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RedSeed

RedSeed is a manager-to-leader platform for building management capability and helping HR teams see development patterns across an organization.

Place
#1 of 28
Score
7.9
RedSeed's website

What RedSeed is

RedSeed is a manager-to-leader platform for building management capability and helping HR teams see development patterns across an organization. It supports managers around one-to-one meetings with shared agendas, prompts and coaching tools. Archie AI can help managers prepare for coaching conversations, reflect afterward and find learning relevant to their needs. RedSeed's ARC cycle assesses managers, recommends learning and coaching, then uses the results to shape the next cycle. HR can see themes across teams, while individual private coaching conversations are not shown in that view. RedSeed says sensitive customer data is not sent to open AI models and that AI does not rate a person's potential, performance or worth. Every plan includes guided onboarding and help-center access. RedSeed Mobile is free to download for supported Apple devices and Android phones and tablets, but requires a RedSeed account; meeting and recording features depend on organizational settings. The listed Free plan covers one user and two team members, with sign-up coming soon.

Good

  • Supports managers before, during and after one-to-ones.
  • Archie AI helps with coaching preparation and reflection.
  • ARC uses assessment to guide learning cycles.
  • HR view shows team themes, not private conversations.
  • Guided onboarding is included on every plan.

Watch out

  • Mobile app requires a RedSeed account.
  • Mobile meeting and recording features require organizational enablement.
  • Free plan sign-up is coming soon.
  • Teams costs $40 per manager per month.

Who it suits

RedSeed suits managers working to develop people-management skills and HR teams supporting that development. Organizations should note that mobile meeting features and recording depend on their settings.

Verdict

RedSeed combines manager coaching, personalized learning cycles and organization-level development insights. Its Free plan is limited in availability, and the mobile app's meeting and recording features depend on organizational settings.

Plans and prices

From RedSeed's own pricing page, checked 15 Oct 2026.

All about pricing
PlanPriceWhat it gives you
FreeFreeYou plus 2 team members · all learning access · 1:1 agendas and prompts · one month rolling data · limited Archie AI
Enterprise$18.20 a month20+ teams · cross-team rollups · board exports · bespoke content · Build authoring · SSO · dedicated success partner · SLA · per person/month, starting at 200 people; volume pricing
Teams$40 a monthFull AI coaching · full history, trends and analytics · baseline skill assessment · capability profiles · 180° feedback · HR dashboard · per manager/month; team members $27/month each

The facts

Each one read from RedSeed's own pages, with the date it was checked.

What it does

AI coach
Archie AI helps managers prepare for coaching conversations, reflect afterwards and find relevant learning.checked 4 Oct 2026
AI policy
RedSeed says AI can prepare coaching and surface HR patterns but does not run conversations or rate people, and sensitive customer data is not sent to open models.checked 15 Oct 2026
AI privacy
RedSeed says sensitive customer data is not sent to open AI models and AI does not rate a person's potential, performance or worth.checked 4 Oct 2026
API
The LMS API supports user creation, updates, archiving and location moves, course or pathway enrollment changes, and completion or user webhooks.checked 15 Oct 2026
API authentication
API access uses a bearer key requested from RedSeed support, with reference documentation hosted at api.redseed.me/api/v0.checked 15 Oct 2026
API limits
The API documentation says moving locations and user-role update, delete and restore operations are not implemented through the API.checked 15 Oct 2026
ARC cycle
Its ARC model assesses capability, recommends development and coaches managers through repeated learning cycles.checked 15 Oct 2026
Audience
RedSeed describes its users as managers who want to improve people-management skills and the HR teams supporting them.checked 4 Oct 2026
Coaching
It supports managers before, during and after 1:1s with shared agendas, prompts and coaching tools.checked 4 Oct 2026
Compliance
RedSeed says it operates under the New Zealand Privacy Act 2020 and that SOC 2 is in progress.checked 4 Oct 2026
Compliance status
RedSeed operates under the New Zealand Privacy Act 2020 and says its SOC 2 program is still in progress.checked 15 Oct 2026
Courses
The courses page offers five free courses without signup and previews a 15-course library.checked 15 Oct 2026
Documentation
The help center covers setup, users, enrollments, courses, pathways, coaching, reports, rewards, certificates, technical requirements and authoring.checked 15 Oct 2026
Hosted service
The terms describe RedSeed as hosted SaaS and require customers to supply their own hardware, software and network connectivity.checked 15 Oct 2026
HR analytics
HR receives organization-level capability themes and trends while individual private conversations remain hidden.checked 15 Oct 2026
HR insights
RedSeed gives HR patterns and themes across teams while stating that individual private coaching conversations are not exposed in the HR view.checked 4 Oct 2026
Legal entities
The privacy policy names RedSeed Limited in New Zealand and RedSeed Training Pty Ltd in Australia.checked 15 Oct 2026
Limit: course controls
Reviewers report that some prerequisite courses cannot be skipped.checked 15 Oct 2026
Limit: impersonation
eLearning Industry reviewers requested administrator proxy login or impersonation for troubleshooting instead of resetting user passwords.checked 15 Oct 2026
Limit: languages
G2 and SoftwareFinder reviewers repeatedly identify the lack of multilingual support.checked 15 Oct 2026

The company

Company facts
LinkedIn lists RedSeed as privately held, founded in 2009, headquartered in Christchurch, with 11–50 employees.checked 15 Oct 2026
Company history
RedSeed says it began in Christchurch in 2009 and was co-founded by Anya Anderson.checked 4 Oct 2026
Founded
2009checked 28 Sep 2026
Headquarters
Christchurch, New Zealandchecked 28 Sep 2026
The full review of RedSeed

RedSeed is software for building managers’ people-management skills, with tools for one-to-one coaching and HR-level development insight. It suits organizations investing in managers and the HR teams supporting them. Its connected coaching and learning approach is compelling, but richer analytics and AI coaching require paid plans.

Overview

RedSeed links manager development to organizational visibility: managers get help preparing for and reflecting on one-to-ones, while HR can identify patterns across teams without seeing private coaching conversations. That separation makes the platform relevant to organizations that want development insight without turning private coaching into an individual performance view.

RedSeed says sensitive customer data is not sent to open AI models and that AI does not judge a person’s potential, performance or worth. Its security measures include TLS 1.2 or above in transit, encryption at rest, tenant isolation and encrypted backups. It operates under New Zealand’s Privacy Act 2020, with SOC 2 in progress.

Key features

Coaching and learning

Shared agendas, prompts and coaching tools support managers before, during and after one-to-one meetings. Archie AI helps with preparation, reflection and finding relevant learning. This is a practical combination for managers who want support around real conversations, although the Free plan limits Archie AI and therefore offers less of the full coaching experience.

The ARC cycle assesses managers, recommends learning and coaching, then uses each cycle to inform the next. That feedback loop gives development a direction beyond a static course library; its value depends on an organization wanting a continuing manager-development process.

HR insight and privacy

HR teams can see patterns and themes across teams, while individual private coaching conversations remain outside the HR view. Teams adds a dashboard and reporting, full data history, trends and analytics, baseline skill assessment, capability profiles and 180° feedback. Those capabilities are most useful when HR needs a view of development across a manager population rather than only tools for individual conversations.

Pricing

RedSeed has a Free plan, Teams and Enterprise. Every plan includes guided onboarding and help-center access, so the entry tier still comes with some setup support.

  • Free — free. Includes you plus two team members, all learning content, one month of rolling data and limited Archie AI. Sign-up is coming soon. The small seat allowance and short data window make this a constrained starting point, not a substitute for organization-wide reporting.
  • Teams — $40 a month billed per manager; team members $27 per person per month. Adds full Archie AI coaching, full data history, trends and analytics, baseline skill assessment, capability profiles, 180° feedback, and an HR dashboard and reporting. Teams also includes priority support. It fits organizations that need the complete coaching and reporting toolkit for teams; the separate per-person charge for team members matters when budgeting beyond managers.
  • Enterprise — $18.20 a month billed per person. This is a starting rate that drops as numbers grow, for teams of 20 or more. It includes cross-team rollups, board-ready exports, bespoke learning content, a course authoring tool, SSO, a dedicated success partner and SLA. It is the fit for larger organizations needing tailored content and executive-level reporting, rather than smaller teams that do not meet the stated threshold.

Enterprise’s starting rate is lower than Teams’ manager rate, but the plans have different audiences and billing bases: Enterprise is per person and requires a team of at least 20, while Teams charges per manager and separately for team members.

Platforms

RedSeed supports Android, iOS, macOS and web. RedSeed Mobile is free to download for iPhone, iPad, Mac with Apple silicon, and Android phones and tablets, but requires a RedSeed account. Meeting features and recording in the mobile app depend on an organization turning them on, so those functions are not guaranteed for every user.

Who it's for

RedSeed is aimed at managers looking to improve their people-management skills and HR teams responsible for supporting them. It makes the strongest case for organizations that want coaching support, recurring learning and a view of development across teams. Individuals seeking coaching for themselves, or small teams wanting extensive analytics without a larger paid commitment, may find its organization-centered approach less suitable.

Pros and cons

  • Pro: Coaching tools, AI support and a repeating assessment-and-learning cycle connect day-to-day manager conversations with continued development.
  • Pro: HR can monitor organizational patterns without access to individual private coaching conversations.
  • Pro: Security protections and RedSeed’s stated limits on AI data use and judgments address important concerns for sensitive coaching contexts.
  • Con: Free covers only three people, one month of rolling data and limited Archie AI, and sign-up is coming soon.
  • Con: Mobile meeting and recording features require organizational enablement, so app installation alone does not provide them.
  • Con: Teams pricing adds a separate per-person charge for team members, while Enterprise is intended for teams of 20 or more.

Alternatives

For a team comparing coaching platforms, Employee Coaching Software is the broader category page.

  • Coaching Loft is worth considering for a coach who needs a small client roster: its Basic plan is $1 a month billed annually for two clients or coachees, 50 MB storage, base functionality, a public coach profile and Google Calendar sync. It also has a free plan and free trial.
  • AceUp is an alternative for organizations considering enterprise coaching programs, with pricing handled through a discovery call.
  • CoachHub is another paid digital coaching platform; its price is provided on request through a demo.
  • Sharpist offers a custom organizational coaching program with a flexible credit model; its price depends on the solution suited to the organization.
  • Together offers custom solutions priced around learner numbers, match types and program goals, with charges for actively matched users and implementation and support included.
  • Sama is a paid option with a Starter plan aimed at small teams, including a dedicated one-to-one coach, online platform, coach changes and dedicated customer support.
  • Speexx Coaching uses custom quotes based on user count, modules and personalization; minimum license numbers typically start at 50 users.
  • TRAKCoaching is a custom-quote option for internal coaching and manager-to-employee development programs.

Verdict

RedSeed is a strong fit for organizations that want to develop managers through supported one-to-ones and a recurring learning cycle, while giving HR patterns across teams rather than private conversation content. Choose it for that joined-up approach and its stated privacy safeguards. Look elsewhere if you need a broad free rollout, unrestricted mobile meeting features, or a platform centered on individual coaching rather than organizational manager development.

Getting started

  1. Visit the RedSeed website to explore the platform and plans.
  2. Choose a plan that fits the team; Free sign-up is coming soon.
  3. Arrange guided onboarding, which is included with every plan.
  4. Download RedSeed Mobile for a supported Apple or Android device, then use a RedSeed account.
  5. Ask the organization to enable meeting features or recording in the mobile app if needed.

Limits worth knowing

The Free plan is for one user and two team members, includes one month of rolling data and limited Archie AI, and its sign-up is coming soon. Teams lists full Archie AI coaching, full data history, trends and analytics, while Enterprise is for teams of 20 or more.

Questions

How much does RedSeed cost?

The Free plan is free. Teams is $40 a month per manager, with team members at $27 per person per month.

What does the Free plan include?

It covers one user and two team members, all learning content, one month of rolling data and limited Archie AI. Sign-up is coming soon.

What platforms are available?

RedSeed lists Android, iOS, macOS and web. RedSeed Mobile is available for iPhone, iPad, Mac with Apple silicon, and Android phones and tablets, and requires a RedSeed account.

What does Archie AI do?

Archie AI helps managers prepare for coaching conversations, reflect afterwards and find relevant learning. RedSeed says sensitive customer data is not sent to open AI models and AI does not rate a person's potential, performance or worth.

Can HR see private coaching conversations?

The HR view shows patterns and themes across teams, while individual private coaching conversations are not exposed.

What security and compliance details does RedSeed provide?

RedSeed describes TLS 1.2 or above in transit, encryption at rest, tenant isolation and encrypted backups. It says it operates under the New Zealand Privacy Act 2020 and that SOC 2 is in progress.

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