PureRef
PureRef is a standalone reference image organizer for collecting inspiration, arranging mood boards, and keeping visual references nearby while painting or d…
What PureRef is
PureRef is a standalone reference image organizer for collecting inspiration, arranging mood boards, and keeping visual references nearby while painting or doing 3D modeling. Images can be added from a computer, pasted, or dragged from a browser. Tools include quick notes, desaturation, and ways to arrange and align images; a pen tool supports freehand marks and shapes, and animated GIF playback controls are documented. PureRef can stay above or below other windows, appear as an overlay, or allow mouse clicks to pass through to the application beneath it. It supports common image formats including AVIF, GIF, HEIC, JPEG, PNG, PSD, SVG, TIFF, WEBP, and EXR. Image files and related image data are stored locally on the user's machine rather than online. The Personal plan is free for personal use. Commercial use with version 2.0 and later requires a per-seat license; business options include annual or monthly subscriptions and a one-time small-business license capped at three users per studio. It is available for Windows, macOS, and Linux.
Good
- Images can be added from a computer, paste, or browser.
- Includes notes, desaturation, and image arrangement tools.
- Window modes include overlay and always-on-top.
- Image data is stored locally.
Watch out
- Personal plan is for personal use only.
- Commercial use requires a per-seat license for version 2.0 and later.
- Small business license is capped at three users per studio.
Who it suits
PureRef may suit artists and 3D modelers who want to collect and arrange reference images alongside their work. Commercial users should review the per-seat licensing options.
Verdict
PureRef brings image collection, arrangement, and reference viewing into a standalone app. Its personal plan is free, but commercial use and the three-user small-business cap make license selection important.
Plans and prices
From PureRef's own pricing page, checked 3 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Personal | Free | Single user license · Hobbyist / educational · Personal use only |
| Business annual subscription | $8 a month | Commercial use · Per seat · Priority support · $10 $8 / seat per month · -20% · Annual subscription |
| Business monthly subscription | $10 a month | Commercial use · Per seat · Priority support · $10 / seat per month · Monthly subscription |
| Small business | $49, paid once | Commercial use · Maximum 3 users per studio · Free updates for this version (2.x) · One-time payment |
The facts
Each one read from PureRef's own pages, with the date it was checked.
What it does
- Commercial license limit
- PureRef 2.0 and later require a per-seat license for commercial use; the Small business option is capped at three users per studio.checked 3 Oct 2026
- Drawing and GIFs
- The handbook describes a pen tool for freehand marks and shapes, and playback controls for animated GIFs.checked 3 Oct 2026
- Image formats
- The FAQ lists support for common formats including AVIF, GIF, HEIC, JPEG, PNG, PSD, SVG, TIFF, WEBP, and EXR.checked 3 Oct 2026
- Image input
- Users can add images from their computer, paste them, or drag them directly from a browser.checked 3 Oct 2026
- Integrations
- PureRef can stay on top of a chosen application, and transparent-to-mouse mode allows clicks to pass through to the application below.checked 3 Oct 2026
- Local storage
- The FAQ states that images and image data are stored locally on the user's machine and are not sent to or stored online.checked 3 Oct 2026
- Privacy and telemetry
- The privacy policy says anonymous usage statistics and crash reports are collected if the user opts in, and anonymized crash reports are uploaded to Sentry.checked 3 Oct 2026
- Privacy compliance
- Idyllic Pixel says it processes personal information in accordance with the EU GDPR and Swedish tax and accounting laws.checked 3 Oct 2026
- Purpose
- PureRef is a standalone reference image organizer for collecting inspiration, making mood boards, and keeping references for painting or 3D modeling.checked 3 Oct 2026
- Support
- The maker provides a handbook, FAQ, forum, and contact form, while its EULA says the software has no specific support beyond what the EULA and website state.checked 3 Oct 2026
- Window modes
- The handbook documents always-on-top, always-on-bottom, transparent-to-mouse, and overlay modes.checked 3 Oct 2026
- Workflow tools
- The home page lists quick notes, desaturation, and tools to arrange and align images.checked 3 Oct 2026
The company
- Headquarters
- Johanneshov, Swedenchecked 28 Sep 2026
- Maker
- The makers identify themselves as Natascha and Viktor working together as Idyllic Pixel, a tiny company in Stockholm, Sweden.checked 3 Oct 2026
Money
- Trial
- The download page says users can try PureRef before buying and return to support future development if they like it.checked 3 Oct 2026
The full review of PureRef
PureRef suits artists, illustrators, and 3D modelers who want a dedicated image board beside their main application. Its focused arrangement tools and flexible window modes make it a strong individual reference workspace, but it is not a shared studio board.
Overview
Build a board from images on your computer, pasted images, or material dragged in from a browser. Arrangement and alignment tools, quick notes, and desaturation make it practical to shape a working collection rather than merely store images. Presentation mode and export to JPG, PNG, BMP, or the original image format help when a board needs to be shown or moved outside the app.
PureRef is designed to work alongside another application: it can remain above a chosen app, while transparent-to-mouse mode passes clicks through to the window beneath it. The FAQ says images and image data stay on the user's machine and are not sent to or stored online. Usage statistics and crash reports are opt-in; anonymized crash reports are uploaded to Sentry.
Key features
Tools for an active reference board
Always-on-top, always-on-bottom, overlay, and transparent-to-mouse modes let users decide how much the board occupies the screen and how it interacts with their main software. The pen tool adds freehand marks and shapes, and playback controls make animated GIF references usable in place. Support for AVIF, GIF, HEIC, JPEG, PNG, PSD, SVG, TIFF, WEBP, and EXR covers a broad range of image sources and formats.
These are focused tools for collecting and viewing references, not a collaboration system: PureRef has no collaboration. It fits a solo workflow better than a studio that needs people to work together in the same board.
Pricing
The Personal plan is free for personal use only, with a single-user hobbyist or educational license. That is a straightforward fit for individual learning and noncommercial work, but it does not cover commercial use.
Commercial users can choose a Business subscription at $8 a year, billed at $8 per seat per month with a 20% discount, or $10 a month, billed at $10 per seat per month. Both include commercial use, per-seat licensing, and priority support. The annual option lowers the per-seat monthly rate but commits the buyer to an annual subscription; monthly billing costs more per seat and avoids that annual term.
Small business costs $49, paid once and covers commercial use for a maximum of three users per studio, with free updates for version 2.x. Its one-time price avoids a recurring subscription, but the three-user ceiling makes it unsuitable for larger studios. PureRef can be tried before purchase, and buyers can choose to support its future development.
Platforms
PureRef runs on Windows, macOS, and Linux, making it an option for artists using any of those desktop platforms. Its local image storage also suits users who prefer references to remain on their own machine.
Who it's for
Choose PureRef for a personal image workspace used alongside painting, illustration, or 3D software, especially when staying on top of another app and handling varied image formats matter. It is less suitable for teams that need shared boards, and commercial users should compare seat-based subscriptions with the three-user Small business license before settling on a plan.
Pros and cons
- Strong desktop workflow: Window modes, mouse pass-through, and arrangement tools keep references accessible without requiring a separate shared workspace.
- Broad image support: The listed formats include common raster images as well as PSD, SVG, and EXR.
- Local image data: Images and image data remain on the user's machine rather than being stored online.
- Commercial licensing needs attention: Personal is noncommercial, subscriptions are priced per seat, and Small business stops at three users per studio.
- No collaboration: Teams needing a shared working board should choose a tool built around shared boards instead.
Alternatives
Mood Board Software is the broader category to browse when comparing tools for building mood boards.
Choose Milanote instead if shared boards matter: its free plan includes unlimited shared boards, though it caps users at 100 notes, images, or links and 10 file uploads. Kanvaz is another free option, with no feature paywall and support for Linux, macOS, and Windows.
Adobe Firefly is a freemium alternative with a free plan that limits daily generations. For the other linked alternatives, the available plan and platform details do not establish a more specific reason to choose one over PureRef.
Verdict
PureRef is a strong choice for an individual artist or modeler who wants a local, flexible reference board that can stay alongside their main application. Its key advantage is a focused desktop workflow with wide format support; look elsewhere if collaboration is central, or check the commercial license carefully if more than three studio users need coverage.
Getting started
- Open the PureRef website
- Download the version for Windows, macOS, or Linux
- Install and launch PureRef
- Try the free trial before buying
- Add images from your computer, paste them, or drag them from a browser
- Arrange, align, annotate, or present the reference board
Limits worth knowing
The free Personal plan is restricted to personal, hobbyist, and educational use. Commercial use requires a per-seat license, while the Small business option allows a maximum of three users per studio and includes free updates for version 2.x.
Questions
Is PureRef free?
Yes. The Personal plan costs nothing for personal use, and the pricing model is freemium.
Which platforms does PureRef support?
PureRef supports Windows, macOS, and Linux.
Can businesses use PureRef?
Yes, but PureRef 2.0 and later require a per-seat commercial license. Options include annual and monthly Business subscriptions plus a Small business one-time license for up to three users per studio.
Does PureRef store images online?
No. Images and image data are stored locally on the user’s machine rather than sent to or stored online.
Can PureRef export boards?
Yes. Export formats include JPG, PNG, BMP, and the original image format.
Is there a trial?
Yes. The download page says users can try PureRef before buying.
Alternatives to PureRef
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