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Default

Default manages workflows for enriching records, routing leads, and scheduling meetings.

Place
#11 of 31
Score
6.2
Default's website

What Default is

Default manages workflows for enriching records, routing leads, and scheduling meetings. For inbound leads, it can enrich and qualify demo form submissions, route them, show a scheduling link, and add contacts to nurture sequences. Outbound workflows can start from website intent signals and research accounts to identify whom to contact and why. Default lists Salesforce, HubSpot, Slack, Google Calendar, Outlook Calendar, Zoom, Zapier, and Snowflake among its integrations, plus enrichment providers such as Apollo.io, Clearbit, People Data Labs, Wiza, and Parallel. Plans allow unlimited workflow building, but workflow runs are metered; included runs roll over month to month during the annual agreement. Enrichment calls consume credits: most actions use one or two, while a full waterfall run typically uses six or more. Website visitor identification is included on every plan and uses three credits per identified visitor once. Growth is described for go-to-market teams, while Scale is intended for high-volume revenue organizations. Both listed plans are billed annually: Growth is $1,250 a month and Scale is $3,000 a month. There is no free plan.

Good

  • Automates demo lead enrichment, routing, and scheduling links.
  • Outbound workflows can use website intent signals.
  • Lists calendar, CRM, and messaging integrations.
  • Workflow runs roll over month to month during the annual agreement.

Watch out

  • No free plan is listed.
  • Workflow runs are metered.
  • Most enrichment actions consume credits.
  • Plans are billed annually.

Who it suits

Default suits go-to-market teams automating inbound lead handling and meeting scheduling. Its Scale plan is aimed at high-volume revenue organizations.

Verdict

Default links lead handling, enrichment, routing, and scheduling in configurable workflows. Review annual run allowances and credit usage when assessing plan fit.

Plans and prices

From Default's own pricing page, checked 7 Oct 2026.

All about pricing
PlanPriceWhat it gives you
Growth$1,250 a month24,000 enrichment credits per year · 200,000 workflow runs per year · Slack support · $15,000 per year, billed annually
Scale$3,000 a month60,000 enrichment credits per year · 600,000 workflow runs per year · Dedicated support · Migration services · Custom integrations · $36,000 per year, billed annually

The facts

Each one read from Default's own pages, with the date it was checked.

What it does

Coming soon
The integrations directory marks Attio, BigQuery, CaptainData, Chorus, Cognism, Harmonic, Snowflake, Swarm, and ZoomInfo as coming soon.checked 7 Oct 2026
Credit usage
A credit is one call to a data provider; most enrichment actions use 1 or 2 credits and a full waterfall run typically uses 6 or more.checked 7 Oct 2026
Enrichment
The integrations directory lists enrichment providers including Apollo.io, Clearbit, People Data Labs, Wiza, and Parallel.checked 7 Oct 2026
Inbound automation
Default can process demo form submissions by enriching and qualifying leads, routing them, displaying a scheduling link, and adding contacts to nurture sequences.checked 7 Oct 2026
Integrations
Listed integrations include Salesforce, HubSpot, Slack, Google Calendar, Outlook Calendar, Zoom, Zapier, Snowflake, and many other tools.checked 7 Oct 2026
Intended users
The pricing page describes Growth as a core plan for go-to-market teams and Scale as intended for high-volume revenue organizations.checked 7 Oct 2026
Outbound automation
Default can trigger on website intent signals and research accounts to identify whom to contact and why.checked 7 Oct 2026
Product
Default is a platform for managing workflows, enriching records, routing leads, and scheduling meetings.checked 7 Oct 2026
Security
Default says data is encrypted in transit and at rest, production access is restricted, logged, and reviewed, and its hosting providers operate in SOC 2 audited environments.checked 7 Oct 2026
Security documentation
Default says its full trust center with certifications and security documentation is coming soon and directs security questions to [email protected].checked 7 Oct 2026
Support
Growth includes a shared Slack support channel, while Scale includes a named contact, regular calls, and a shared Slack channel.checked 7 Oct 2026
Website identification
Website de-anonymization is included on every plan, and each identified visitor uses 3 credits once.checked 7 Oct 2026
Workflow limits
Plans include unlimited workflow building, but meter workflow runs; included runs roll over month to month through the annual agreement.checked 7 Oct 2026

The company

Headquarters
New York, United Stateschecked 28 Sep 2026

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