Best Social Media Analytics Software in 2026
Updated
In short: Iconosquare is ranked #1 of 35 as of 4 October 2026, ahead of Fanpage Karma and Hopper HQ Hashtag Generator. The best-ranked option with a free plan is Fanpage Karma. The lowest first paid tier on this page is Social Status at $9/mo.
Social media analytics software helps you examine performance across the networks you use and prepare reporting on campaigns and audiences. Compare supported networks and audience demographics, then look at campaign reporting, report history, and export formats to see which reporting capabilities fit your work. Competitor benchmarking may also matter if you want to include other brands in your analysis. The ranking begins with Iconosquare, Social Status, and Pixalera, followed by Fanpage Karma and ViralDashboard. Free plan availability and paid-from pricing provide additional points of comparison, alongside the reporting and network criteria.
35 social media analytics software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
#1 Iconosquare Top pick · 7.2 Free plan · €15/mo
#2 Fanpage Karma Runner-up · 7.0 Free plan · $29/mo
#3 Hopper HQ Hashtag Generator Also great · 7.0 Free plan · $16/mo- Free planFree trial AndroidiOSWeb
- Free plan
- Yes
- Supported networks
- 7 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms€15/mofirst paid tier About IconosquareVisit site - Free planFree trial AndroidapiWeb
- Free plan
- Yes
- Supported networks
- 1 networks
- Report history
- 28 days
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$29/mofirst paid tier About Fanpage KarmaVisit site - Free planFree trial AndroidiOSWeb
- Free plan
- Yes
- Paid from
- 16 /mo
RecognisedDocumentedFree planPlatforms$16/mofirst paid tier About Hopper HQ Hashtag GeneratorVisit site - Free plan Web
- Free plan
- Yes
- Supported networks
- 5 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms₹499/mofirst paid tier About PixaleraVisit site - Free planFree trial apiWeb
- Free plan
- Yes
- Paid from
- 9 /mo
- Supported networks
- 3 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$9/mofirst paid tier About Social StatusVisit site - Free plan Web
- Free plan
- Yes
- Supported networks
- 11 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$149/mofirst paid tier About ViralDashboardVisit site - Free trial AndroidapiiOSWeb
- Free plan
- No
- Paid from
- 239 /mo
- Supported networks
- 5 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$239/mofirst paid tier About Rival IQVisit site - AndroidiOSWeb
- Free plan
- Yes
- Paid from
- 1,000 /mo
- Supported networks
- 5 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$1,000/mofirst paid tier About Mondo MetricsVisit site - Free trial AndroidiOS
- Free plan
- No
RecognisedDocumentedFree planPlatforms$79/mofirst paid tier About Sprout SocialVisit site - apiWeb
- Free plan
- No
- Audience demographics
- Yes
RecognisedDocumentedFree planPlatforms - Free trial apiWeb
- Free plan
- Yes
- Paid from
- 99 /mo
RecognisedDocumentedFree planPlatforms$99/mofirst paid tier About DiscoverTextVisit site - Web
- Free plan
- No
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - AndroidapiiOSWebRecognisedDocumentedFree planPlatforms
- WebiOSAndroid
- Free plan
- No
- Supported networks
- 11 networks
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Free trial Web
- Free plan
- No
- Paid from
- 100 /mo
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$100/mofirst paid tier About Measure StudioVisit site - Free trial apiWeb
- Free plan
- No
- Paid from
- 82 /mo
- Supported networks
- 6 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms$82/mofirst paid tier About SocialinsiderVisit site - Web
- Free plan
- Yes
- Supported networks
- 1 networks
- Report history
- 7 days
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - WebiOSAndroid
- Free plan
- Yes
- Supported networks
- 5 networks
- Report history
- 14 days
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- Yes
- Paid from
- 29 /mo
- Supported networks
- 1 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Supported networks
- 6 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
- Paid from
- 33 /mo
- Supported networks
- 10 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
- Paid from
- 295 /mo
- Supported networks
- 6 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms - Web
- Free plan
- No
- Paid from
- 9 /mo
- Supported networks
- 6 networks
- Audience demographics
- Yes
- Campaign reporting
- Yes
RecognisedDocumentedFree planPlatforms
Is your app on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which social media analytics software is ranked first on Everything Xiaomi?
Iconosquare is ranked #1 of 35 with a score of 7.2. Fanpage Karma is second and Hopper HQ Hashtag Generator third.
How many of these have a free plan?
6 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Social Status has the lowest first paid tier we found: $9/mo.
How is this list ranked?
Ranked on what each maker publishes: documentation depth, a free tier and the platforms it runs on. Paid placements never change a rank.