
Encharge
Encharge is a paid marketing automation platform built for B2B SaaS and digital businesses.
What Encharge is
Encharge is a paid marketing automation platform built for B2B SaaS and digital businesses. Its visual flow builder creates automated customer journeys, while broadcasts handle targeted newsletters. The service can email people based on actions they take or do not take in an app, segment users, and track website visits and form submissions in real time. Email tools include personalization, a mobile-ready editor, A/B testing, lead scoring, and free email verification on all plans. Encharge sends customer emails without requiring a separate email service provider and lists 50 native integrations, including HubSpot, Salesforce, Stripe, Segment, Zapier, Typeform, Slack, and Google Sheets. Growth costs $79 a month billed yearly; Premium costs $129 a month billed yearly. Monthly sends are limited to 10 or 12 times the subscriber limit, with overage fees. Enterprise uses custom pricing. There is a 14-day trial but no free plan. Landing pages are not included, and the subscriber limit is 2,000 contacts.
Good
- Visual customer-journey builder
- Behavior-based email sending
- Audience segmentation and A/B testing
- 50 native integrations
- Live chat support on paid plans
Watch out
- No free plan
- Landing pages are not included
- 2,000-contact subscriber limit
- Monthly send caps and overage fees
Who it suits
Encharge suits B2B SaaS teams needing automated journeys, segmentation, behavioral emails, and testing. It is less suitable for buyers requiring landing pages or a permanent free plan.
Verdict
Encharge combines behavioral automation, segmentation, testing, and integrations for B2B-focused email programs. Buyers should account for its paid-only plans, contact limit, and monthly sending rules.
Plans and prices
From Encharge's own pricing page, checked 15 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Growth | $79 a month | 10× subscribers monthly email sends · unlimited flows and team members · live chat · flow builder · segmentation · behavior emails · webhooks · Zapier, Stripe and Chargebee · yearly |
| Premium | $129 a month | 12× subscribers monthly email sends · unlimited flows and team members · live chat and Slack support · HubSpot, Salesforce, Segment, WooCommerce and Shopify · transactional email · API events · custom objects · yearly |
| Enterprise | Priced on request | custom pricing · unlimited team members · live chat · dedicated account manager · free onboarding |
The facts
Each one read from Encharge's own pages, with the date it was checked.
What it does
- A/B testing
- Users can test individual emails, sequences or complete flows with A/B experiments.checked 15 Oct 2026
- Acceptable contacts
- Encharge says unsolicited cold or outbound emails are not allowed and contacts must have given permission to be emailed.checked 9 Oct 2026
- API specification
- The REST API documentation is available through ReDoc, experimental RapiDoc and a downloadable OpenAPI 3 YAML definition.checked 15 Oct 2026
- Audience segmentation
- Yeschecked 23 Sep 2026
- Automation
- Its visual flow builder supports automated customer journeys, while broadcasts send targeted one-off newsletters.checked 9 Oct 2026
- Automation aggregators
- Zapier is advertised with access to more than 1,000 integrations, while Pabbly, Integrately and KonnectzIT provide hundreds of connections.checked 15 Oct 2026
- Behavior emails
- Behavior emails can be triggered when people do or do not perform specified actions in an application.checked 15 Oct 2026
- Broadcasts
- Broadcast campaigns send one-off newsletters to an audience or segment.checked 15 Oct 2026
- Compliance claims
- The security page lists AWS certifications including ISO 27001, SOC 1/2, PCI Level 1, FISMA Moderate and SOX.checked 15 Oct 2026
- Data protection
- The security page says important data backups are encrypted, kept for at least 30 days, and fully expunged after 90 days.checked 9 Oct 2026
- Developer documentation
- The developer portal includes getting-started guides, a Transactional Email API section and Liquid personalization documentation, while user help is hosted separately.checked 15 Oct 2026
- Email automation
- Yeschecked 23 Sep 2026
- Email editors
- Encharge provides visual and simple text email editors, mobile optimization, Liquid tags and reusable template modules.checked 15 Oct 2026
- Email sending
- Encharge says it sends emails for customers without requiring a separate email service provider.checked 9 Oct 2026
- Email tools
- Features include email personalization, a mobile-ready email editor, A/B tests, lead scoring, and free email verification on all plans.checked 9 Oct 2026
- Email use limit
- The pricing page says monthly email sends are limited to 10 times the subscriber limit on Growth and 12 times on Premium, with overage fees applying.checked 9 Oct 2026
- Founders
- The company describes Kalo Yankulov as co-founder and marketing lead and Slav Ivanov as co-founder and CTO/product lead.checked 15 Oct 2026
- Funding and exit claim
- A founder account says Encharge was bootstrapped without outside funding, reached about $2 million in lifetime revenue and sold for $800,000 in 2024.checked 15 Oct 2026
- Integrations
- Official integrations include Stripe, Chargebee, Salesforce, HubSpot, Segment, Shopify, WooCommerce, Calendly, Typeform, Slack, Intercom, Mailchimp, Facebook Ads, Google Sheets and others.checked 15 Oct 2026
- Lead scoring
- Lead scoring changes a person's score from application activity, email engagement or integrated-app data.checked 15 Oct 2026
The company
- Company profile
- LinkedIn lists Encharge as privately held, founded in 2018, headquartered in Oborishte, Sofia City, Bulgaria, with 2–10 employees.checked 15 Oct 2026
- Headquarters
- Miami, Florida, United Stateschecked 28 Sep 2026
- Legal owner
- The privacy policy identifies PXCH Holding I, LLC in Miami, Florida as the data controller, while a Bulgarian registry lists Encharge Ltd as the operating company.checked 15 Oct 2026
Money
- Free plan
- Nochecked 23 Sep 2026
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