
Campaign Monitor
Campaign Monitor is a web-based email marketing service for managing subscriber audiences and sending campaigns.
What Campaign Monitor is
Campaign Monitor is a web-based email marketing service for managing subscriber audiences and sending campaigns. It includes email automation, audience segmentation, landing pages, and A/B testing. The service lists 250 native integrations for connecting with other tools. Campaign Monitor is paid, offers a 30-day trial, and has no free plan. Its listed plans cover 0–500 subscribers. The Free trial plan includes 500 contacts and 500 emails. Lite allows 2,500 emails per month for 0–500 subscribers. Essentials and Premier each provide unlimited campaign sends and 5,000 transactional emails for the same subscriber range. These stated allowances distinguish Lite from the two higher plans by monthly campaign volume, while Essentials and Premier share the listed sending limits. The maker, Campaign Monitor, was founded in 2004. Choosing among the plans therefore depends on subscriber count, campaign volume, transactional email needs, and whether a trial is sufficient before paid use.
Good
- Email automation and audience segmentation
- Landing pages and A/B testing
- Lists 250 native integrations
- 30-day trial available
- Essentials and Premier include unlimited campaign sends
Watch out
- No free plan
- Listed audience range stops at 500 subscribers
- Lite limits sends to 2,500 emails monthly
- Paid plans have no listed prices
Who it suits
Campaign Monitor suits marketers who need web-based campaigns, automation, segmentation, landing pages, testing, and integrations for audiences up to 500 subscribers.
Verdict
Campaign Monitor combines campaign creation, audience organization, automation, and testing in a web service. Its listed plan differences center on monthly sending allowances and transactional email, with pricing requiring further inquiry.
Plans and prices
From Campaign Monitor's own pricing page, checked 20 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free trial | — | 500 contacts · 500 emails |
| Lite | $12 a month | 500 contacts · 2,500 campaign emails · email support · starts at |
| Essentials | $29 a month | 500 contacts · unlimited email sends · priority support · unlimited automated emails · starts at |
| Premier | $159 a month | 500 contacts · unlimited email sends · phone support · advanced engagement segments · send-time optimization · starts at |
The facts
Each one read from Campaign Monitor's own pages, with the date it was checked.
What it does
- A/B testing
- Yeschecked 20 Sep 2026
- Agency tools
- Agency accounts support subaccounts, dashboards, private labeling, markup billing, template sharing and per-subaccount API keys.checked 21 Oct 2026
- AI tools
- Marketing Studio can generate branded emails, images, translations and social posts; AI Email Booster recommends campaign improvements.checked 21 Oct 2026
- Analytics
- Interactive dashboards report campaign, journey and transactional-email performance in real time.checked 21 Oct 2026
- API
- The REST API covers accounts, campaigns, clients, journeys, lists, segments, subscribers, templates, transactional email and webhooks.checked 21 Oct 2026
- API authentication
- Developers can authenticate with OAuth or API keys, with OAuth scopes limiting requested permissions.checked 21 Oct 2026
- API version
- The current documented API is version 3.3; legacy TLS 1.0 and 1.1 are deprecated and TLS 1.2 is required.checked 21 Oct 2026
- Audience segmentation
- Yeschecked 20 Sep 2026
- Automation
- Visual journey tools create triggered, multi-step automated email sequences.checked 21 Oct 2026
- Deployment
- The product is presented as an online service with account sign-up and login; the reviewed pages provide no self-hosted installation option.checked 21 Oct 2026
- Documentation
- The API documentation provides getting-started guidance, endpoint sections and version-change notes.checked 21 Oct 2026
- Email automation
- Yeschecked 20 Sep 2026
- Email builder
- The product provides a drag-and-drop builder, responsive templates and support for importing custom HTML.checked 21 Oct 2026
- Integrations
- The integration catalog contains more than 250 connections, including Salesforce, WordPress, Shopify and Google Analytics.checked 21 Oct 2026
- Landing pages
- Yeschecked 20 Sep 2026
- Licence
- Campaign Monitor terms treat the service, APIs and generic tools as company-owned intellectual property; no open-source licence is offered for the product.checked 21 Oct 2026
- Limit: account closures
- Trustpilot reviewers report accounts and historical campaign data being deleted after inactivity with only in-app notification.checked 21 Oct 2026
- Limit: customization
- Users say the editor and templates can be less flexible than desired for advanced design customization.checked 21 Oct 2026
- Limit: pricing at scale
- Reviewers report that costs rise substantially with larger lists or send volumes and that billing can become confusing.checked 21 Oct 2026
- Limit: support access
- A Gartner reviewer specifically criticized the lack of live chat support, while other reviews mention slow support responses.checked 21 Oct 2026
The company
- Company facts
- LinkedIn lists Campaign Monitor by Marigold as privately held, headquartered in Nashville, Tennessee, with 201–500 employees.checked 21 Oct 2026
- Company legal name
- The terms identify the contracting company as Campaign Monitor Pty Ltd.checked 21 Oct 2026
- Founded
- Gartner Peer Insights lists the company year founded as 2017.checked 21 Oct 2026
Money
- Free plan
- Nochecked 20 Sep 2026
Alternatives to Campaign Monitor
- 1

Mailchimp
Free planAndroidiOSWebAPI9.1From $13 a month - 2

Zoho Campaigns
Free planAndroidiOSWebAPI9.0From $4 a month - 3

SendPulse
Free planAndroidiOSWebAPI8.9From $9.60 a month - 4

E-goi
Free planAndroidiOSWebAPI8.8From $11.75 a month - 5

Substack
Free planAndroidiOSWebAPI8.8$50 one-time - 6

GetResponse
AndroidiOSWebAPI8.7From $1,915.58 a month
