TheySaid

TheySaid brings user tests, interviews, surveys, and other feedback tools together with AI moderation and analysis. It is best suited to product and UX teams that want to learn from adaptive, conversational research. Its free plan is a useful entry point, though its single active test and extra panel recruiting costs can restrict larger programs.

Overview

TheySaid collects user and employee feedback through tests, interviews, forms, surveys, polls, and pulses. Its AI moderator can ask probing follow-ups and adapt questions as participants respond, making it a better fit for teams seeking more depth than a fixed questionnaire can offer. Two-way voice and conditional logic add flexibility, while support for more than 70 languages suits research across markets.

AI analytics summarizes themes and recommendations, and teams can explore project insights conversationally. Outputs may include task completion and time-on-task metrics, recurring issues, highlight clips, and prioritized recommendations. These tools make TheySaid appealing when a team wants to move from feedback collection to a synthesized view of usability findings.

Key features

Feedback can be distributed through links, in-app pop-ups, website embeds, email, and QR codes, or collected through participant panels. Recruiting through the TheySaid panel costs extra, and panel access with demographic targeting is an Enterprise feature. Teams that rely on recruited participants should account for that added cost and plan requirement.

Salesforce, Slack, HubSpot, and Zendesk are listed as workflow integrations. Zoho, Mailchimp, Calendly, Dropbox, and Zapier are marked as coming soon, so teams that depend on those connections should not build a workflow around them yet. The security page states that data is encrypted in transit with TLS 1.2 and at rest with AES, supports GDPR data deletion, and displays SOC 2, SOC 3, and EU GDPR. It also says the company undergoes regular security reviews and penetration testing.

Pricing

TheySaid is freemium, with paid plans from $49/mo. The Free plan costs nothing and includes 5 AI user tests and 50 AI surveys per month, one workspace, and one active test. The response limit is 250 per month. That makes Free a reasonable way for an individual or small team to try the workflow, but the single active test can become a bottleneck for parallel studies, and panel recruiting is extra.

Paid plans are billed annually by default; monthly billing is available at 33% more. The paid-from price is $49/mo, but the included seats, quotas, and features at that starting price are not described. Enterprise has custom pricing and is billed annually. It includes user tests, interviews, surveys, and polls, panel and AI tester recruiting, SSO/SAML, a custom API and webhooks, CRM integrations, a dedicated account manager, and priority support with an SLA. Enterprise is the clearest fit for organizations needing recruited participants, demographic targeting, or higher-touch support; smaller teams should compare the custom quote against their actual research volume.

Platforms

TheySaid is available on the web.

Who it's for

Product managers, UX designers, UX researchers, and product teams focused on improving usability are the audience most likely to benefit. It is particularly suited to teams combining moderated tests with surveys and feedback analysis. Organizations that need several simultaneous studies, depend on panel recruitment, or require a listed starting-plan quota should weigh the Free caps and confirm paid-plan terms before committing.

Pros and cons

• Pros: Combines tests, interviews, surveys, polls, and other feedback formats in one platform, with AI follow-ups and conditional questions for more adaptive research.
• Pros: Analysis can surface themes, recommendations, usability metrics, and highlight clips, with conversational insight exploration.
• Pros: Supports more than 70 languages and several collection channels, including embeds, pop-ups, email, and QR codes.
• Cons: Free is capped at one workspace and one active test, with 250 responses per month, limiting concurrent work and volume.
• Cons: Panel recruiting costs extra on Free, and demographic targeting through panels requires Enterprise.
• Cons: The $49/mo starting price does not show the included quotas or seats, making plan fit harder to judge before contacting the company.

Alternatives

Alchemer is another freemium option, with web, iOS, Android, and API platforms and a free trial. Its listed plans include response allowances of 75,000 annually for Collaborator and 100,000 for Professional, which may suit teams comparing response volume rather than TheySaid's AI-moderated testing workflow.

Qualtrics offers a free individual survey plan limited to one user, three active surveys, 30 questions per survey, and 500 total responses. It may suit an individual focused on surveys within those caps.

QuestionPro has a free Essentials plan with one user, 200 responses per survey, and 30 question types; its Advanced plan is $99 a month, billed annually, with one user and 25K responses per month. It is a useful comparison for teams weighing stated survey quotas against TheySaid's testing and interview features.

Qwary has a free plan and trial, with a Starter plan at $199 a month billed annually that includes one active Converse AI per month, two video feedback sessions per month, and three active digital experiences per month. It may fit teams comparing those specified experience quotas with TheySaid's $49/mo starting point.

Verint Voice of the Customer is a paid alternative with custom pricing.

Alida offers a paid subscription with unlimited surveys, usability tests, and research activities, and fixed subscription-based pricing with no per-participant fees stated. It may suit teams prioritizing those terms over TheySaid's extra panel recruiting fees.

Feedbackly is a paid platform with a free trial; its Single plan costs €249 a month, billed monthly, and includes 5,000 responses per year and one user. It may suit teams comparing a stated annual response allowance and monthly billing.

AskNicely is a paid alternative with no free plan or free trial.

Browse Voice of Customer Software or Usability Testing Software for more options in those categories.

Verdict

TheySaid is a strong fit for product and UX teams that want AI-guided tests, interviews, and surveys alongside synthesized usability insights. Its mix of adaptive moderation, voice, and analysis is the main reason to choose it. Look elsewhere if your work needs multiple active tests on a free tier, predictable panel costs, or clear seat and quota terms at the paid starting price.