Routific

Overview

Routific is a delivery management platform built around route optimization for last-mile businesses, from food and grocery operators to couriers and florists. It suits dispatchers who need to coordinate drivers and keep customers informed, but its order-based pricing becomes a more important consideration as volume grows.

Key features

Routific’s optimizer weighs driver preferences, business priorities, and traffic patterns when planning routes. Dispatchers can then move stops on a map or timeline and add urgent deliveries, a useful combination when plans change after routes are built. The stated ceiling is 1,000 stops.

Drivers receive routes and delivery instructions in the mobile app, with navigation through Google Maps, Waze, or Apple Maps. Live GPS tracking supplies updated ETAs, and Routific says tracking runs only while drivers are working. Customers can follow an approaching driver through an automated tracker link and receive a completion notice. Email notifications are included; SMS costs extra.

Drivers can collect signatures and multiple photos as proof of delivery, creating an audit trail that can help settle disputes. APIs and real-time webhook events support integrations; named platforms include Shopify, WooCommerce, Magento, Zoho, and BigCommerce. Shopify is described as a two-way integration. The privacy policy says Routific uses US data-hosting providers, SSL-secured communications, and salted password hashes, while cautioning that absolute security cannot be guaranteed.

Pricing

The free plan costs nothing and covers up to 100 orders a month with all features except SMS notifications. It is a meaningful starting point for a small operation that can rely on email updates, but the cap makes it unsuitable once monthly volume exceeds 100 orders.

The paid plan is $150 a month for 101 to 1,000 orders a month; that flat starting tier is a substantial step up from free, so low-volume businesses should weigh the value of scaling before upgrading. Above 1,000 orders, monthly per-order rates decrease with volume: $0.15 a month for 1,001–2,000 orders, $0.13 a month for 2,001–3,000, $0.10 a month for 3,001–5,000, $0.08 a month for 5,001–10,000, $0.05 a month for 10,001–20,000, and $0.03 a month for 20,001–50,000. SMS notifications are an add-on for a quote, so businesses that rely on texts should budget for an additional cost. The free 7-day trial offers a short evaluation window before committing.

Platforms

Routific supports Android, iOS, web, and API access. Its driver app and dispatcher tools address both sides of delivery coordination, while API access gives businesses another route to connect their systems.

Who it's for

Routific is best suited to last-mile delivery teams that need route planning alongside dispatch edits, driver visibility, customer updates, and delivery evidence. Food, courier, farm, grocery, and florist businesses are among its intended audiences. It is a weaker fit for very small operations that need more than 100 monthly orders but cannot justify the $150 a month entry paid tier, or for businesses that require SMS without a separate quote.

Pros and cons

• Pros: Route editing and last-minute stop additions give dispatchers flexibility after optimization.
• Pros: Driver tracking, customer links, completion notifications, signatures, and photos cover visibility and proof of delivery in one workflow.
• Pros: The free plan includes all features other than SMS, making it possible to assess the core service at up to 100 orders monthly.
• Cons: The paid entry tier starts at $150 a month, a sharp jump for businesses just beyond the free allowance.
• Cons: SMS is not included in the free plan and requires a quote as an add-on, complicating cost planning for teams that need text alerts.
• Cons: Per-order charges above 1,000 orders mean monthly costs depend on delivery volume rather than staying at the base paid price.

Alternatives

Consider DispatchTool if you want a freemium Android, iOS, or web option, including a $19.99 a month Truck GPS Solo plan for one truck or a $49.99 a month Multi-Truck plan.

Geo2 may suit a solo user seeking a lower-cost starting point: its free plan allows one user, up to 15 orders per route, and 10 AI requests per day, while Pro is $8.99 a month per user.

Route4Me is worth considering for simpler route planning on Android or iOS: its free tier allows 10 stops with routes saved for seven days, and its $9.99 a month plan offers unlimited stops.

Routella offers a free forever option for one driver and 50 orders a month, making it an alternative to compare if those limits fit your operation.

Shipday is another delivery-management option, with a free Basic plan for up to 300 orders per month and 10 driver accounts, plus a 14-day trial of its full platform without a credit card.

Drivant is another freemium option for web, Windows, and macOS.

MaxOptra is a paid alternative with a free trial and fleet packages, including a £200 a month package for fleets of fewer than five vehicles.

Otiggo offers a free plan limited to one route a day, 15 stops, and five AI scans per month, or a €4.99 a month Basique plan.

Browse route optimization software or delivery management software for more options in each category.

Verdict

Choose Routific if your last-mile operation needs route optimization plus practical dispatch changes, driver and customer tracking, and proof of delivery in the same platform. Its free plan is a useful entry point at up to 100 monthly orders, but the $150 a month paid tier and quoted SMS add-on make cost a central reason to compare alternatives as volume or messaging needs grow.