeSurveyVisit site - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms$420/mofirst paid tier About QualtricsVisit site - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free plan Web
- Free plan
- Yes
- Panel access
- Yes
- Conjoint analysis
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms - Free plan Web
- Free plan
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms€7.50/mofirst paid tier About QualitatiVisit site - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms$40.83/mofirst paid tier About SurveyLabVisit site - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free plan Web
- Free plan
- Yes
- Paid from
- 150 /user/mo
- Panel access
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms$125/mofirst paid tier About GlobalWebIndexVisit site - Web
- Free plan
- No
- Panel access
- No
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms$41.67/mofirst paid tier About Infotools HarmoniVisit site - Free plan api
- Free plan
- Yes
- Paid from
- 83 /user/mo
RecognisedDocumentedFree planPlatforms$83/mofirst paid tier About QuestionProVisit site - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free plan api
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms$19/mofirst paid tier About SurvetiVisit site - AndroidiOSWeb
- Free plan
- No
- Panel access
- Yes
- Conjoint analysis
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms - Free plan api
- Free plan
- No
RecognisedDocumentedFree planPlatforms€500/mofirst paid tier About Make Opinion NextVisit site - AndroidapiiOS
- Free plan
- Yes
- Paid from
- 30 /user/mo
RecognisedDocumentedFree planPlatforms - Free plan Web
- Free plan
- Yes
RecognisedDocumentedFree planPlatforms - Free trial AndroidiOSWeb
- Free plan
- No
- Panel access
- Yes
- Conjoint analysis
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms$2083.33/mofirst paid tier About 1000mindsVisit site - AndroidapiiOSWebRecognisedDocumentedFree planPlatforms
- Free trial Androidself-hostedWebWindows
- Free plan
- No
- Panel access
- Yes
- Conjoint analysis
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms - WebWindowsiOSAndroid
- Panel access
- Yes
- Conjoint analysis
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms - Free trial apiself-hostedWeb
- Free plan
- No
- Paid from
- 30 /user/mo
RecognisedDocumentedFree planPlatforms$30/mofirst paid tier About Checkbox Voice of CustomerVisit site - AndroidiOSWeb
- Free plan
- Yes
- Panel access
- Yes
- Conjoint analysis
- Yes
- Advanced segmentation
- Yes
- Reporting level
- advanced
RecognisedDocumentedFree planPlatforms
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which market research software is ranked first on Everything Xiaomi?
SurveyToGo is ranked #1 of 57 with a score of 6.8. Conjointly is second and DataLion third.
How many of these have a free plan?
15 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Qualitati has the lowest first paid tier we found: €7.50/mo.
How is this list ranked?
Ranked on what each maker publishes: documentation depth, a free tier and the platforms it runs on. Paid placements never change a rank.