SalesRoleplay

Overview

SalesRoleplay is an AI platform for rehearsing sales conversations and turning practice into coaching. It is best suited to teams that want roleplay tied to their sales methods and CRM context; its free plan is a useful starting point, while its paid tiers make more sense for recurring team use.

Buyer profiles can draw on CRM data and deal transcripts, and teams can shape scenarios around MEDDPICC, SPIN, Sandler, or Challenger. Reps can practice by chat, video, or team-selling, with voice and visual cues intended to make conversations lifelike. That combination gives managers a way to connect practice, evaluation, and follow-up learning rather than treating roleplay as a one-off exercise.

SalesRoleplay says its customers include B2B SaaS companies, financial services, life sciences, call centers, and sales agencies. Founded in 2025, it says it is backed by Y Combinator and was built by Attack Capital, a Y Combinator W22-backed venture studio. Readers comparing adjacent categories can browse Sales Coaching Software and Sales Training Software.

Key features

Practice grounded in sales context

Drawing buyer profiles from CRM records and deal transcripts can make practice more relevant to a team's pipeline than generic scripted exercises. Custom scenarios aligned with established methodologies give sales leaders a way to reflect their preferred approach. The platform supports chat, video, and team-selling, so practice is not limited to a single interaction style.

Scoring and manager visibility

AI evaluates talk ratio, objection handling, and empathy, alongside rubric-based scoring and coaching feedback. Manager skill dashboards make performance visible across a team, while Starter and higher plans include call analysis and scoring. These tools are useful for identifying coaching needs, though teams should consider whether the platform's scoring criteria match the behaviors they want to reinforce.

Learning beyond the roleplay

Adaptive micro-learning adds AI-generated lessons and quizzes, with automated refreshers and LMS integration compliant with SCORM/xAPI. This can help teams reinforce skills between practice sessions rather than leaving feedback in a call report. The plans differ in access to analytics, scoring customization, and support, so the value of the broader learning workflow depends on how much structure a team needs.

Integrations and controls

Listed integrations include Salesforce, HubSpot, Gong, Zoom, Slack, Pipedrive, Microsoft Dynamics 365, Zoho CRM, and Apollo, among other CRM and communication tools. SalesRoleplay states that it is SOC 2 Type II, HIPAA-ready, ISO 27001, and GDPR compliant. It encrypts data in transit with TLS 1.3 and at rest with AES-256, offers database-level tenant isolation and US or EU data residency, and provides enterprise controls including zero-retention mode, SAML 2.0 and OIDC SSO, SCIM provisioning, role-based permissions, configurable session timeouts, and API audit logs. Those controls matter to organizations with stronger security and administration requirements; Enterprise is the tier that includes advanced API access and custom integrations.

Pricing

SalesRoleplay is freemium, with a free plan and a free trial. Paid plan prices are billed annually, so the monthly figures should not be read as month-to-month terms.

• Free Plan — free, billed annually: Includes 10 AI roleplay sessions per month, three pre-built AI personas, real-time coaching and feedback, basic analytics and reporting, core integrations, and call download and sharing. This is the clearest way for an individual or small team to assess the practice workflow, but the 10-session monthly cap makes it a limited choice for regular team-wide training.
• Starter — $20 a month, billed annually: Adds unlimited call analysis and scoring, methodology-based evaluation, basic coaching insights, standard integrations, and email support. It suits teams that want ongoing evaluation without custom criteria or advanced insights; the trade-off is a narrower analytics and support package than Professional.
• Professional — $39 a month, billed annually: Includes everything in Starter, plus advanced analytics and insights, custom scoring criteria, priority integrations, and dedicated support. This is the better fit for teams that need to tailor evaluations and want more support, though the annual billing commitment is still relevant.
• Enterprise — custom pricing, billed annually: Adds white-label solutions, custom methodology development, advanced API access, dedicated success management, and custom integrations. It is aimed at organizations that need a more tailored deployment rather than a standard package.

The entry paid price is $20/user/mo (annual). Starter includes email support, Professional dedicated support, and Enterprise dedicated success management, giving buyers a clear support distinction as well as feature tiers.

Platforms

SalesRoleplay supports Android, iOS, Linux, macOS, Windows, and web, and also lists an API. That breadth accommodates teams working across desktop and mobile devices, while the API may suit organizations incorporating the platform into broader workflows.

Who it's for

SalesRoleplay is a strong fit for sales leaders who want reps to practice realistic buyer conversations, receive scored feedback, and revisit skills through structured learning. Its methodology-based scenarios, CRM-connected personas, and manager dashboards are particularly relevant to organizations with an established sales process and regular coaching needs.

It is less compelling for teams that only need a small number of occasional practice sessions, since the free tier caps roleplay at 10 sessions per month, or for buyers who need flexible monthly paid billing: paid tiers are billed annually. Organizations requiring custom methodology, white-labeling, advanced API access, or bespoke integrations will need to consider Enterprise rather than assuming those capabilities are part of the lower tiers.

Pros and cons

• Pros: CRM- and transcript-informed personas can connect roleplay to real selling contexts rather than generic scripts.
• Pros: Chat, video, and team-selling modes give teams multiple formats for conversation practice.
• Pros: Scoring, manager dashboards, and adaptive learning link evaluation to coaching and reinforcement.
• Pros: Professional adds custom scoring criteria and advanced insights, while Enterprise provides extensive controls and customization.
• Cons: The free plan's 10 monthly sessions limit sustained use by teams with frequent practice needs.
• Cons: Paid plans are billed annually, which may not suit buyers seeking a short-term commitment.
• Cons: Starter's basic insights and email support may be insufficient for teams wanting tailored scoring or dedicated assistance.

Alternatives

Outdoo AI offers a free AI Roleplay plan with 60 minutes of credits and 24/5 support, making it a relevant alternative for readers whose immediate priority is a time-limited free roleplay allowance.

Shiken has a free-forever plan with unlimited recording and transcription, 30-day history, and five AI summaries per month; consider it when those recording and summary limits better match the need than SalesRoleplay's roleplay-session allowance.

Convin offers a free quality-management plan with manual QA, flexible auditing templates, automated audit workflow, and reporting dashboards. It is the alternative to consider when call auditing and quality management are the priority.

Trata AI offers a Starter plan with a 15-minute AI sparring session, one user, two pre-built scenarios and personas, and 10 recordings with AI feedback and scorecards. It may suit someone looking for a defined single-user sparring allowance.

Triple Session is another option for readers comparing sales-training software.

Exec offers a free plan with up to three basic seats, two courses, five programs, five roleplay sessions per user per year, and 500 one-time credits; its capped free allocation may suit a small group comparing entry-level access.

Mindtickle offers paid readiness and enablement plans, with Readiness including training, virtual roleplays, coaching, analytics, and one RTD program, but no two-way AI Role Play.

Gong Forecast uses per-user licenses and a platform fee based on the number of users supported, with a customized proposal; consider it when that licensing structure is a fit.

Verdict

SalesRoleplay is a good choice for sales teams that want realistic, methodology-aware practice connected to scoring, manager coaching, and follow-up learning. The free plan offers a practical entry point, and Professional adds the analytics and custom scoring that can support more deliberate coaching. Look elsewhere if 10 free monthly sessions are too few, annual billing is a poor fit, or your team needs features reserved for Enterprise.