JOEY
JOEY is a CRM harness for individual car salespeople that works through the dealership CRM they already use.
What JOEY is
JOEY is a CRM harness for individual car salespeople that works through the dealership CRM they already use. It handles lead outreach and follow-up across calls, texts and emails, and keeps lead activity in one place. JOEY says it works with any CRM, with its deepest support for DriveCentric and Tekion; VinSolutions is being added. It uses the CRM’s existing screens, so the site says the CRM does not need replacement or migration. The current trust status is draft-only: JOEY prepares replies for a person to review and send, rather than sending customer messages on its own. The web dashboard and hosted JOEY Virtual Machine are listed as ready; extensions and mobile and desktop apps are coming soon. After 14 days at full Pro limits, the Free plan allows 25 texts, 25 emails and 20 dialer calls daily. Green Pea is $150/mo, with daily limits of 100 texts, 100 emails and 50 calls. Pro is $200/mo and describes unlimited use subject to fair-use limits and safety guards. Automated outreach requires business identity verification for TCPA compliance, a process the site says takes 1–2 business days.
Good
- Works through the CRM’s existing screens.
- Keeps calls, texts and email activity together.
- Lists support for any CRM.
- Web dashboard and hosted virtual machine are ready.
- Free plan includes 25 texts and emails daily after trial.
Watch out
- Automated outreach requires business identity verification.
- Current trust status is draft-only.
- Free daily limits are 25 texts, 25 emails and 20 calls.
- Chrome extension and mobile and desktop apps are coming soon.
Who it suits
JOEY suits individual dealership salespeople who want lead follow-up across calls, texts and email through their existing CRM. Its current draft-only status means it is for people prepared to review and send prepared replies themselves.
Verdict
JOEY brings multichannel lead follow-up into the dealership CRM workflow without requiring a migration. Its draft-only status and plan limits are important to weigh before choosing a plan.
Plans and prices
From JOEY's own pricing page, checked 30 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | 14 days at full Pro limits, then 25 texts/day · 25 emails/day · 20 calls/day |
| Green Pea | $150 a month | 100 texts/day · 100 emails/day · 50 calls/day · Steady mode dialer · email support · $150/month |
| Pro | $200 a month | Unlimited texts, emails and calls subject to fair-use rate limits and safety guards · Beast Mode dialer · phone and email support · $200/month |
| Pro Beast | $500 a month | Everything in Pro · dedicated inference capacity · priority queue · faster response SLAs · $500/month |
| Concierge | $1,000 a month | Everything in Pro Beast · dedicated account manager · vehicle delivery and driver dispatch · hands-on concierge help · $1,000/month |
| Enterprise | Priced on request | Scoped to your operation; for multiple rooftops or a whole group · Custom pricing and terms |
| Pay as you go | — | Metered per action; no monthly plan · $0.45 per text · $0.18 per email · $0.90 per call · $0.04 per API request |
The facts
Each one read from JOEY's own pages, with the date it was checked.
Where it runs
- Available platforms
- The web dashboard and hosted JOEY Virtual Machine are listed as ready; the Chrome extension, iPhone and Android apps, CarPlay, and desktop apps are listed as coming soon.checked 30 Sep 2026
What it does
- Capabilities
- JOEY handles lead outreach and follow-up across calls, texts, and emails, and keeps lead activity in one place.checked 30 Sep 2026
- Compliance
- The pricing page says automated outreach requires business identity verification for TCPA compliance, a process taking 1–2 business days.checked 30 Sep 2026
- CRM setup
- JOEY operates through the CRM's existing screens, so the site says the CRM does not need to be replaced or migrated.checked 30 Sep 2026
- CRM support
- The site says JOEY works with any CRM, with the deepest support today for DriveCentric and Tekion; VinSolutions is being added.checked 30 Sep 2026
- Product
- JOEY is a CRM harness for individual car salespeople that works through the dealership CRM they already use.checked 30 Sep 2026
- Pro limits
- Pro usage is described as unlimited with no daily cap, subject to fair-use rate limits and safety guards.checked 30 Sep 2026
- Support
- The site lists email support on all plans and phone plus email support on Pro and higher.checked 30 Sep 2026
- Trust status
- The trust page says the current rung is draft-only: JOEY prepares replies for a human to review and send, and does not send messages to customers on its own.checked 30 Sep 2026
- Upcoming autonomy
- The trust page marks guarded sending, single-pilot live use, and full-agent dealership use as unreleased.checked 30 Sep 2026
The company
- Founded
- 2019checked 28 Sep 2026
- Headquarters
- Seattle, Washington, United Stateschecked 28 Sep 2026
- Maker
- JOEY is designed and operated by MADITECH, a technology company headquartered in Seattle, Washington.checked 30 Sep 2026
Money
- Plan limits
- The Free plan allows 25 texts, 25 emails, and 20 dialer calls per day after its 14-day period at full Pro limits.checked 30 Sep 2026
The full review of JOEY
JOEY is a follow-up tool for individual car salespeople who want calls, texts, and emails organized around their dealership CRM. It is most compelling for reps on DriveCentric or Tekion who prefer a human approval step before customer messages go out.
Overview
JOEY works through a dealership’s existing CRM screens rather than replacing or migrating the system. It gathers lead activity across calls, texts, and emails, and supports recurring follow-ups and six-step task sequences. That makes it a focused sales workflow tool, not a new CRM.
JOEY says it works with any CRM, with its deepest support currently for DriveCentric and Tekion; support for VinSolutions is being added. Reps on the first two have the clearest fit. For other CRM users, the general compatibility claim is broader than the stated support depth.
JOEY is currently draft-only: it prepares replies for a person to review and send, rather than messaging customers on its own. Guarded sending, single-pilot live use, and full-agent dealership use are unreleased. That control may suit reps who want to approve every message, but JOEY is not yet a choice for unattended outreach.
Key features
- Multichannel follow-up: Calls, texts, and emails sit in one lead workflow. This can reduce the need to track each channel separately, while the human send step means it does not remove the rep from outreach.
- Sequences and recurring follow-ups: Six-step task sequences and recurring follow-ups support structured persistence. Reps seeking longer or more complex sequences should not assume JOEY offers them.
- CRM workflow: Working through existing CRM screens avoids a migration project. The practical caveat is that support depth varies by CRM.
- Outreach compliance: Automated outreach requires business identity verification for TCPA compliance, which takes 1–2 business days. Teams should account for that setup before relying on outreach workflows.
Pricing
JOEY has a free plan, paid monthly plans, custom-priced Enterprise terms, and metered pay-as-you-go rates. The free plan provides 14 days at full Pro limits, then caps usage at 25 texts, 25 emails, and 20 dialer calls per day. That is a useful way to continue at no charge, but the daily caps make it a limited fit for heavier follow-up.
- Green Pea — $150/month: 100 texts and 100 emails per day, 50 calls per day, Steady mode dialer, and email support. It suits reps with moderate daily volume who can work within fixed caps.
- Pro — $200/month: Unlimited texts, emails, and calls subject to fair-use rate limits and safety guards; Beast Mode dialer; phone and email support. It is the step up for higher-volume users, though unlimited does not mean unrestricted.
- Pro Beast — $500/month: Everything in Pro, plus dedicated inference capacity, priority queue, and faster response SLAs. Those operational assurances are the differentiators for users willing to pay substantially more than Pro.
- It is aimed at buyers who need operational assistance beyond the core software.
- Enterprise — custom pricing and terms: Scoped to the operation and intended for multiple rooftops or a whole group. It is the relevant route for larger dealership organizations rather than an individual salesperson.
- Pay as you go: $0.45 per text, $0.18 per email, $0.90 per call, and $0.04 per API request, with no monthly plan. This avoids a subscription but makes per-action costs the key consideration as usage grows.
Email support is included on all plans; phone and email support are included on Pro and higher. Business identity verification is required for automated outreach. The published plan terms give meaningful usage differences, so buyers should match expected volume and support needs to the tier rather than treating the monthly price alone as the decision.
Platforms
The web dashboard and hosted JOEY Virtual Machine are ready. The Chrome extension, iPhone and Android apps, CarPlay, and desktop apps are coming soon. Although Android, iOS, macOS, web, Windows, and extension appear as platform targets, only the web dashboard and hosted Virtual Machine are identified as ready; buyers who need a current mobile or desktop app should not count on those upcoming clients.
Who it's for
JOEY is best suited to individual car salespeople who want multichannel lead follow-up inside their dealership CRM and are comfortable reviewing drafts before sending. DriveCentric and Tekion users have the strongest stated CRM fit. It is less suitable for teams that require autonomous customer messaging today, or reps whose daily volume exceeds the Free or Green Pea caps but do not need Pro’s higher price.
Pros and cons
- Pro: It works through the existing dealership CRM, avoiding a replacement or migration for reps who want a follow-up layer rather than another CRM.
- Pro: Calls, texts, and emails are brought into one lead workflow, with recurring follow-ups and six-step sequences for structured contact.
- Pro: A free plan continues after the initial 14 days, making it possible to use JOEY without a paid subscription if the daily caps are sufficient.
- Con: The product is draft-only, so a person still has to review and send replies; buyers seeking autonomous outreach need to look elsewhere.
- Con: CRM support depth is strongest for DriveCentric and Tekion, while VinSolutions is still being added and other CRM users have less specific assurance.
- Con: The free and $150/month plans impose daily volume caps, while Pro’s unlimited usage remains subject to fair-use limits and safety guards.
- Con: Most named apps are coming soon, so the ready experience is centered on the web dashboard and hosted Virtual Machine.
Alternatives
Fellow is another freemium option, with its Free plan offering five lifetime AI notes per user; consider it if meeting notes are a better fit than dealership lead follow-up.
FollowUpThen offers 50 active followups per month on its free plan and a $5/month Base Plan; it is worth considering when a lower-cost follow-up service suits better than JOEY’s dealership-CRM workflow.
Avoma has Startup at $19.00 per month billed annually, with up to 25 paid seats and unlimited free view-only seats, and an Organization plan at $29.00 per month; consider it when those seat terms better match the team’s needs.
CloseFlow has a 30-day free account period without a payment method or automatic charge; it is an alternative to consider for a time-limited free evaluation.
Sybill offers 500 credits per week per user and 20 AI meeting summaries and briefs per month on its free plan; consider it if those meeting-focused capabilities suit the task better.
Oc8via includes 50 credits per month, three AI follow-ups, and one team member on its free plan, with Starter at $29.00 per month; it may suit a buyer looking for a credit-based follow-up plan.
OptiKratos Email has a free tier with 15,000 emails per month; consider it when email volume is the priority rather than JOEY’s dealership CRM workflow.
ReplySequence is another option to compare; its paid-subscription status and trial terms are not settled.
Browse the Sales Follow-Up Software list for more options in the category.
Verdict
JOEY is a strong-fit candidate for individual dealership reps who use DriveCentric or Tekion and want calls, texts, and emails coordinated without replacing their CRM. Its main reason to choose it is that existing-CRM workflow; its main reason to look elsewhere is that every reply still needs human review and sending. Check the daily caps and monthly tiers against expected volume before committing.
Getting started
- Open the JOEY website and start the 14-day Free period
- Use the ready web dashboard or hosted JOEY Virtual Machine
- Operate through your existing dealership CRM screens
- Configure lead follow-up across calls, texts, and emails
- Complete business identity verification when automated outreach requires TCPA compliance
- Select a paid plan if you need higher or unlimited usage
Limits worth knowing
The Free plan gives 14 days at full Pro limits, then allows 25 texts, 25 emails, and 20 dialer calls per day. Green Pea allows 100 texts, 100 emails, and 50 calls daily; Pro describes unlimited use subject to fair-use rate limits and safety guards.
Questions
How much does JOEY cost?
The Free plan costs $0.00 USD. Green Pea is $150 a month, Pro is $200 a month, Pro Beast is $500 a month, and Concierge is $1,000 a month. Enterprise and Pay as you go use custom or metered pricing.
Is there a free trial?
Yes. The Free plan includes 14 days at full Pro limits.
Which CRMs does JOEY support?
JOEY says it works with any CRM, with the deepest support today for DriveCentric and Tekion. VinSolutions is being added.
Does JOEY send customer messages automatically?
Its current trust status is draft-only. JOEY prepares replies for a human to review and send; guarded sending and later autonomy are unreleased.
Which platforms are ready?
The web dashboard and hosted JOEY Virtual Machine are ready. The Chrome extension, iPhone and Android apps, CarPlay, and desktop apps are listed as coming soon.
What verification is required?
Automated outreach requires business identity verification for TCPA compliance, a process taking 1–2 business days.
Alternatives to JOEY
- 1

Avoma
Free planAndroidiOSWebAPI8.4From $19 a month - 2

Fellow
Free planAndroidiOSWebAPI8.3From $7 a month - 3

Claap
Free planAndroidiOSWebAPI8.2From €32 a month - 4

Sybill
Free planAndroidiOSWebAPI8.2From $30 a month - 5
FollowUpThen
Free planAndroidiOSWebLinux8.1From $4 a month - 6
TrackerSuite Sales Tracker
Free planAndroidiOSWeb7.3From 45.41 DKK a month