Best Shape Alternatives in 2026
Updated
20 apps from mortgage CRM software ranked against Shape on the same published basis.
- 1Shape vs MloFlo
- 2Shape vs Total Expert
- 3Shape vs KudosCRM
- 4Shape vs Viato
- 5Shape vs Mortgage Magic
- 6Shape vs Aidium
- 7Shape vs Jungo
- 9Shape vs BNTouch Mortgage CRM
- 10Shape vs Effi
- 11Shape vs Bearberry
- 12Shape vs Lend1
- 13Shape vs LoanOfficer.ai
- 14Shape vs Brokeredge
- 15Shape vs Finova Broker CRM
- 16Shape vs One Mortgage System
- 17Shape vs Velocify
- 18Shape vs JimNab CRM
- 19Shape vs Lender CRM
- 20Shape vs BrokerDam
- 21Shape vs Broki
Shape alternatives compared
| # | App | Score | Free plan | From | Runs on |
|---|---|---|---|---|---|
| 1 | MloFlo | 7.3 | No | $4.99/mo | Android, iOS, Web |
| 2 | Total Expert | 7.1 | Free plan | $100/mo | Android, API, iOS, Web |
| 3 | KudosCRM | 7.0 | Free plan | $9/mo | Web, iOS, Android |
| 4 | Viato | 7.0 | Free plan | $49/mo | iOS, Web |
| 5 | Mortgage Magic | 6.7 | No | £85/mo | Android, iOS, Web, Windows |
| 6 | Aidium | 6.6 | No | — | Android, API, iOS, Web |
| 7 | Jungo | 6.4 | No | $8/mo | Android, iOS, Web |
| 9 | BNTouch Mortgage CRM | 6.3 | No | $95/mo | Android, iOS, Web |
| 10 | Effi | 6.3 | No | $180,120/mo | Android, API, iOS, Web |
| 11 | Bearberry | 6.1 | No | $49/mo | API, Web |
| 12 | Lend1 | 6.1 | No | A$149/mo | Web |
| 13 | LoanOfficer.ai | 6.1 | No | $197/mo | Android, iOS, Web |
| 14 | Brokeredge | 5.8 | No | — | Web |
| 15 | Finova Broker CRM | 5.8 | No | — | Web |
| 16 | One Mortgage System | 5.8 | No | — | Web |
| 17 | Velocify | 5.8 | No | — | Web |
| 18 | JimNab CRM | 5.7 | No | — | Web |
| 19 | Lender CRM | 5.7 | No | — | Web |
| 20 | BrokerDam | 5.6 | No | — | Web |
| 21 | Broki | 5.6 | No | — | Web |
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Questions about Shape alternatives
What is the best alternative to Shape?
MloFlo, number 1 in mortgage CRM software with a score of 7.3 out of 10. The others here: Total Expert, KudosCRM, Viato and 16 more.
What is the best free alternative to Shape?
Total Expert is the best-ranked alternative with a free plan. 3 of the 20 alternatives here publish a free plan on their own pricing pages.
How are these alternatives ranked?
Ranked on what each maker publishes: documentation depth, a free tier and the platforms it runs on.