Wootric
Wootric is customer experience and feedback software for gathering survey responses and helping teams act on them.
What Wootric is
Wootric is customer experience and feedback software for gathering survey responses and helping teams act on them. It supports Net Promoter Score, customer satisfaction, and customer effort score surveys delivered in-app, by email, mobile, SMS, Intercom Messenger, link, or QR code. Feedback themes can be grouped with custom tags or machine learning; scores can also route feedback to teams or start workflows in CRM and support platforms. Plans include unlimited responses from up to 25,000 customers. Professional covers one journey point, one survey metric, up to five seats, and self-service support. Growth adds three journey points, up to 10 seats, premium support, and advanced targeting. Voice of the Customer adds text and sentiment analytics, feedback imports, and custom dashboards and reporting. Wootric lists integrations including Salesforce, Intercom, ServiceNow, Segment, HubSpot, Gainsight, Zendesk, Slack, Mixpanel, and Freshdesk. It has an API for accessing and updating end users, responses, and declines. The company was founded in 2014 and is headquartered in Salt Lake City, Utah.
Good
- Supports NPS, customer satisfaction, and effort surveys.
- Surveys can use seven listed delivery channels.
- Feedback themes can be categorized with tags or machine learning.
- Plans include unlimited responses from up to 25,000 customers.
Watch out
- Pricing is available on request.
- There is no free plan.
- EU and Australia hosting is in beta for specific enterprise accounts.
Who it suits
Wootric is suited to customer success, CX, product, HR, executive, and support teams seeking survey feedback and follow-up workflows. It offers web, iOS, Android, and API access.
Verdict
Wootric brings survey collection, feedback analysis, and follow-up workflows together, with plan differences in journey points, seats, and analytics. Pricing is on request, and its trial information does not specify a duration.
Plans and prices
From Wootric's own pricing page, checked 3 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Growth | Priced on request | Three journey points · up to 10 seats · premium support · advanced survey targeting |
| Professional | Priced on request | One journey point · one metric (NPS, CSAT, or CES) · up to five seats · self-service support |
| Voice of the Customer | Priced on request | Growth features · CXInsight · text and sentiment analytics · import feedback from any source · custom dashboards and reporting |
The facts
Each one read from Wootric's own pages, with the date it was checked.
What it does
- Analytics
- CXInsight provides text and sentiment analytics, feedback imports, and custom dashboards and reporting in the Voice of the Customer plan.checked 3 Oct 2026
- API
- The Wootric API can access and update end users, responses, and declines.checked 3 Oct 2026
- Closed-loop workflows
- Feedback can be routed to teams based on scores and used to trigger workflows in CRM or support platforms.checked 3 Oct 2026
- Feedback analysis
- Wootric can auto-categorize feedback themes using custom tags or machine learning.checked 3 Oct 2026
- Hosting regions
- Wootric says it offers US, EU, and Australia data centers, with EU and Australia hosting in beta for specific enterprise accounts.checked 3 Oct 2026
- Integrations
- The integration page describes connections with Salesforce, Intercom, ServiceNow, Segment, HubSpot, Gainsight, Zendesk, Slack, Mixpanel, Freshdesk, and others.checked 3 Oct 2026
- Intended users
- Wootric describes use by customer success, CX, product, HR, executive, and support teams.checked 3 Oct 2026
- Limits
- Every plan includes unlimited responses from up to 25,000 customers.checked 3 Oct 2026
- Product
- Wootric provides customer experience management and feedback software to drive retention, engagement, and advocacy.checked 3 Oct 2026
- Security and privacy
- Wootric says it supports GDPR data portability and deletion, provides data processing agreements on request, and has a dedicated Data Protection Officer.checked 3 Oct 2026
- Support
- The Professional plan includes self-service support, while Growth includes premium support.checked 3 Oct 2026
- Survey channels
- Surveys can be delivered in-app, by email, mobile, SMS, Intercom Messenger, link, and QR code.checked 3 Oct 2026
- Survey metrics
- The platform supports Net Promoter Score, customer satisfaction, and customer effort score surveys.checked 3 Oct 2026
The company
- Founded
- 2014checked 28 Sep 2026
- Headquarters
- Salt Lake City, Utah, United Stateschecked 28 Sep 2026
Money
- Trial
- Wootric's help center refers to a Microsurvey trial account, but the page does not state a trial duration.checked 3 Oct 2026



