Braze
7.8#20 in marketing automation softwareAndroidiOSWebAPI
VisitBraze vs Listrak
What both publish
| Fact | Braze | Listrak |
|---|---|---|
| Customer journeys | Yes | Yes |
| Email automation | Yes | Yes |
| Headquarters | New York, New York, USA | Listrak lists its headquarters at 100 West Millport Road, Lititz, Pennsylvania 17543. |
| Integrations | Braze Alloys technology partners include Segment, Shopify, Snowflake, Zendesk, and Zapier. | Listrak lists Shopify Plus, Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, loyalty, CRM, CDP, review, and payment integrations. |
| Lead capture forms | Yes | Yes |
| Lead scoring | Yes | Yes |
| Security | Braze states it holds ISO 27001 certification renewed on August 29, 2025, and completed a Type 2 SOC 2 examination for Security and Availability covering July 1, 2024 to June 30, 2025. | The security policy states that platform and API communications use HTTPS with TLS 1.2 and data at rest is encrypted with AES-256. |
| Support | Braze offers support and service plans, including 24x7x365 customer support for the world's leading brands. | Listrak lists 24/7 technical support by phone, weekday live chat, and business hours of Monday through Friday, 8:30 a.m. to 8:30 p.m. Eastern Time. |
| What it does | Braze describes itself as a customer engagement platform that uses first-party data to personalize and automate lifecycle marketing campaigns. | Listrak combines customer data, identity resolution, and cross-channel marketing engagement in a platform designed for retailers and ecommerce brands. |
Braze plans
- Braze EnterprisePriced on request
- Braze GoPriced on request
- Braze ProPriced on request
- Braze SelectPriced on request
Listrak plans
- Experience BuilderPriced on request
- Listrak platformPriced on request
Pick Braze if…
You want what its maker publishes above — check its page for the details.
Pick Listrak if…
Listrak suits retailers and ecommerce brands seeking cross-channel customer engagement and automated journeys. Its integrations and developer tools may also suit teams connecting commerce, CRM, or customer data systems.