18.1
Run surveys, interviews, prototype tests, and other qualitative or quantitative studies.
Free planAndroidiOSWeb
Best AI Market Research Software in 2026
Maze leads this chart of 32 (8.1/10, free plan). Delve AI is next (7.4/10, free plan), and Qualtrics is the next highest-placed with a free plan (7.3/10). AI market research tools collect and analyse market feedback; the choice hinges on research methods and the platforms you need. Compare survey and interview support, qualitative and quantitative analysis, respondent recruitment, API access and pricing. Check for an Android app separately: web access does not guarantee a phone app, and platform listings can include iOS, Windows or self-hosted use.
27.4
Generate customer, user, competitor, and employee personas from first-party and public data.
Free planWebAPI
37.3
Qualtrics offers an API; the supplied details do not specify its research features.
Free planAPI
- 4
7.2 - 5
Alida
Gather customer input and employee perspectives, then use AI to find trends and insights.
AndroidiOSWebAPI6.9 - 6
NIQ
Combine market measurement and consumer data with AI interviews, ethnographic research, and analysis.
AndroidiOSWebAPI6.8 - 7
QuestionPro
Build surveys with branching logic; the plan at no cost allows 200 responses.
Free planAPI6.6From $83 a month - 8
UserTesting
Get video feedback on concepts, prototypes, and digital experiences, then find patterns with AI.
AndroidiOSWebAPI6.6 - 9
unitQ Research
Runs adaptive interviews through chat, voice, or video and turns responses into reports.
WebAPI6.4From $99 a month - 10
AlphaSense Generative Search
Search business and financial content with AI answers that cite source material.
AndroidiOSWeb6.3 - 11
Discuss
Run interviews and video feedback, then use AI to summarize and analyze research.
AndroidiOSWebAPI6.3 - 12
Dovetail
Study interviews, tests, calls, and surveys with AI summaries and answers tied to sources.
Free planWebAPI6.3Free plan - 13
GWI Audiences
GWI Audiences is a web-based platform for building target audiences for data-driven strategies and tailored campaigns.
Free planWebAPI6.3Free plan - 146.3
- 15
Sprinklr Social Listening
Sprinklr Social Listening monitors social and digital conversations for brand signals, trends, and potential crises.
WebAPI6.2 - 16
Voxpopme
Voxpopme is an enterprise insights platform built around video feedback and analytics.
AndroidiOSWeb6.1 - 176.0
- 18
Quid (formerly NetBase Quid)
Analyze social, consumer, and market intelligence from sources including news, patents, and search.
WebAPI5.9 - 19
Zappi
Zappi is a web-based consumer insights platform for research on products, advertising, and brand health.
Web5.9 - 20
Suzy
Suzy is a web-based consumer insights platform for businesses using research to inform decisions.
Web5.8 - 21
Toluna Start
Toluna Start supports qualitative and quantitative studies, surveys, audience reach, analysis, and reports.
WebAPI5.8 - 22
quantilope
API5.7From $2,000 a month - 23
Forsta Visualizations
Turn survey data into interactive dashboards and reports, with analysis and export tools.
WebAPI5.6 - 24
SightX
SightX offers web surveys, consumer research methods, and AI analysis of open-ended responses.
WebAPISelf-hosted5.6 - 25
Talkwalker
Talkwalker monitors the web and social networks including Instagram, TikTok, Reddit, and YouTube.
Web5.5
Choosing well
Which research methods should it support?
Choose a tool whose listed research approach matches your project, then check respondent recruitment, survey support and interview support.
For analysis, compare the qualitative and quantitative capabilities shown for the product.
Which platforms does it need to run on?
Check the platform listing before signing up: products may offer web or API access, with Android, iOS, Windows or self-hosted options also appearing in the chart.
NIQ lists Android, iOS, web, Windows and API access, while Voxpopme lists Android, iOS and web access.
Can I start with a free plan or trial?
Look for a stated free plan or free trial, and check the paid-from note before committing.
Maze, Delve AI, GWI Audiences and Dovetail list free plans; paid pricing can instead be listed as pricing on request.
Does it need API access?
If the tool must connect to another service, confirm API access in its comparison details rather than assuming a web app includes it.
API access is listed as a separate comparison field from platform support.
How should I compare analysis features?
Match the product's qualitative and quantitative analysis options to the kind of answers you need from surveys, interviews or other research.
Also compare the research approach and respondent recruitment details, since those affect how feedback is gathered.
Questions people ask
Which AI market research tools have Android apps?
Check the platform field for an Android entry. NIQ and Voxpopme are examples with Android listed; web availability does not by itself mean an Android app exists.
Can I use AI market research software on the web?
Web is a listed platform for the category, but confirm the individual product's platform details before choosing it.
Which tools offer a free plan?
Maze, Delve AI, GWI Audiences and Dovetail list free plans. Check the current pricing note for the product you are considering.
Do these tools provide API access?
API access is a separate comparison field. Check the product details to confirm it before planning an integration.
What analysis features should market research software have?
Compare qualitative analysis, quantitative analysis, survey support, interview support, respondent recruitment and the stated research approach.