Sprout Social
Sprout Social is a paid social media management platform for organizing social accounts and team work.
What Sprout Social is
Sprout Social is a paid social media management platform for organizing social accounts and team work. Its consolidated inbox brings social activity together, while collaboration tools and approval workflows support teams handling posts and replies. It supports X, Facebook, TikTok, LinkedIn, Instagram, Pinterest, YouTube, Bluesky, Threads and WhatsApp. Essentials and Standard include five social profiles per seat; Professional and Advanced offer unlimited profiles. Analytics provide profile-level and post-level performance reporting. AI features assist with replies and posts, including Trellis agent capabilities. Premium Analytics and Listening are add-ons for Standard and higher plans. Annual-billed pricing starts with Essentials at $79 per seat per month; Standard is $199, Professional $299 and Advanced $399 per seat per month. Essentials is also available monthly for $99 per seat. There is no free plan, but a 30-day trial is offered. Mobile apps are available for iOS and Android. Advanced includes Sprout API and Helpdesk integrations, while Enterprise offers tailored plans, dedicated SSO setup and priority support.
Good
- Supports ten listed social networks.
- Includes a consolidated inbox and approval workflow.
- Offers profile-level and post-level analytics.
- Mobile apps are available for iOS and Android.
Watch out
- No free plan is listed.
- Essentials and Standard are limited to five profiles.
- Listening and Premium Analytics cost extra.
- Essentials monthly billing is $99 per seat.
Who it suits
It suits teams managing multiple social networks that need a shared inbox, collaboration and approval workflows. Organizations needing unlimited social profiles or added integrations can consider Professional or Advanced.
Verdict
Sprout Social combines social inbox and team workflow features with reporting across supported networks. Check profile limits and add-on availability against the plan you need.
Plans and prices
From Sprout Social's own pricing page, checked 27 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Essentials | $79 a month | Per seat; 5 social profiles · 5 social profiles · 100 monthly AI agent credits per seat · Annual billing |
| Standard | $199 a month | Per seat; 5 social profiles · 5 social profiles · 100 monthly AI agent credits per seat · 10 brand keywords per group · Annual billing |
| Professional | $299 a month | Per seat; unlimited social profiles · Unlimited social profiles · 100 monthly AI agent credits per seat · 10 brand keywords per group · Annual billing |
| Advanced | $399 a month | Per seat; includes advanced workflows and integrations · Unlimited social profiles · 100 monthly AI agent credits per seat · 20 brand keywords per group · Annual billing |
| Enterprise | Priced on request | Custom plan for organizations with large-scale social media operations · White-glove onboarding and implementation · Tailored plan · Dedicated SSO setup service · Priority customer support |
| Essentials Monthly | $99 a month | Per seat; 5 social profiles · billed monthly at $99 per seat/month |
The facts
Each one read from Sprout Social's own pages, with the date it was checked.
What it does
- Admin controls
- Enterprise includes dedicated SSO setup service and priority supportchecked 27 Sep 2026
- AI features
- AI assists with replying, posting and Trellis agent capabilitieschecked 27 Sep 2026
- Analytics features
- Analytics support profile-level and post-level performance reportingchecked 27 Sep 2026
- Analytics level
- basicchecked 20 Sep 2026
- Creator discovery
- Influencer Marketing can search more than 10 million social profileschecked 27 Sep 2026
- Customer base
- More than 30,000 brands use Sprout Socialchecked 27 Sep 2026
- Customer support
- Support resources include Help center, FAQs and System statuschecked 27 Sep 2026
- Integrations
- Advanced includes the Sprout API and Helpdesk integrationschecked 27 Sep 2026
- Listening availability
- Premium Analytics and Listening are add-ons available to Standard and higherchecked 27 Sep 2026
- Security resources
- The site provides Security and Trust Center resourceschecked 27 Sep 2026
- Social accounts
- 5checked 20 Sep 2026
- Social inbox
- Yeschecked 20 Sep 2026
- Social profiles
- Standard and Essentials include 5 social profiles; Professional and Advanced are unlimitedchecked 27 Sep 2026
- Supported networks
- Facebook, X, Instagram, LinkedIn, Threads, Pinterest and TikTok are listedchecked 27 Sep 2026
Money
- Annual billing
- The pricing page states annual billingchecked 27 Sep 2026
- Free plan
- Nochecked 20 Sep 2026
- Free tier
- No free plan is listed; the page offers a free trialchecked 27 Sep 2026
- Free trial
- 30-day trial with no credit card requiredchecked 27 Sep 2026
- Influencer plan
- Influencer Marketing requires no Sprout planchecked 27 Sep 2026
Where it runs
- Approval workflow
- Yeschecked 20 Sep 2026
- Supported apps
- Mobile apps are included for iOS and Androidchecked 27 Sep 2026
The company
- Company identity
- The site identifies the company as Sprout Social, Inc.checked 27 Sep 2026
- Founded
- 2010checked 28 Sep 2026
- Headquarters
- Chicago, Illinois, United Stateschecked 28 Sep 2026
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