
YAMM
YAMM is a mail merge tool for Gmail and Google Sheets, available as an extension and on the web.
What YAMM is
YAMM is a mail merge tool for Gmail and Google Sheets, available as an extension and on the web. It creates personalized mass emails, with options to tailor subject lines, message content, links, images, attachments, and CC/BCC fields. Users can schedule mail merges and follow-up campaigns, while tracking opens, clicks, replies, bounces, and unsubscribes in real time. YAMM can also send personalized email notifications after Google Form submissions. CRM workflows include Salesforce and HubSpot; HubSpot contacts can be imported into Google Sheets, and campaign activity can be logged through a BCC address. YAMM says it does not keep Gmail drafts, recipient addresses, or spreadsheet content in its database and does not sell personal data. It states that it is GDPR compliant and complies with HIPAA Rules, with a Business Associate Agreement available. The free plan allows 20 recipients per day. Pro Gmail costs $25 a year, and Pro Google Workspace costs $50 a year; their daily limits are 400 and 1,500 recipients respectively, subject to account eligibility.
Good
- Personalizes email content, attachments, and CC/BCC fields.
- Tracks opens, clicks, replies, bounces, and unsubscribes.
- Schedules mail merges and follow-up campaigns.
- Works with Salesforce and HubSpot workflows.
- Free plan allows 20 recipients per day.
Watch out
- Free tier is limited to 20 recipients daily.
- Free plan support is best-effort.
- Higher sending limits depend on account type and eligibility.
Who it suits
YAMM suits Gmail and Google Sheets users who need to send personalized email campaigns, schedule follow-ups, or track engagement. Its Google Forms notifications and CRM workflows may also suit teams managing contacts and campaign activity.
Verdict
YAMM brings mail merge, tracking, scheduling, and CRM workflows to Gmail and Google Sheets. Check the plan’s recipient cap and support level against your sending needs.
Plans and prices
From YAMM's own pricing page, checked 1 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | 20 recipients/day · 1 user · best-effort support |
| Pro Gmail | $25 a year | 400 recipients/day · 1 user · priority support · annually |
| Pro Google Workspace | $50 a year | 1,500 recipients/day · 1 user · priority support · annually |
| Unlimited | Priced on request | More than 100 users; contact sales |
The facts
Each one read from YAMM's own pages, with the date it was checked.
What it does
- Audience and scale
- YAMM says it serves 150,000 organizations and more than 10 million users.checked 1 Oct 2026
- Certification
- Talarian, the company behind YAMM, is ISO 27001 certified.checked 1 Oct 2026
- Compliance
- YAMM states that it is GDPR compliant and complies with HIPAA Rules, with a Business Associate Agreement available.checked 1 Oct 2026
- CRM integrations
- YAMM integrates with CRM workflows including Salesforce and HubSpot, allowing contact imports and sending-activity updates.checked 1 Oct 2026
- Data handling
- YAMM says it does not store Gmail drafts, recipient email addresses, or spreadsheet content in its database and does not sell personal data.checked 1 Oct 2026
- Google Forms
- YAMM can automatically send personalized email notifications when a Google Form is submitted.checked 1 Oct 2026
- HubSpot integration
- YAMM can import HubSpot contacts into Google Sheets and log campaigns to HubSpot through a BCC address.checked 1 Oct 2026
- Personalization
- YAMM personalizes email subject lines, content, links, images, attachments, and CC/BCC fields.checked 1 Oct 2026
- Product purpose
- YAMM is a mail merge tool for Gmail and Google Sheets that sends personalized mass emails.checked 1 Oct 2026
- Scheduling
- YAMM supports scheduled mail merges and follow-up campaigns.checked 1 Oct 2026
- Sending limits
- YAMM states that sending limits are 20 recipients/day free, 400 per 24 hours for personal Google accounts, and 1,500/day for eligible Google Workspace accounts.checked 1 Oct 2026
- Support
- The free plan includes best-effort support, while Pro plans include priority support.checked 1 Oct 2026
- Tracking
- YAMM tracks opens, clicks, responses, bounces, and unsubscribes in real time.checked 1 Oct 2026
The company
- Company profile
- Talarian is a remote-first independent software company with around 40 employees worldwide.checked 1 Oct 2026
- Headquarters
- 30, boulevard Grand-Duchesse Charlotte, L-1330 Luxembourg, Luxembourgchecked 23 Sep 2026
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