
Ours Privacy Tag Manager
Ours Privacy Tag Manager is a HIPAA-compliant system for deploying and managing website tags, scripts, and analytics tools without writing code.
What Ours Privacy Tag Manager is
Ours Privacy Tag Manager is a HIPAA-compliant system for deploying and managing website tags, scripts, and analytics tools without writing code. It routes tag data through a customer’s domain for server-side processing before sending it to destinations. The script can also be served from the customer’s domain; the maker says this design avoids client-side pixels, third-party network requests, and data exposure in the browser. The product has 18 native trigger types, including element visibility, exit intent, fullscreen changes, and error capture. Tags, triggers, or variables can be published separately, with version history recording authors and changelogs. Tags follow consent decisions set through the Global Consent Center and stop firing when visitors opt out of a category. It reads the standard Google Tag Manager dataLayer format, with a configurable name, and the maker advertises more than 150 integrations. The service is marked as in beta, with basic functions described as stable. Pricing is available on request and depends on monthly tracked users, integrations, and support.
Good
- Processes tag data server side through the customer’s domain.
- Offers 18 native trigger types.
- Provides version history with authors and changelogs.
- Supports consent enforcement and Google Tag Manager dataLayer format.
- Maker states SOC 2 Type II certification and BAA coverage.
Watch out
- No free plan is listed.
- Pricing is available only on request.
- The product is marked as in beta.
- Customer data is hosted and processed in the United States.
Who it suits
It suits healthcare marketers at health systems, digital health companies, and medical brands that need to manage website tracking and consent. Teams should be prepared to request a custom quote; there is no free plan.
Verdict
Ours Privacy Tag Manager combines server-side tag routing with consent enforcement, version history, and healthcare-focused compliance claims. Its beta status and quote-based pricing are important considerations for teams evaluating it.
Plans and prices
From Ours Privacy Tag Manager's own pricing page, checked 5 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Core | Priced on request | Up to 200,000 MTUs · all core integrations and most premium integrations |
| Enterprise | Priced on request | Up to 1 million MTUs · all integrations |
| Enterprise+ | Priced on request | Over 1 million MTUs · all integrations |
| Essential | Priced on request | Up to 50,000 MTUs · Google Ads, Meta, GA4, 1 additional destination, and external CMP integration |
The facts
Each one read from Ours Privacy Tag Manager's own pages, with the date it was checked.
What it does
- BAA
- The company says every client receives a signed Business Associate Agreement during onboarding covering all platform products and features.checked 5 Oct 2026
- Beta status
- The documentation marks Tag Manager as in beta and says the basics are stable with more capabilities planned.checked 5 Oct 2026
- Consent
- Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category.checked 5 Oct 2026
- Consent enforcement
- Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category.checked 5 Oct 2026
- Custom domain delivery
- The tag manager script can be served from the customer’s own domain, which the maker says helps it avoid ad blockers and tracking prevention.checked 5 Oct 2026
- DataLayer compatibility
- The product reads the standard Google Tag Manager dataLayer push format, and its dataLayer name can be configured.checked 5 Oct 2026
- Data protection
- The maker says data is encrypted at rest with AES-256 and in transit via TLS, and customer data is not used to train AI or machine learning models.checked 5 Oct 2026
- GTM migration
- The tag manager supports the standard Google Tag Manager dataLayer format, and its dataLayer name can be configured.checked 5 Oct 2026
- Healthcare focus
- Ours Privacy says it was built by healthcare operators for healthcare marketers and describes its platform as a HIPAA-compliant customer data platform.checked 5 Oct 2026
- Hosting
- The Trust Center says customer data is hosted, stored, and processed in the United States on AWS, and that the company does not operate on-premise infrastructure.checked 5 Oct 2026
- Integrations
- The maker advertises more than 150 integrations and lists Google Analytics, Google Ads, Meta Ads, and external consent management platforms among them.checked 5 Oct 2026
- Intended audience
- Ours Privacy says it built the platform for healthcare marketers and describes customers including health systems, digital health companies, and medical brands.checked 5 Oct 2026
- Pricing availability
- Pricing depends on monthly tracked users, integrations, and support; the maker offers custom plans and directs prospects to book a demo rather than showing prices.checked 5 Oct 2026
- Publishing
- Tags, triggers, or variables can be published individually, and version history records publish actions with author attribution and changelogs.checked 5 Oct 2026
- Purpose
- Ours Privacy Tag Manager is a HIPAA compliant system for deploying and managing website tracking tags, scripts, and analytics tools without writing code.checked 5 Oct 2026
- Security
- Ours Privacy states it is SOC 2 Type II certified and encrypts data at rest with AES-256 and in transit with TLS.checked 5 Oct 2026
- Security and compliance
- The maker states that it is SOC 2 Type II certified, hosts and processes customer data in the United States, and signs a BAA with every client during onboarding.checked 5 Oct 2026
- Server side routing
- Tag data routes through the customer’s domain and is processed server side before being sent to destinations.checked 5 Oct 2026
- Support
- Pricing lists email support and onboarding for every plan, with a support SLA of 1 hour to 1 business day depending on severity.checked 5 Oct 2026
- Triggers
- The product includes 18 native trigger types, including element visibility, exit intent, fullscreen changes, and error capture.checked 5 Oct 2026
Where it runs
- Browser exposure
- The product page says its server-side architecture avoids client-side pixels, third-party network requests, and data exposure in the browser.checked 5 Oct 2026
Money
- Plan limits
- Pricing lists monthly tracked user limits of up to 50,000 for Essential, 200,000 for Core, 1 million for Enterprise, and over 1 million for Enterprise+.checked 5 Oct 2026
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