Tealium AudienceStream CDP
Tealium AudienceStream CDP unifies customer data to support real-time audience engagement and personalization.
What Tealium AudienceStream CDP is
Tealium AudienceStream CDP unifies customer data to support real-time audience engagement and personalization. It builds persistent customer profiles and uses visitor stitching to connect identities across devices and venues when identifiers match. Data can come from websites, mobile apps, IoT, servers, kiosks and offline sources. Teams can send audiences to integrated systems and use business rules to trigger real-time actions there. AudienceStream can work with Tealium Predict ML to produce customer insights for action across those systems. Tealium advertises more than 1,300 turnkey integrations spanning marketing, CRM, advertising, analytics and other systems, with connectors including Google Ads Customer Match, Facebook Conversions, LinkedIn Matched Audiences, TikTok Events and Snapchat Conversions. Consent and compliance controls manage data flows centrally across connected systems. Tealium describes the product as serving enterprises as well as startups and other organizations seeking real-time customer insights. Pricing is based on inbound events, with no per-seat or per-integration charges; a quote is required. Basic support is available at no cost.
Good
- Builds persistent profiles and connects identities when IDs match.
- Collects data from web, mobile, IoT and offline sources.
- More than 1,300 turnkey integrations are advertised.
- Consent controls manage data flows across connected systems.
- Basic support is available at no cost.
Watch out
- Paid product; pricing requires a quote.
- Pricing is based on inbound events.
- Identity stitching depends on identifiers matching.
Who it suits
AudienceStream is for organizations seeking to unify customer data and activate audiences across integrated systems. Tealium positions it for enterprises, startups and others seeking real-time customer insights.
Verdict
AudienceStream is a paid CDP for profile-building and audience activation across connected systems. Its event-based pricing requires a quote, and identity stitching depends on matching identifiers.
Plans and prices
From Tealium AudienceStream CDP's own pricing page, checked 30 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| AudienceStream CDP | Priced on request | Pricing is based on inbound events · no per-seat fees · no charges per integration |
The facts
Each one read from Tealium AudienceStream CDP's own pages, with the date it was checked.
What it does
- Audience activation
- Audiences can be deployed to integrated systems, and business rules can trigger real-time actions in those systems.checked 30 Sep 2026
- Consent and privacy
- Tealium describes consent and compliance controls that manage customer data flows centrally across connected systems.checked 30 Sep 2026
- Customer profiles
- It creates persistent customer profiles and uses visitor stitching to connect identities across devices and venues as IDs match.checked 30 Sep 2026
- Data sources
- The product page says it can collect customer data from web, mobile applications, IoT, servers, kiosks, and offline sources.checked 30 Sep 2026
- Example connectors
- Documented popular connectors include Google Ads Customer Match, Facebook Conversions, LinkedIn Matched Audiences, TikTok Events, and Snapchat Conversions.checked 30 Sep 2026
- Integrations
- Tealium advertises more than 1,300 turnkey integrations, including connections for marketing, CRM, advertising, analytics, and other systems.checked 30 Sep 2026
- Pricing basis
- Tealium says CDP pricing is based on inbound events and has no per-seat fees or per-integration charges; it directs customers to request a quote.checked 30 Sep 2026
- Purpose
- AudienceStream CDP unifies customer data and supports real-time audience engagement and personalization.checked 30 Sep 2026
- Security
- Tealium’s Trust Center lists SOC 2 Type II, ISO 27001, ISO 27018, ISO 27701, ISO 42001, HIPAA, and GDPR alignment.checked 30 Sep 2026
- Support
- Basic support is available to customers at no cost and includes knowledge base, community forum, online ticketing, and voicemail for Severity 1 issues.checked 30 Sep 2026
- Who it serves
- Tealium describes the CDP as developed for enterprises and also built for startups and other organizations seeking real-time customer insights.checked 30 Sep 2026
The company
- Founded
- 2008checked 28 Sep 2026
- Headquarters
- San Diego, California, United Stateschecked 28 Sep 2026
Where it runs
- Machine learning
- AudienceStream can work with Tealium Predict ML to generate customer insights for action across integrated systems.checked 30 Sep 2026
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