
Amplitude
9.1#2 in web analytics toolsFrom $995 a monthFree planAndroidiOSWebAPI
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| Fact | Amplitude | Heap |
|---|---|---|
| API access | Yes | Yes |
| Company legal name | The company identifies itself as Amplitude, Inc. | Crunchbase lists the legal name as Heap Inc. |
| Company size | LinkedIn lists Amplitude as a public company with 501–1,000 employees. | LinkedIn lists Heap as privately held with 201–500 employees. |
| Conversion funnels | Yes | Yes |
| Data retention | extended | limited |
| Ecommerce tracking | Yes | Yes |
| Event tracking | Yes | Yes |
| Free plan | Yes | Yes |
| Headquarters | Amplitude is headquartered in San Francisco, California. | Heap is headquartered in San Francisco, California. |
| Heatmaps | Heatmaps aggregate click, scroll and selector data into visual maps of engagement. | Heap pricing lists heatmaps as an analytics capability, with add-on availability on paid tiers. |
| Integrations | Amplitude lists integrations including Twilio Segment, Braze and Amazon S3 and says it can integrate with any system. | Heap advertises more than 100 integrations and lists tools including Salesforce, Snowflake, Shopify, Klaviyo, Braze, Iterable, Marketo, Stripe and Zapier. |
| Rating on Capterra | 4.6 out of 5 from 68 reviews | 4.5 out of 5 from 42 reviews. |
You want what its maker publishes above — check its page for the details.
You want what its maker publishes above — check its page for the details.