Icegram Engage
Icegram Engage is a WordPress plugin for creating on-site messages and campaigns intended to turn visitors into subscribers and customers.
What Icegram Engage is
Icegram Engage is a WordPress plugin for creating on-site messages and campaigns intended to turn visitors into subscribers and customers. It offers 12 formats, from popups and action bars to toast notifications, messengers, overlays, inline blocks, tabs, sidebars, interstitials, ribbons, sticky messages, and badges. Campaign rules can target pages, timing, location, devices, and visitor behavior; available triggers include exit intent, scrolling, inactivity, and clicks. Reporting and A/B testing let users compare campaign variants, and the product lists more than 120 ready-to-use campaigns. Forms from services such as Mailchimp can be embedded using raw HTML; documentation also lists Contact Form 7, E-goi, shortcodes, and WPML-related multilingual messages. The free Starter plan costs nothing for one site. Max costs $99 a year for up to three sites and includes remote campaigns shown on non-WordPress sites through an embed code. Campaign data is stored in the user's WordPress database. The free plugin is available through WordPress.org; Pro and Max are installed by uploading a ZIP file in WordPress.
Good
- Offers 12 message formats.
- Targets campaigns by page, timing, location, device, and behavior.
- Includes reporting and A/B split testing.
- Lists more than 120 ready-to-use campaigns.
- Free Starter plan covers one site.
Watch out
- Starter is limited to one site.
- Max is listed at $99 a year.
- Pro and Max require ZIP installation through WordPress.
- Subscriber consent may be required.
Who it suits
Icegram Engage suits WordPress site owners, bloggers, marketers, and small businesses seeking targeted on-site messages or lead capture. Max is an option for users who want campaigns displayed on non-WordPress sites.
Verdict
Icegram Engage combines multiple campaign formats with targeting, reporting, and testing features. Check the site limits and plan price against the number of sites you need.
Plans and prices
From Icegram Engage's own pricing page, checked 2 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | Free | Single site · Popups, Action Bars, Toasts, Messengers · Basic targeting rules · Two-step opt-in · Essential design themes · $0 forever |
| Max | $99 a year | Up to 3 sites · Everything in Pro · A/B split testing · Geographical targeting · Interstitial, overlay, tab, sidebar · Premium themes · Remote campaigns on third-party/non-WordPress sites · $99 /year |
The facts
Each one read from Icegram Engage's own pages, with the date it was checked.
What it does
- Audience
- Icegram describes Engage as intended for bloggers, internet marketers, store owners, entrepreneurs, developers, ecommerce websites, and small businesses.checked 2 Oct 2026
- Data and privacy
- The pricing FAQ says campaign data is stored in the user's WordPress database and that the user owns the data; it also advises obtaining subscriber consent where required.checked 2 Oct 2026
- Installation
- The free plugin is available from WordPress.org, while Pro and Max are installed by uploading a ZIP file through the WordPress dashboard.checked 2 Oct 2026
- Integrations
- Icegram Engage can embed forms from email services such as Mailchimp using raw HTML, and its documentation lists Contact Form 7, E-goi, shortcodes, and WPML-related multilingual messages.checked 2 Oct 2026
- Message formats
- It supports 12 message styles, including popups, action bars, toast notifications, messengers, overlays, inline blocks, tabs, sidebars, interstitials, ribbons, sticky messages, and badges.checked 2 Oct 2026
- Purpose
- Icegram Engage is a WordPress plugin for creating on-site messages and campaigns to turn visitors into subscribers and customers.checked 2 Oct 2026
- Remote campaigns
- The Max plan can host campaigns on WordPress and display them on non-WordPress sites using an embed code.checked 2 Oct 2026
- Support
- Icegram says it provides one-to-one email support to customers and phone support to Pro customers.checked 2 Oct 2026
- Targeting
- Campaigns can be targeted using page, timing, location, device, and visitor behavior rules, including exit and scroll triggers.checked 2 Oct 2026
- Templates
- The product page says Icegram Engage includes more than 120 ready-to-use campaigns.checked 2 Oct 2026
- Testing and analytics
- The product offers campaign and message reporting and A/B split testing to help users compare variants and optimize conversions.checked 2 Oct 2026
The company
- Maker history
- Icegram says its team has been in business since 1999 and launched Icegram in 2014.checked 2 Oct 2026
Money
- Plan limits
- The Starter plan is for one site, while the pricing page lists Max for up to three sites; the FAQ says one purchase grants a license for one site and directs users with more than 20 sites to ask about agency discounts.checked 2 Oct 2026
Alternatives to Icegram Engage
- 1
Popup Maker
Free planOpen sourceWebAPIExtensionSelf-hosted7.8From $59.40 a year - 2
ConvertFlow
Free planWebAPI7.6From $29 a month - 3
Claspo
Free planWebAPI7.5From $39 a month - 4
Picreel
Free planWebAPI7.5From $39.99 a month - 5
Poptin
Free planWebAPI7.5From $25 a year - 6
Promolayer
Free planWebAPI7.3From $20.83 a month