Hostly CRM
Hostly CRM is an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs and membership clubs.
What Hostly CRM is
Hostly CRM is an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs and membership clubs. Its Guest 360 profile brings stays, wellness, fitness, memberships, retail, food and beverage information together. The platform presents 35 modules covering property management, spa and wellness, fitness, memberships, food and beverage, revenue, operations and finance. Hostly lists 76 department AI agents for work such as spa booking, rate strategies, complaint triage and night audit. A channel manager synchronizes room inventory, rates and availability with Booking.com, Expedia, Agoda, Hotels.com, Trip.com, Vrbo, Trivago, TripAdvisor and Google Hotels. Wellness integrations include WHOOP, Oura Ring, Garmin and Apple Health. Developers receive 22 API modules, webhooks and sandbox access. Hostly says properties have isolated tenants, scoped permissions and session controls, with dedicated database isolation in its enterprise tier. Licenses are per user per location.
Good
- Guest 360 spans stays and multiple departments
- 35 modules cover operations and finance
- 76 department AI agents are listed
- Channel manager syncs named booking channels
- API portal includes sandbox access
Watch out
- No free plan is offered
- Licenses are per user per location
- Annual plan bills $348 upfront per user
- Platform scope targets hospitality operators
Who it suits
It is aimed at hospitality operators running hotels, wellness resorts, fitness clubs, recovery destinations or membership clubs. Developers can use its API portal and webhook events.
Verdict
Hostly brings guest profiles, hospitality modules, distribution, AI agents and developer tools into one system. Buyers should confirm the per-user, per-location licensing model and whether its broad module set fits their operation.
Plans and prices
From Hostly CRM's own pricing page, checked 7 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Hostly Platform — Monthly | $39 a month | Every module · Guest 360 CRM included · Unlimited locations; per-user license per location · 14-day trial on every new location · Billed monthly; per user / month |
| Hostly Platform — Annual | $348 a year | Every module · Guest 360 CRM included · Unlimited locations; per-user license per location · 14-day trial on every new location · $348 per user billed upfront yearly |
The facts
Each one read from Hostly CRM's own pages, with the date it was checked.
What it does
- AI
- Hostly lists 76 department AI agents for tasks such as booking spa appointments, applying rate strategies, triaging complaints, and running night audit.checked 7 Oct 2026
- API
- The site describes a developer portal with 22 API modules, webhook events, and sandbox access.checked 7 Oct 2026
- CRM
- Guest 360 provides a shared guest profile across stays, wellness, fitness, memberships, retail, and food and beverage.checked 7 Oct 2026
- Distribution
- Its built-in channel manager syncs room inventory, rates, and availability with named channels including Booking.com, Expedia, Agoda, Hotels.com, Trip.com, Vrbo, Trivago, TripAdvisor, and Google Hotels.checked 7 Oct 2026
- Enterprise infrastructure
- The site says its enterprise tier offers dedicated database isolation for properties with compliance requirements.checked 7 Oct 2026
- Intended users
- The product is presented for hospitality operators such as hotels, wellness resorts, fitness clubs, recovery destinations, and membership clubs.checked 7 Oct 2026
- Modules
- The platform presents 35 modules, including property management, spa and wellness, fitness, memberships, food and beverage, revenue, operations, and finance.checked 7 Oct 2026
- Pricing limit
- The site says licenses are purchased per user per location, rather than per room.checked 7 Oct 2026
- Product
- Hostly describes itself as an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs, and membership clubs.checked 7 Oct 2026
- Security
- The site says each property has its own tenant with isolated data, and staff use scoped permissions and session controls.checked 7 Oct 2026
- Support
- The module catalogue includes a Support Desk with tickets, SLA policies, and a knowledge base.checked 7 Oct 2026
- Wellness integrations
- The wellness section names WHOOP, Oura Ring, Garmin, and Apple Health as wearable integrations.checked 7 Oct 2026
The company
- Founded
- 2013checked 28 Sep 2026
- Headquarters
- Dubai, United Arab Emirateschecked 28 Sep 2026
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