Best Conversion Rate Optimization Software in 2026
Updated
In short: Freshsales is ranked #1 of 40 as of 4 October 2026, ahead of Personyze and Webflow CMS. The best-ranked option with a free plan is Personyze. The lowest first paid tier on this page is Freshsales at $0.75/mo.
When you’re choosing conversion rate optimization software, start with the work you need to do: inspect funnels, run experiments, or tailor experiences. Compare Experiment workflows and Funnel diagnostics to understand the listed testing and analysis capabilities, then look at the Visual editor, Personalization, and Platform support. Included visitors can help you compare the scope shown for each option; Free plan and Paid from add cost context. Omniconvert Explore and Zoho PageSense lead the ranking, followed by Croct and ConvertFlow, with Freshmarketer and Personyze also among the first entries. Weigh the listed features against how your team approaches optimization and the platforms it needs to support.
40 conversion rate optimization software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
#1 Freshsales Top pick · 7.2 Free plan · $0.75/mo
#2 Personyze Runner-up · 7.0 Free plan · $149/mo
#3 Webflow CMS Also great · 7.0 Free plan · $15/mo- Free planFree trial AndroidapiextensioniOSWeb
- Free plan
- Yes
- Paid from
- 15 /mo
RecognisedDocumentedFree planPlatforms$0.75/mofirst paid tier About FreshsalesVisit site - Free planFree trial AndroidapiiOSWeb
- Free plan
- Yes
- Paid from
- 149 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$149/mofirst paid tier About PersonyzeVisit site - Free plan apiWeb
- Free plan
- No
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$15/mofirst paid tier About Webflow CMSVisit site - Free plan AndroidapiextensioniOSself-hostedWeb
- Free plan
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - Free planFree trial AndroidapiextensioniOSWeb
- Free plan
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - Free planFree trial apiWeb
- Free plan
- Yes
- Paid from
- 25 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Funnel diagnostics
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$2.08/mofirst paid tier About ConvertFlowVisit site - Free planFree trial Web
- Free plan
- Yes
- Paid from
- 149.99 /mo
- Experiment workflows
- Yes
- Funnel diagnostics
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$149.99/mofirst paid tier About FigPiiVisit site - Free plan apiWeb
- Free plan
- Yes
- Paid from
- 19 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$19/mofirst paid tier About OptiMonkVisit site - Free plan apiWeb
- Free plan
- Yes
- Paid from
- 100 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Funnel diagnostics
- Yes
- Visual editor
- No
RecognisedDocumentedFree planPlatforms$100/mofirst paid tier About CroctVisit site - Free plan AndroidiOSWeb
- Free plan
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - self-hostedWeb
- Free plan
- Yes
- Personalization
- Yes
- Experiment workflows
- Yes
- Funnel diagnostics
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$8.29/mofirst paid tier About FunnelKitVisit site - Free trial AndroidapiiOSWeb
- Free plan
- No
- Paid from
- 495 /mo
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$495/mofirst paid tier About KameleoonVisit site - Free trial Web
- Free plan
- No
- Paid from
- 22 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$22/mofirst paid tier About UnbounceVisit site - Free trial apiWeb
- Free plan
- No
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - Free trial apiWeb
- Free plan
- No
- Paid from
- 99 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Funnel diagnostics
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$99/mofirst paid tier About LeadpagesVisit site - Free trial apiWeb
- Free plan
- No
- Paid from
- 24 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Funnel diagnostics
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms$24/mofirst paid tier About LandingiVisit site - apiWeb
- Free plan
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - WebiOSAndroid
- Personalization
- Yes
- Experiment workflows
- Yes
RecognisedDocumentedFree planPlatforms - AndroidiOSWeb
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - WebiOSAndroid
- Free plan
- No
- Paid from
- 95 /mo
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - WebiOSAndroid
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - WebiOSAndroid
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms - WebiOSAndroid
- Free plan
- No
- Personalization
- Yes
- Experiment workflows
- Yes
- Visual editor
- Yes
RecognisedDocumentedFree planPlatforms
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which conversion rate optimization software is ranked first on Everything Xiaomi?
Freshsales is ranked #1 of 40 with a score of 7.2. Personyze is second and Webflow CMS third.
How many of these have a free plan?
10 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Freshsales has the lowest first paid tier we found: $0.75/mo.
How is this list ranked?
Ranked on what each maker publishes: documentation depth, a free tier and the platforms it runs on. Paid placements never change a rank.