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Ours Privacy Tag Manager

Ours Privacy Tag Manager is a HIPAA-compliant system for deploying and managing website tags, scripts, and analytics tools without writing code.

Place
#11 of 16
Score
5.9
Ours Privacy Tag Manager's website

What Ours Privacy Tag Manager is

Ours Privacy Tag Manager is a HIPAA-compliant system for deploying and managing website tags, scripts, and analytics tools without writing code. It routes tag data through a customer’s domain for server-side processing before sending it to destinations. The script can also be served from the customer’s domain; the maker says this design avoids client-side pixels, third-party network requests, and data exposure in the browser. The product has 18 native trigger types, including element visibility, exit intent, fullscreen changes, and error capture. Tags, triggers, or variables can be published separately, with version history recording authors and changelogs. Tags follow consent decisions set through the Global Consent Center and stop firing when visitors opt out of a category. It reads the standard Google Tag Manager dataLayer format, with a configurable name, and the maker advertises more than 150 integrations. The service is marked as in beta, with basic functions described as stable. Pricing is available on request and depends on monthly tracked users, integrations, and support.

Good

  • Processes tag data server side through the customer’s domain.
  • Offers 18 native trigger types.
  • Provides version history with authors and changelogs.
  • Supports consent enforcement and Google Tag Manager dataLayer format.
  • Maker states SOC 2 Type II certification and BAA coverage.

Watch out

  • No free plan is listed.
  • Pricing is available only on request.
  • The product is marked as in beta.
  • Customer data is hosted and processed in the United States.

Who it suits

It suits healthcare marketers at health systems, digital health companies, and medical brands that need to manage website tracking and consent. Teams should be prepared to request a custom quote; there is no free plan.

Verdict

Ours Privacy Tag Manager combines server-side tag routing with consent enforcement, version history, and healthcare-focused compliance claims. Its beta status and quote-based pricing are important considerations for teams evaluating it.

Plans and prices

From Ours Privacy Tag Manager's own pricing page, checked 5 Oct 2026.

All about pricing
PlanPriceWhat it gives you
CorePriced on requestUp to 200,000 MTUs · all core integrations and most premium integrations
EnterprisePriced on requestUp to 1 million MTUs · all integrations
Enterprise+Priced on requestOver 1 million MTUs · all integrations
EssentialPriced on requestUp to 50,000 MTUs · Google Ads, Meta, GA4, 1 additional destination, and external CMP integration

The facts

Each one read from Ours Privacy Tag Manager's own pages, with the date it was checked.

What it does

BAA
The company says every client receives a signed Business Associate Agreement during onboarding covering all platform products and features.checked 5 Oct 2026
Beta status
The documentation marks Tag Manager as in beta and says the basics are stable with more capabilities planned.checked 5 Oct 2026
Consent
Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category.checked 5 Oct 2026
Consent enforcement
Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category.checked 5 Oct 2026
Custom domain delivery
The tag manager script can be served from the customer’s own domain, which the maker says helps it avoid ad blockers and tracking prevention.checked 5 Oct 2026
DataLayer compatibility
The product reads the standard Google Tag Manager dataLayer push format, and its dataLayer name can be configured.checked 5 Oct 2026
Data protection
The maker says data is encrypted at rest with AES-256 and in transit via TLS, and customer data is not used to train AI or machine learning models.checked 5 Oct 2026
GTM migration
The tag manager supports the standard Google Tag Manager dataLayer format, and its dataLayer name can be configured.checked 5 Oct 2026
Healthcare focus
Ours Privacy says it was built by healthcare operators for healthcare marketers and describes its platform as a HIPAA-compliant customer data platform.checked 5 Oct 2026
Hosting
The Trust Center says customer data is hosted, stored, and processed in the United States on AWS, and that the company does not operate on-premise infrastructure.checked 5 Oct 2026
Integrations
The maker advertises more than 150 integrations and lists Google Analytics, Google Ads, Meta Ads, and external consent management platforms among them.checked 5 Oct 2026
Intended audience
Ours Privacy says it built the platform for healthcare marketers and describes customers including health systems, digital health companies, and medical brands.checked 5 Oct 2026
Pricing availability
Pricing depends on monthly tracked users, integrations, and support; the maker offers custom plans and directs prospects to book a demo rather than showing prices.checked 5 Oct 2026
Publishing
Tags, triggers, or variables can be published individually, and version history records publish actions with author attribution and changelogs.checked 5 Oct 2026
Purpose
Ours Privacy Tag Manager is a HIPAA compliant system for deploying and managing website tracking tags, scripts, and analytics tools without writing code.checked 5 Oct 2026
Security
Ours Privacy states it is SOC 2 Type II certified and encrypts data at rest with AES-256 and in transit with TLS.checked 5 Oct 2026
Security and compliance
The maker states that it is SOC 2 Type II certified, hosts and processes customer data in the United States, and signs a BAA with every client during onboarding.checked 5 Oct 2026
Server side routing
Tag data routes through the customer’s domain and is processed server side before being sent to destinations.checked 5 Oct 2026
Support
Pricing lists email support and onboarding for every plan, with a support SLA of 1 hour to 1 business day depending on severity.checked 5 Oct 2026
Triggers
The product includes 18 native trigger types, including element visibility, exit intent, fullscreen changes, and error capture.checked 5 Oct 2026

Where it runs

Browser exposure
The product page says its server-side architecture avoids client-side pixels, third-party network requests, and data exposure in the browser.checked 5 Oct 2026

Money

Plan limits
Pricing lists monthly tracked user limits of up to 50,000 for Essential, 200,000 for Core, 1 million for Enterprise, and over 1 million for Enterprise+.checked 5 Oct 2026

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