HAM

What HAM is

HAM is an analytics platform for subscription brands focused on subscriber retention, churn and growth. It provides cohort analysis, customer segmentation and profitability metrics with real-time data refresh. Teams can describe a dashboard in plain English, then edit, save and share the result. HAM says its custom dashboards include more than 70 charts and segments based on attributes such as product, activation date, discount code and order tags. Custom segments can help investigate churn patterns, including drop-offs associated with order number or shipping delays. The platform tracks product additions and removals, including bundles, to support cross-sell analysis and average order value growth. It can surface trends and anomalies, and teams can compare cohort outcomes while testing retention initiatives. HAM says it preserves retention, churn and lifetime-value history through platform migrations, including visibility into cohorts from 12 or more months earlier. Teams can connect Claude Desktop or Claude Code through HAM’s MCP to ask natural-language questions about subscription data. Listed integrations include Skio, Recharge, Stay, Ordergroove, Klaviyo, Meta, Google Ads, Rivo, Attentive, Gorgias, Okendo, Yotpo and Loop. Pricing is available on request.