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Convertful

Convertful is a web-based lead-generation tool for turning website visitors into leads and sales.

Place
#40 of 70
Score
6.4
Convertful's website

What Convertful is

Convertful is a web-based lead-generation tool for turning website visitors into leads and sales. It offers pop-ups, scroll boxes, floating bars, fullscreen welcome mats, inline widgets, and floating buttons. A drag-and-drop editor lets users adjust layout, style, position, and animations, with custom CSS and JavaScript available. Display conditions can respond to actions such as exit intent, scrolling, clicks, and inactivity, as well as URLs, referral source, device platform, and geography. AI features include text suggestions, image generation, and A/B split testing. The service lists 27 native integrations and 1,000 Zapier integrations, including ActiveCampaign, HubSpot, Mailchimp, Kit, and Klaviyo. It can be connected to sites that allow a script, including through Google Tag Manager or a WordPress plugin. Plans include a 14-day trial, but no free plan. Monthly prices listed are $9 a month for Solo, $29 a month for Starter, $69 a month for Growth, and $179 a month for Enterprise.

Good

  • Multiple widget formats for lead capture
  • Custom CSS and JavaScript supported
  • Targeting includes geography and referral source
  • Lists 27 native and 1,000 Zapier integrations
  • 14-day trial available

Watch out

  • No free plan
  • Widgets stop displaying after monthly pageview limit is reached
  • Solo monthly plan is $9 a month

Who it suits

Convertful suits businesses seeking website lead-capture campaigns, including eCommerce, software, professional services, and blog, magazine, or media businesses. Its targeting and integrations may fit teams that want to tailor widgets to visitor behavior and connect them to listed services.

Verdict

Convertful provides varied campaign formats, targeting conditions, and integrations for website lead generation. Check the pageview limits and plan details that fit your sites before choosing a paid plan.

Plans and prices

From Convertful's own pricing page, checked 2 Oct 2026.

All about pricing
PlanPriceWhat it gives you
Solo (monthly)$9 a month10,000 Pageviews · All Widgets and Elements · Branded · $9/mo
Starter (monthly)$29 a month[Select] Pageviews · 3 Sites · Two-way CRM Sync · Multi-step · A/B Testing · Widget Flow Optimization · Webhooks · AI · No Branding · $29/mo
Growth (monthly)$69 a month[Select] Pageviews · 5 Sites · 5 Sub-accounts · All Starter Features · $69/mo
Solo (yearly)$84 a year10,000 Pageviews · 1 Site · All Widgets and Elements · Branded · $7/mo $84 / year (save $24)
Enterprise (monthly)$179 a month[Select] Pageviews · 10 Sites · 10 Sub-accounts · Dedicated Support · All Growth Features · $179/mo
Starter (yearly)$204 a year[Select] Pageviews · 3 Sites · Two-way CRM Sync · Multi-step · A/B Testing · Widget Flow Optimization · Webhooks · Remove Branding · AI · $17/mo$204 / year (save $144)
Growth (yearly)$564 a year[Select] Pageviews · 5 Sites · 5 Sub-accounts · All Starter Features · $47/mo$564 / year (save $264)
Enterprise (yearly)$1,164 a year[Select] Pageviews · 10 Sites · 10 Sub-accounts · Dedicated Support · All Growth Features · $97/mo$1,164 / year (save $984)

The facts

Each one read from Convertful's own pages, with the date it was checked.

What it does

AI features
The listed AI features include text-content suggestions, AI A/B split testing, and image generation.checked 2 Oct 2026
Compliance
The maker lists GDPR compliance materials, a data processing agreement, a data security statement, and a subprocessor list in its legal policies.checked 2 Oct 2026
Customization
Its drag-and-drop editor supports customizable style, layout, positioning, animations, and custom CSS and JavaScript.checked 2 Oct 2026
Integrations
The pricing page lists 27 native integrations plus 1000 Zapier integrations and names services including ActiveCampaign, HubSpot, Mailchimp, Kit, and Klaviyo.checked 2 Oct 2026
Intended users
The maker highlights eCommerce, software, professional services, and blog, magazine, or media businesses as suitable audiences for specific widget campaigns.checked 2 Oct 2026
Purpose
Convertful is an AI-powered lead-generation solution for turning website traffic into leads and sales.checked 2 Oct 2026
Reliability
The features page claims 99.9% uptime, while the data security statement says WAF-based DDoS protection allows service to be online 99.99% of the time.checked 2 Oct 2026
Security
The security statement describes US-hosted personal data, WAF-based DDoS protection, SSL/TLS, AES encryption, security audits, and isolated backups located in Germany.checked 2 Oct 2026
Site compatibility
Convertful says its SaaS works with any site platform where a connection script can be added, and offers Google Tag Manager and WordPress plugin connection options.checked 2 Oct 2026
Support
The maker lists live chat, a knowledge base, video manuals, a support portal, and a premium members group as support options.checked 2 Oct 2026
Targeting
Display conditions include exit intent, time on page, element clicks, scrolling, inactivity, URLs, referral source, device platform, and geography.checked 2 Oct 2026
Usage limit behavior
Monthly pageview limits refresh on the first of each month, and widgets stop showing when the limit is reached until it resets unless auto-increase is enabled.checked 2 Oct 2026
Widget types
The maker lists pop-ups, scroll boxes, floating bars, fullscreen welcome mats, embedded inline widgets, and floating buttons.checked 2 Oct 2026

The company

Headquarters
Craigmuir Chambers, Road Town, Tortola, British Virgin Islandschecked 28 Sep 2026

Where it runs

Platform apps
The maker offers a WordPress plugin and a Shopify app, with store-specific discount, cart, and display-condition features.checked 2 Oct 2026

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