Cloudflare Zaraz

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Score6.8

Rank#5 of 17

From$5/mo

Free planYes

Runs onAPI, Web

Summary

Cloudflare Zaraz lets website owners manage third-party tools and run them through Cloudflare’s edge, with the stated aim of improving site speed and security. Supported categories include analytics, advertising, marketing automation, recruiting, embeds, and customer data platforms. For other tools, integrations include Custom HTML, Custom Image, and HTTP Request. Its client-side Web API can send events and data to create triggers and launch tools. A configurable consent modal can load tools according to purposes users have agreed to, though users are responsible for assigning tools to purposes when needed for GDPR compliance. The free plan provides 1,000,000 Zaraz Events per Cloudflare account each month. Paid usage costs $5 per month for each additional 1,000,000 events, and all features and tools are available on all accounts. Without paid usage billing, Zaraz is disabled until the next billing cycle if monthly events exceed 1,000,000. It can also serve its script on a domain not proxied through Cloudflare if a separate proxied domain or subdomain is set up for that purpose.

Who it is for

It suits website owners managing analytics, advertising pixels, chatbots, or marketing automation tools. It may also fit sites that need consent-based loading and event-triggered tools.

What is good

Supports analytics, advertising, and marketing tools.
Custom integrations include HTML, image, and HTTP Request.
Consent modal can load tools by agreed purposes.
All features and tools are available on all accounts.

What to know first

Free allocation is 1,000,000 events monthly per account.
Without paid billing, service stops after exceeding that allocation.
GDPR purpose assignments remain the user's responsibility.
Logpush event storage is Enterprise-only.

Verdict

Zaraz centralizes third-party tools and event-triggered loading, with a monthly free event allocation and usage-based paid billing. Account for its event ceiling and the user's responsibility for consent-purpose assignments.

Cloudflare Zaraz plans and pricing

All plans

Zaraz Free Free Monthly allocation 1,000,000 Zaraz Events per Cloudflare account each month developers.cloudflare.com · 30 Sept 2026

Zaraz Paid $5/mo $5 per month for each additional 1,000,000 Zaraz Events Additional event usage; all features and tools are available on all accounts developers.cloudflare.com · 30 Sept 2026

Compared on tag management software

Free plan: Yesdevelopers.cloudflare.com
Server-side tagging: Yesdevelopers.cloudflare.com
Consent management: Yesdevelopers.cloudflare.com
Version history: Yesdevelopers.cloudflare.com
Supported platforms: websites and Cloudflare-proxied domainsdevelopers.cloudflare.com

Facts

Purpose: Zaraz lets website owners manage third-party tools and offload them to Cloudflare’s edge to improve website speed and security.developers.cloudflare.com · 30 Sept 2026
Supported tools: The supported tools include analytics, advertising, marketing automation, recruiting, embeds, and customer data platforms.developers.cloudflare.com · 30 Sept 2026
Custom integrations: For other tools, Zaraz lists Custom HTML, Custom Image, and HTTP Request as custom integrations.developers.cloudflare.com · 30 Sept 2026
Web API: Its client-side Web API can send events and data that can be used to create triggers and launch tools when needed.developers.cloudflare.com · 30 Sept 2026
Consent setup responsibility: Cloudflare says users are responsible for assigning tools to purposes when needed for GDPR compliance.developers.cloudflare.com · 30 Sept 2026
Custom components: Custom Managed Components are converted into Cloudflare Workers running in the user's account.developers.cloudflare.com · 30 Sept 2026
Custom component limitation: Custom Managed Components do not support the methods manager.registerEmbed, manager.registerWidget, manager.proxy, or manager.serve.developers.cloudflare.com · 30 Sept 2026
Site requirements: Zaraz can be loaded on domains not proxied through Cloudflare if the user creates a separate proxied domain or subdomain to serve its script.developers.cloudflare.com · 30 Sept 2026
Usage limit: Without enabling paid usage billing, Zaraz is disabled until the next billing cycle if an account exceeds 1,000,000 events in a month.developers.cloudflare.com · 30 Sept 2026
Support: The Zaraz documentation directs users with comments, questions, or bug reports to its Discord channel and points users to the Cloudflare support forum.developers.cloudflare.com · 30 Sept 2026
Logpush: Sending Zaraz event logs to an external storage service through Logpush is marked Enterprise-only in the settings documentation.developers.cloudflare.com · 30 Sept 2026
Target use: The documentation describes Zaraz for websites that use analytics tools, advertising pixels and scripts, chatbots, or marketing automation tools.developers.cloudflare.com · 30 Sept 2026