Kit
The facts below are what the maker publishes about Kit, checked and dated. Our editors have not written about it yet.
Plans and prices
From Kit's own pricing page, checked 22 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Newsletter | Free | 10,000 subscribers · 1 basic Visual Automation · Free—up to 10,000 subscribers |
| Creator | $33 a month | 1,000 subscribers shown · visual automations · email sequences · Kit MCP · subject-line A/B tests · polls · remove branding · SMS · apps and integrations · RSS campaigns · 24/7 email and chat support · $33/mo; $390 billed yearly |
| Pro | $66 a month | 1,000 subscribers shown · everything in Creator · Subscriber Signals · Growth Concierge · engagement analytics · unlimited users · insights dashboard · $66/mo shown with limited-time $50 offer; $593 billed first year |
| Free | Free | Up to 10,000 subscribers · unlimited landing pages and forms · unlimited broadcasts · tagging and segmentation · digital products and subscriptions · A/B testing · API access · $0/mo |
The facts
Each one read from Kit's own pages, with the date it was checked.
What it does
- API
- Kit offers API access on its Free plan, and its help center describes API V4 for automating workflows and integrating third-party tools.checked 12 Oct 2026
- API authentication
- API keys are available on every plan for direct integrations and personal automation, while public apps must use OAuth.checked 15 Oct 2026
- API capabilities
- The v4 API adds cursor pagination, bulk and asynchronous processing, richer broadcast HTML and subscriber statistics.checked 15 Oct 2026
- API versions
- Kit API v4 is the current API, while v3 remains available as a legacy API that is no longer actively developed and may be deprecated.checked 15 Oct 2026
- Audience growth
- Kit offers landing pages, newsletter sites, forms, and creator recommendations to help creators attract subscribers.checked 12 Oct 2026
- Automations
- Kit's visual automation builder lets users map audience journeys and automate subscriber engagement.checked 12 Oct 2026
- Automation templates
- The template library includes scenarios such as welcoming subscribers, launching products, running paid newsletters and growing an audience.checked 15 Oct 2026
- Commerce
- Kit lets creators sell digital downloads, memberships, subscriptions and other products with automated fulfillment.checked 15 Oct 2026
- Commerce fee
- Kit states that selling through its commerce feature costs 3.5% plus $0.30 per transaction.checked 15 Oct 2026
- Deliverability security
- Verified sending domains support SPF, DKIM and DMARC authentication for Kit messages.checked 15 Oct 2026
- Developer documentation
- The developer site documents broadcasts, subscriber management, tags, custom fields, purchase imports and app development.checked 15 Oct 2026
- Email and segmentation
- Users can tag and segment subscribers by interests and behavior, then personalize emails for them.checked 12 Oct 2026
- Email marketing
- The product supports creator-focused email campaigns for marketing products and services.checked 15 Oct 2026
- Extensibility limit
- Kit says apps needing plugins, bulk endpoints and higher rate limits must be built as App Store apps rather than relying on personal API keys.checked 15 Oct 2026
- Funding and revenue
- Axios reported in June 2026 that Kit had more than $50 million in prior-year revenue, served over 550,000 creators and had raised no outside funding.checked 15 Oct 2026
- Integration examples
- Kit announced integrations for HubSpot, Patreon, Luma and Eventbrite, with contact, membership, registration and purchase data synchronization.checked 15 Oct 2026
Where it runs
- App Store listing
- Apple lists Kit's free Craft + Commerce conference app for iPhone and iPad, but says it has too few ratings to display an overview and requires iOS 17 or later.checked 15 Oct 2026
- Independent Android app
- The Google Play app Kit.com Manager says it is independent and not affiliated with, endorsed by or sponsored by Kit.com.checked 15 Oct 2026
The company
- Company founding and size
- LinkedIn lists the privately held company as founded in 2013, headquartered in Boise, Idaho, with 51–200 employees.checked 15 Oct 2026
- Company legal name
- The legal entity is Kit, Inc., with Nathan Barry listed as CEO and a Boise, Idaho mailing address.checked 15 Oct 2026
- Company team
- Kit's own About page says it has 114 team members across 86 cities and identifies Nathan Barry as founder and CEO.checked 15 Oct 2026
- Founded
- 2013checked 23 Sep 2026
Money
- Free plan
- Yeschecked 22 Sep 2026
- Free-plan limits
- The Free plan excludes visual automations, email sequences, rules and RSS campaigns, AI Connectors, paid App Store apps, and earning from Paid Recommendations.checked 12 Oct 2026
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