Encharge
7.4#29 in marketing automation softwareFrom $79 a monthWebAPI
VisitEncharge vs Mailchimp
What both publish
| Fact | Encharge | Mailchimp |
|---|---|---|
| A/B testing | Users can test individual emails, sequences or complete flows with A/B experiments. | A/B testing is offered for testing and optimizing email campaigns. |
| Audience segmentation | Yes | Yes |
| Automation | Its visual flow builder supports automated customer journeys, while broadcasts send targeted one-off newsletters. | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Headquarters | Miami, Florida, United States | Atlanta, USA |
| Integrations | Official integrations include Stripe, Chargebee, Salesforce, HubSpot, Segment, Shopify, WooCommerce, Calendly, Typeform, Slack, Intercom, Mailchimp, Facebook Ads, Google Sheets and others. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Native integrations | 50 | 300 |
| Rating on Capterra | 4.9 out of 5 from 297 reviews | 4.5 out of 5 from 17,528 reviews |
| Rating on G2 | 4.7 out of 5 from 373 reviews | 4.3 out of 5 from 18,430 reviews |
Encharge plans
- Growth$79 a month
- Premium$129 a month
- EnterprisePriced on request
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Pick Encharge if…
Encharge suits B2B SaaS teams needing automated journeys, segmentation, behavioral emails, and testing. It is less suitable for buyers requiring landing pages or a permanent free plan.
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.