Oracle Fusion Cloud Marketing

What Oracle Fusion Cloud Marketing is

Oracle Fusion Cloud Marketing is a web-based marketing product with email automation, customer journeys, lead scoring, and lead capture forms. It includes native CRM integrations and customer data capabilities for ingestion, real-time profiles, identity resolution, and audience activation. AI features and a mobile app are also listed. Other capabilities include a customer portal, SLA management, a help center, ticket automation, API access, event ingestion, invoice generation, and API metering. The product includes 10,000 contacts. Pricing is paid and available on request, with no free plan. The listed Oracle Fusion Customer Data Platform plan has a 5,000-profile minimum. Oracle Fusion Marketing Orchestration lists 10,000 contacts and a 1,200 minimum; neither plan has a listed price. Its hybrid billing model supports per-unit, tiered, volume, summarized, allowance, estimate, and commitment rating methods. Oracle was founded in 1977 and is headquartered in Austin, Texas, USA.