HubSpot Marketing Hub
9.1#1 in marketing automation softwareFree planFree planAndroidiOSWebAPI
VisitHubSpot Marketing Hub vs Zoho Marketing Automation
Zoho Marketing Automation
7.2#47 in marketing automation softwareWeb
VisitWhat both publish
| Fact | HubSpot Marketing Hub | Zoho Marketing Automation |
|---|---|---|
| App integrations | HubSpot Marketplace connects favorite apps to HubSpot. | The page lists Zoho CRM, Salesforce, HubSpot, Twilio, Zoho Meeting, and Zoho Commerce. |
| CRM integrations | multiple | multiple |
| Customer journeys | Yes | The product includes journey builders, templates, reports, and journey tracing capabilities. |
| Email automation | Yes | Yes |
| Founded | 2006 | 1996 |
| Free plan | Yes | No |
| Free trial | HubSpot states that Marketing Hub can be tried free for 14 days with no credit card required. | The trial lasts 14 days and does not require a credit card. |
| Included contacts | 1000 | 1000 |
| Lead capture forms | Yes | Yes |
| Lead scoring | Yes | Leads can be scored based on how they engage with campaigns and marketing messages. |
HubSpot Marketing Hub plans
- FreeFree
- Starter$7 a month
- Professional$890 a month
- Enterprise$3,600 a month
Zoho Marketing Automation plans
- Standard—
- Professional—
- Enterprise—
- Free trialFree
Pick HubSpot Marketing Hub if…
Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access
Pick Zoho Marketing Automation if…
It suits businesses building automated multichannel campaigns, lead journeys and CRM-connected marketing programs.