Siro
Siro records, transcribes and analyzes customer conversations for in-person sales teams.
What Siro is
Siro records, transcribes and analyzes customer conversations for in-person sales teams. Its Halftime feature provides live AI coaching during sales calls, and transcripts are available for immediate coaching. Conversations can be recorded without an internet connection. Siro extracts details such as pricing, objections, competitors, timelines and outcomes, then syncs them into CRM fields. Listed integrations include Pipedrive, LeadPerfection, Improveit360, Microsoft Dynamics, HubSpot and Salesforce. Its REST API supports custom two-way integrations, including appointment syncing, retrieval of AI insights and recording triggers. Dashboards and reports cover sales-rep activity, coaching activity and team trends. Siro states that it has SOC 2 Type II compliance and does not train AI models on customer conversations. Recording access can be permission-based and configurable, with options to mark recordings private. Consent flows are configurable, though each organization remains responsible for applicable recording-consent requirements. Pricing is available on request.
Good
- Records conversations without an internet connection
- Syncs conversation details into CRM fields
- Provides live coaching through Halftime
- Recording access can be permission-based and configurable
Watch out
- Pricing is available only on request
- Organizations remain responsible for applicable recording-consent requirements
- Smaller-team version is still launching
Who it suits
Siro is designed for in-person sales teams, including teams in the industries it serves, such as dealerships, home services, builders and medical devices. Smaller teams can join a waitlist for a version in development.
Verdict
Siro connects conversation capture and coaching with CRM syncing and team reporting for in-person sales. Organizations should account for their own recording-consent obligations and request pricing directly.
The facts
Each one read from Siro's own pages, with the date it was checked.
What it does
- Analytics
- Siro provides dashboards and reports for rep activity, coaching activity, and team trends.checked 4 Oct 2026
- API
- Siro's REST API supports bidirectional custom integrations, including syncing appointments, retrieving AI insights, and triggering recordings.checked 4 Oct 2026
- Ask Siro
- Ask Siro answers questions about accessible sales conversations and links answers to the moments they reference.checked 9 Oct 2026
- Automated follow-up
- After a conversation, Siro can draft follow-up messages and fill CRM fields automatically.checked 9 Oct 2026
- Automation
- Siro extracts conversation details and syncs information such as pricing, objections, competitors, timelines, and outcomes into CRM fields.checked 4 Oct 2026
- Conversation review
- Reps can review transcripts and share recordings, and managers can use recordings to see how reps perform.checked 9 Oct 2026
- Data connections
- Siro provides a REST API, webhooks, and scheduled data pulls for connecting conversation data to other systems.checked 9 Oct 2026
- Data controls
- Customers can set recording retention, delete or export data, and configure automatic redaction of sensitive information.checked 9 Oct 2026
- Implementation support
- Siro says its solutions engineering team works with customer IT and CRM teams to build workflows and support setup.checked 9 Oct 2026
- Integrations
- Siro lists native integrations with Salesforce, HubSpot, Microsoft Dynamics, LeadPerfection, and major dealership systems.checked 9 Oct 2026
- Live coaching
- Halftime Mode provides AI coaching during live sales conversations.checked 9 Oct 2026
- Mobile availability
- Siro says Ask Siro is available on web and mobile; a product update says Debrief Call is live for iOS, with Android coming soon at the time of publication.checked 9 Oct 2026
- Pricing model
- Siro's home services page says it is priced per license with no usage caps or enterprise minimums; the page does not state a price amount.checked 4 Oct 2026
- Product
- Siro records and transcribes in-person sales conversations, then analyzes them to provide coaching and sales insights.checked 9 Oct 2026
- Recording access
- Recording visibility is permission-based and configurable, and recordings can be marked private.checked 4 Oct 2026
- Recording consent
- Siro provides configurable consent flows, while each organization is responsible for meeting applicable recording consent requirements.checked 4 Oct 2026
- Recording features
- Recordings can be made without an internet connection, and transcripts are available for immediate coaching.checked 4 Oct 2026
- Security
- Siro states that it has SOC 2 Type II compliance and does not train AI models on customer conversations.checked 4 Oct 2026
- Security and compliance
- Siro says it is SOC 2 Type II compliant, meets HIPAA and GDPR requirements, and signs BAAs.checked 9 Oct 2026
- Support
- Siro's SMS terms direct users to email [email protected] for program support.checked 4 Oct 2026
The company
- Company
- Siro identifies Jake Cronin as its Founder & CEO.checked 4 Oct 2026
- Data ownership
- Siro says recordings, transcripts, and derived data belong to the customer and are not used to train AI models.checked 9 Oct 2026
- Founded
- 2020checked 28 Sep 2026
- Small teams
- Siro says a version for smaller teams is launching and invites interested teams to join a waitlist.checked 4 Oct 2026
Alternatives to Siro
- 1
SalesHood
AndroidiOSWebAPI7.7From $50 a month - 2
Convin
Free planAndroidiOSWebAPI7.6Free plan - 3
SalesRoleplay
Free planAndroidiOSWebAPI7.6From $20 a month - 4
Shiken
Free planAndroidiOSWebAPI7.4From £99 a month - 5
Exec
Free planWebAPI7.3From $20 a month - 6
Mindtickle
AndroidiOSWebAPI7.1