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Instantly vs Smartlead

Instantly logo

Instantly

7.8#2 in outreach automationFrom $47 a month
AndroidiOSWebAPI
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Smartlead logo

Smartlead

6.6#16 in sales acceleration softwareFrom $39 a month
WebAPI
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What both publish

FactInstantlySmartlead
APIAPI v2 supports programmatic management of email accounts, campaigns, leads, lists, and sub-workspaces.Smartlead advertises 170 MCP actions across campaigns, leads, analytics and inbox, and directs users to obtain an API key in Settings.
HeadquartersSheridan, Wyoming, United StatesSydney, Australia
ProductInstantly describes itself as a sales platform combining cold email automation with a built-in B2B lead database.Smartlead describes itself as cold email outreach software for scaling business outreach.

Instantly plans

  • Free trialFree
  • Growth (Outreach)$47 a month
  • Growth$47 a month
  • Growth (Credits)$47 a month
  • Growth Credits$47 a month
  • Starter$94 a month

Smartlead plans

  • Base$39 a month
  • Pro$94 a month
  • Unlimited Smart$174 a month
  • Unlimited Prime$379 a month

Pick Instantly if…

Instantly may suit agencies, freelancers, founders, and sales or marketing teams looking to combine email outreach with lead discovery. Its trial limits and paid outreach plan are relevant for teams assessing sending needs.

Pick Smartlead if…

You want what its maker publishes above — check its page for the details.

Charts they share