
Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
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| Fact | Mailchimp | Oracle Fusion Cloud Marketing |
|---|---|---|
| Email automation | Yes | Yes |
| Founded | 2001 | 1977 |
| Headquarters | Atlanta, USA | Austin, Texas, USA |
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
It suits marketing teams that need customer journeys, lead management, and customer data capabilities alongside native CRM integration. Its billing and service-management features may also interest organizations managing API usage and customer support workflows.