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HubSpot Marketing Hub vs Mautic

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Mautic

8.3#9 in marketing automation softwareFrom €247.50 a month
Free planWebAPISelf-hosted
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What both publish

FactHubSpot Marketing HubMautic
AudienceProfessional is described for marketing teams running omni-channel campaigns, while Enterprise is for marketing organizations seeking governance and customer journeys at scale.Mautic was launched to provide powerful marketing automation tools to small and medium-sized businesses and now serves marketers from freelancers to enterprises and universities.
CRM integrationsmultiplemultiple
Customer journeysYesYes
Email automationYesYes
Free planYesYes
Included contacts100050000
IntegrationsHubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress.Mautic offers CRM and SMS integrations, webhooks, a plugin marketplace, and a REST API for custom integrations.
Lead capture formsYesYes
Lead scoringYesPoint scoring helps prioritize leads and provides a central contact overview.

HubSpot Marketing Hub plans

  • FreeFree
  • Starter$7 a month
  • Professional$890 a month
  • Enterprise$3,600 a month

Mautic plans

  • Mautic Essential€247.50 a month
  • Mautic Professional€1,237 a month
  • Mautic EnterprisePriced on request
  • Download (self-host)Free
  • Mautic TrialFree

Pick HubSpot Marketing Hub if…

Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access

Pick Mautic if…

Mautic can suit marketers from freelancers and small or medium-sized businesses to enterprises and universities. It is particularly relevant to teams that want open-source automation and are prepared to manage hosting or pay for managed hosting.

Charts they share