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Addingwell vs Ours Privacy Tag Manager

Addingwell logo

Addingwell

7.3#2 in tag management softwareFrom €90 a month
Free planWebAPISelf-hosted
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What both publish

FactAddingwellOurs Privacy Tag Manager
ConsentAddingwell says its Didomi-backed consent monitoring can show consent attached to each request in real time.Tags respect consent decisions enforced by the Global Consent Center and stop firing when a visitor opts out of a category.
IntegrationsDocumentation covers Meta CAPI, Google Ads, TikTok Events API, Snapchat CAPI, Pinterest CAPI, LinkedIn CAPI, Awin, Twitter, Piano, Matomo and CJ Affiliate.The maker advertises more than 150 integrations and lists Google Analytics, Google Ads, Meta Ads, and external consent management platforms among them.
Plan limitsUnused requests do not carry over to the next month, and additional requests are calculated at the end of the billing cycle and included on the invoice.Pricing lists monthly tracked user limits of up to 50,000 for Essential, 200,000 for Core, 1 million for Enterprise, and over 1 million for Enterprise+.
PurposeAddingwell provides server-side tagging built on Google Tag Manager Server-Side to recover signals lost to ad blockers, browser restrictions, and cookie deprecation.Ours Privacy Tag Manager is a HIPAA compliant system for deploying and managing website tracking tags, scripts, and analytics tools without writing code.
SecurityThe product page says the platform undergoes regular external audits and maintains internal security policies.Ours Privacy states it is SOC 2 Type II certified and encrypts data at rest with AES-256 and in transit with TLS.

Addingwell plans

  • FreeFree
  • Free PlanFree
  • Pay as you go€90 a month
  • 1 million requests€90 a month
  • 5 million requests€120 a month
  • 12 million requests€210 a month

Ours Privacy Tag Manager plans

  • CorePriced on request
  • EnterprisePriced on request
  • Enterprise+Priced on request
  • EssentialPriced on request

Pick Addingwell if…

Addingwell suits marketers and professional clients who use Google Tag Manager Server-Side and want to manage server-side tagging and event monitoring. Teams should be prepared to configure DNS for a tagging subdomain.

Pick Ours Privacy Tag Manager if…

It suits healthcare marketers at health systems, digital health companies, and medical brands that need to manage website tracking and consent. Teams should be prepared to request a custom quote; there is no free plan.

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