
Usermaven
Usermaven combines marketing attribution, website and product analytics, CRM data and customer journeys.
What Usermaven is
Usermaven combines marketing attribution, website and product analytics, CRM data and customer journeys. It connects touchpoints across channels, campaigns, ads and content to conversions, pipeline and revenue. Analytics include funnels, dashboards, trends, user journeys, segments, contact profiles and retention analysis. Maven AI answers questions about analytics data, while MCP connects compatible AI assistants and agents to that data. All plans include automatic event tracking, ad-blocker bypass, cookieless tracking and server-side tracking; Usermaven describes a 365-day attribution window. Its integrations directory lists 36 integrations, including Google Ads, Meta Ads, Salesforce, HubSpot, Shopify, Stripe, Slack and BigQuery. Growth costs $84 a month and starts with 250,000 events per month, three users, three workspaces and five years of data history. Scale costs $199 a month and starts with the same event allowance, unlimited users, five workspaces and seven years of history. Annual billing offers 15% off, charged upfront. A 14-day trial requires no credit card, but there is no free plan. Enterprise options include private-cloud or on-premise deployment and SAML SSO.
Good
- Combines attribution, analytics, CRM data and journeys.
- All plans include four listed tracking methods.
- Maven AI answers questions about analytics data.
- Lists 36 integrations.
- 14-day trial requires no credit card.
Watch out
- No free plan.
- Annual billing discount is charged upfront.
Who it suits
Usermaven describes its audience as marketing teams, agencies and brands, including B2B SaaS businesses and agencies. It may suit teams that want attribution alongside website and product analytics.
Verdict
Usermaven brings marketing attribution and product analytics into one platform, with tracking features included across plans. Compare the plan’s event allowance, workspace limits and billing terms with your needs.
Plans and prices
From Usermaven's own pricing page, checked 4 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Growth | $84 a month | 250,000 events/month starting tier · 3 users · 3 workspaces · 5 years of data history · $84/month; annual billing offers 15% off, charged upfront |
| Scale | $199 a month | 250,000 events/month starting tier · Unlimited users · 5 workspaces · 7 years of data history · $199/month; annual billing offers 15% off, charged upfront |
| White label analytics | $49 a month | Custom branding and themes · Dashboard and tracking domains · White-labeled emails · Multi-workspace support · Starts at $49/month; priced based on workspaces |
| BigQuery export | $120 a month | Continuous export of raw Usermaven event data to a Google BigQuery project · $120/month add-on |
| Guided setup and tracking plan | $499, paid once | Expert setup guidance · Customized tracking plan · Implementation support · Testing and validation · $499 one-time add-on |
| Enterprise | Priced on request | Unlimited users · Custom workspaces · Unlimited data history · Custom integrations and data controls · Contact sales for pricing |
The facts
Each one read from Usermaven's own pages, with the date it was checked.
What it does
- Analytics features
- The platform lists funnels, dashboards, trends, user journeys, segments, contact profiles, and retention analysis.checked 4 Oct 2026
- API access
- Yeschecked 21 Sep 2026
- Attribution
- It connects customer touchpoints across channels, campaigns, ads, and content to conversions, pipeline, and revenue.checked 4 Oct 2026
- Attribution window
- The product page describes a 365-day attribution window for long-term attribution across the funnel.checked 4 Oct 2026
- Audience
- Usermaven describes its product as serving marketing teams, agencies, and brands, with solutions for B2B SaaS and agencies.checked 4 Oct 2026
- Conversion funnels
- Yeschecked 21 Sep 2026
- Data retention
- extendedchecked 21 Sep 2026
- Ecommerce tracking
- Yeschecked 21 Sep 2026
- Enterprise deployment and access
- Enterprise options include private-cloud or on-premise deployment, SAML SSO, role-based access, audit logs, and advanced security.checked 4 Oct 2026
- Event tracking
- Yeschecked 21 Sep 2026
- Integrations
- The integrations directory lists 36 integrations, including Google Ads, Meta Ads, LinkedIn Ads, Salesforce, HubSpot, Shopify, Stripe, Paddle, Slack, Zapier, and BigQuery.checked 4 Oct 2026
- Maven AI and MCP
- Maven AI answers questions about analytics data, and MCP connects compatible AI assistants and agents to that data.checked 4 Oct 2026
- Paid from
- 84checked 21 Sep 2026
- Privacy and data protection
- Usermaven offers a Data Processing Agreement and describes technical and organizational measures including access controls, infrastructure practices, and encryption where appropriate.checked 4 Oct 2026
- Product
- Usermaven combines marketing attribution, website and product analytics, CRM data, and customer journeys in one platform.checked 4 Oct 2026
- Setup and support
- The company offers onboarding and setup services, and Enterprise includes a dedicated customer success manager and SLA support.checked 4 Oct 2026
- Tracking
- All plans include automatic event tracking, ad-blocker bypass, cookieless tracking, and server-side tracking.checked 4 Oct 2026
The company
- Company
- Usermaven says it was founded in 2021 and is bootstrapped and independent.checked 4 Oct 2026
Money
- Free plan
- Nochecked 21 Sep 2026
- Trial
- Usermaven offers a 14-day free trial with no credit card required.checked 4 Oct 2026
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