Cloudbeds Guest Marketing

What Cloudbeds Guest Marketing is

Cloudbeds Guest Marketing is a paid hospitality CRM add-on for building guest profiles and encouraging repeat bookings through email campaigns. Its campaign builder offers mobile-friendly templates, AI-assisted copywriting, and automated campaigns. Hotels can segment guests by behavior, demographics, spending, and other attributes, then send pre-arrival, post-stay, rate-promotion, or OTA win-back messages. Guest profiles sync with Cloudbeds PMS, which supplies live guest data and automatically created email lists; contacts can be deduplicated and merged. External data can be imported manually, including lists from Wi-Fi, spa, restaurant, and website sign-up sources. Cloudbeds describes unified profiles and campaign management across property portfolios, including hotel chains and groups. Reporting includes a multi-property dashboard, real-time campaign results, and performance reporting tied to booking revenue. The product is listed as a Revenue Marketing add-on, with pricing available by quote. Cloudbeds says it was founded in 2012 and describes GDPR compliance for guest-data protection. Support includes chat for security information, plus product support and training.