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Icegram Engage vs Picreel

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Picreel

7.5#6 in lead capture softwareFrom $39.99 a month
Free planWebAPI
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What both publish

FactIcegram EngagePicreel
InstallationThe free plugin is available from WordPress.org, while Pro and Max are installed by uploading a ZIP file through the WordPress dashboard.Deployment requires copying Picreel JavaScript into the website source, with Google Tag Manager installation also supported.
IntegrationsIcegram Engage can embed forms from email services such as Mailchimp using raw HTML, and its documentation lists Contact Form 7, E-goi, shortcodes, and WPML-related multilingual messages.The integration catalog lists Mailchimp, ActiveCampaign, Zapier, webhooks, WordPress, Shopify, Salesforce, HubSpot, Marketo, Google Analytics and many other services.
SupportIcegram says it provides one-to-one email support to customers and phone support to Pro customers.Picreel advertises 24/7 live chat, phone, and email support; its page says email responses are guaranteed within one business day.
TargetingCampaigns can be targeted using page, timing, location, device, and visitor behavior rules, including exit and scroll triggers.Campaigns can target exit intent, scroll position, time on page, URL, visitor type, device and location.
Testing and analyticsThe product offers campaign and message reporting and A/B split testing to help users compare variants and optimize conversions.Picreel supports A/B testing and reporting with real-time campaign performance data.

Icegram Engage plans

  • StarterFree
  • Max$99 a year

Picreel plans

  • FreeFree
  • Business$39.99 a month
  • Enterprise$69.99 a month

Pick Icegram Engage if…

Icegram Engage suits WordPress site owners, bloggers, marketers, and small businesses seeking targeted on-site messages or lead capture. Max is an option for users who want campaigns displayed on non-WordPress sites.

Pick Picreel if…

Picreel suits online businesses seeking to turn existing website traffic into leads, sales, or subscribers. The free plan may suit sites with up to 5,000 monthly pageviews.

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